ºÝºÝߣshows by User: ledermark / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: ledermark / Tue, 25 Oct 2011 16:02:04 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: ledermark ROI of Social Media B2B oct 2011 /slideshow/roi-of-social-media-b2b-oct-2011/9879340 roiofsocialmediab2boct2011-111025160205-phpapp02
Where does social media fit in an investment firms' marketing plan? How do you gauge success? Financial services marketers are finding that social media has a place in the media mix. But it's too early to suggest that traditional advertising will be overtaken by social media any time soon. This presentation examines the metrics CMOs are using today to assess social media effectiveness. Connecting the dots of social, content and digital strategies will effect brand visibility. We look at small and large financial services firms and how they are using social media in the mix. ]]>
Where does social media fit in an investment firms' marketing plan? How do you gauge success? Financial services marketers are finding that social media has a place in the media mix. But it's too early to suggest that traditional advertising will be overtaken by social media any time soon. This presentation examines the metrics CMOs are using today to assess social media effectiveness. Connecting the dots of social, content and digital strategies will effect brand visibility. We look at small and large financial services firms and how they are using social media in the mix. ]]> Tue, 25 Oct 2011 16:02:04 GMT /slideshow/roi-of-social-media-b2b-oct-2011/9879340 ledermark@slideshare.net(ledermark) ROI of Social Media B2B oct 2011 ledermark Where does social media fit in an investment firms' marketing plan? How do you gauge success? Financial services marketers are finding that social media has a place in the media mix. But it's too early to suggest that traditional advertising will be overtaken by social media any time soon. This presentation examines the metrics CMOs are using today to assess social media effectiveness. Connecting the dots of social, content and digital strategies will effect brand visibility. We look at small and large financial services firms and how they are using social media in the mix. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/roiofsocialmediab2boct2011-111025160205-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Where does social media fit in an investment firms&#39; marketing plan? How do you gauge success? Financial services marketers are finding that social media has a place in the media mix. But it&#39;s too early to suggest that traditional advertising will be overtaken by social media any time soon. This presentation examines the metrics CMOs are using today to assess social media effectiveness. Connecting the dots of social, content and digital strategies will effect brand visibility. We look at small and large financial services firms and how they are using social media in the mix.
ROI of Social Media B2B oct 2011 from LederMark Communications
]]> 400 1 https://cdn.slidesharecdn.com/ss_thumbnails/roiofsocialmediab2boct2011-111025160205-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Financial Advisors’ Use of Social Media - 2010 Survey /slideshow/financial-advisors-use-of-social-media-2010-survey/4667523 socialmedialinkedin6-2010-100702104711-phpapp01
]]>
]]> Fri, 02 Jul 2010 10:47:02 GMT /slideshow/financial-advisors-use-of-social-media-2010-survey/4667523 ledermark@slideshare.net(ledermark) Financial Advisors’ Use of Social Media - 2010 Survey ledermark <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialmedialinkedin6-2010-100702104711-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Financial Advisors’ Use of Social Media - 2010 Survey from LederMark Communications
]]> 326 2 https://cdn.slidesharecdn.com/ss_thumbnails/socialmedialinkedin6-2010-100702104711-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 7 trends reshaping financial services /ledermark/7-trends-for-leder-marks-linkedin-profile 7trendsforledermarkslinkedinprofile-100702104145-phpapp01
]]>
]]> Fri, 02 Jul 2010 10:41:34 GMT /ledermark/7-trends-for-leder-marks-linkedin-profile ledermark@slideshare.net(ledermark) 7 trends reshaping financial services ledermark <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/7trendsforledermarkslinkedinprofile-100702104145-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
7 trends reshaping financial services from LederMark Communications
]]> 375 3 https://cdn.slidesharecdn.com/ss_thumbnails/7trendsforledermarkslinkedinprofile-100702104145-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-ledermark-48x48.jpg?cb=1589194806 LederMark Communications specializes in marketing consulting, strategy development, and communications in the financial services industry. www.LederMark.com https://cdn.slidesharecdn.com/ss_thumbnails/roiofsocialmediab2boct2011-111025160205-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/roi-of-social-media-b2b-oct-2011/9879340 ROI of Social Media B2... https://cdn.slidesharecdn.com/ss_thumbnails/socialmedialinkedin6-2010-100702104711-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/financial-advisors-use-of-social-media-2010-survey/4667523 Financial Advisors’ Us... https://cdn.slidesharecdn.com/ss_thumbnails/7trendsforledermarkslinkedinprofile-100702104145-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds ledermark/7-trends-for-leder-marks-linkedin-profile 7 trends reshaping fin...