際際滷shows by User: marcustob / http://www.slideshare.net/images/logo.gif 際際滷shows by User: marcustob / Mon, 27 Mar 2023 15:55:55 GMT 際際滷Share feed for 際際滷shows by User: marcustob SMX Session - State of Search 2023 /slideshow/smx-session-state-of-search-2023/256900340 2023-03smx-stateofsearch2022v2-230327155556-dafe70d6
In an age of power- and useful generative AI systems on the one hand and Google's approach to determine helpful and authoritative content on the other hand, the question is What is the state of search now and how will it change? I present exclusive findings from a deep dive study that reveals how Google is continuously changing and how the users adapt to it. This is not the full study, but a glimpse on how Search is evolving as an appetizer to the soon be release Semrush State of Search 2023 study.]]>
In an age of power- and useful generative AI systems on the one hand and Google's approach to determine helpful and authoritative content on the other hand, the question is What is the state of search now and how will it change? I present exclusive findings from a deep dive study that reveals how Google is continuously changing and how the users adapt to it. This is not the full study, but a glimpse on how Search is evolving as an appetizer to the soon be release Semrush State of Search 2023 study.]]> Mon, 27 Mar 2023 15:55:55 GMT /slideshow/smx-session-state-of-search-2023/256900340 marcustob@slideshare.net(marcustob) SMX Session - State of Search 2023 marcustob In an age of power- and useful generative AI systems on the one hand and Google's approach to determine helpful and authoritative content on the other hand, the question is What is the state of search now and how will it change? I present exclusive findings from a deep dive study that reveals how Google is continuously changing and how the users adapt to it. This is not the full study, but a glimpse on how Search is evolving as an appetizer to the soon be release Semrush State of Search 2023 study. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2023-03smx-stateofsearch2022v2-230327155556-dafe70d6-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In an age of power- and useful generative AI systems on the one hand and Google&#39;s approach to determine helpful and authoritative content on the other hand, the question is What is the state of search now and how will it change? I present exclusive findings from a deep dive study that reveals how Google is continuously changing and how the users adapt to it. This is not the full study, but a glimpse on how Search is evolving as an appetizer to the soon be release Semrush State of Search 2023 study.
SMX Session - State of Search 2023 from Marcus Tober
]]> 1428 0 https://cdn.slidesharecdn.com/ss_thumbnails/2023-03smx-stateofsearch2022v2-230327155556-dafe70d6-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Visibility_14: The Search (R)Evolution /slideshow/visibility14-marcus-tober-keynote-presentation-chicago-il-july-17-2014/37297087 mtvisibility14chicagokeynotemt35-140723155747-phpapp02
Searchmetrics CTO Marcus Tober presents The Search (R)Evolution. His keynote presentation at Visibility_14 in Chicago, IL on July 17, 2014 looked at "Ranking Factors after Hummingbird, the Panda Update and the Future of Search". ]]>
Searchmetrics CTO Marcus Tober presents The Search (R)Evolution. His keynote presentation at Visibility_14 in Chicago, IL on July 17, 2014 looked at "Ranking Factors after Hummingbird, the Panda Update and the Future of Search". ]]> Wed, 23 Jul 2014 15:57:47 GMT /slideshow/visibility14-marcus-tober-keynote-presentation-chicago-il-july-17-2014/37297087 marcustob@slideshare.net(marcustob) Visibility_14: The Search (R)Evolution marcustob Searchmetrics CTO Marcus Tober presents The Search (R)Evolution. His keynote presentation at Visibility_14 in Chicago, IL on July 17, 2014 looked at "Ranking Factors after Hummingbird, the Panda Update and the Future of Search". <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mtvisibility14chicagokeynotemt35-140723155747-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Searchmetrics CTO Marcus Tober presents The Search (R)Evolution. His keynote presentation at Visibility_14 in Chicago, IL on July 17, 2014 looked at &quot;Ranking Factors after Hummingbird, the Panda Update and the Future of Search&quot;.
Visibility_14: The Search (R)Evolution from Marcus Tober
]]> 863 5 https://cdn.slidesharecdn.com/ss_thumbnails/mtvisibility14chicagokeynotemt35-140723155747-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Analysis of Schema.org integrations for Advanced SEO (SMX Advanced 2013) /slideshow/schemaorg-29467190/29467190 mt-seattlesmxadvancedschemaorgslideshare-131224042653-phpapp02
From Microdata to Rich Snippets. Popular Schema.org is one of the keys to become more successful in Advanced SEO. If you understand how to improve the results with Schemas you will drive a higher CTR and more traffic. SEO is much more than just improving keywords or links. In this presentation you get insights in which categories you'll find the most Schema integrations, how many and if there could be a positive impact on rankings.]]>
From Microdata to Rich Snippets. Popular Schema.org is one of the keys to become more successful in Advanced SEO. If you understand how to improve the results with Schemas you will drive a higher CTR and more traffic. SEO is much more than just improving keywords or links. In this presentation you get insights in which categories you'll find the most Schema integrations, how many and if there could be a positive impact on rankings.]]> Tue, 24 Dec 2013 04:26:53 GMT /slideshow/schemaorg-29467190/29467190 marcustob@slideshare.net(marcustob) Analysis of Schema.org integrations for Advanced SEO (SMX Advanced 2013) marcustob From Microdata to Rich Snippets. Popular Schema.org is one of the keys to become more successful in Advanced SEO. If you understand how to improve the results with Schemas you will drive a higher CTR and more traffic. SEO is much more than just improving keywords or links. In this presentation you get insights in which categories you'll find the most Schema integrations, how many and if there could be a positive impact on rankings. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mt-seattlesmxadvancedschemaorgslideshare-131224042653-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> From Microdata to Rich Snippets. Popular Schema.org is one of the keys to become more successful in Advanced SEO. If you understand how to improve the results with Schemas you will drive a higher CTR and more traffic. SEO is much more than just improving keywords or links. In this presentation you get insights in which categories you&#39;ll find the most Schema integrations, how many and if there could be a positive impact on rankings.
Analysis of Schema.org integrations for Advanced SEO (SMX Advanced 2013) from Marcus Tober
]]> 1060 5 https://cdn.slidesharecdn.com/ss_thumbnails/mt-seattlesmxadvancedschemaorgslideshare-131224042653-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Searchmetrics Authorship & Schema Optimierung - SEODay 2013 https://de.slideshare.net/slideshow/searchmetrics-authorship-schema-optimierung-seoday-2013/27292884 mt-seodayauthorshipschemaoptimierung-131017081815-phpapp02
SEODay 2013 Pr辰sentation zum Thema Authorship und Schema.org Optimierung. Aktuelle Zahlen wie viele Autoren es in Deutschland gibt, in welchen Kategorien, welche Top Autoren etc. Zu Schema.org welche Integrationen gibt es, wie ist die Entwicklung und was muss man tun. ]]>
SEODay 2013 Pr辰sentation zum Thema Authorship und Schema.org Optimierung. Aktuelle Zahlen wie viele Autoren es in Deutschland gibt, in welchen Kategorien, welche Top Autoren etc. Zu Schema.org welche Integrationen gibt es, wie ist die Entwicklung und was muss man tun. ]]> Thu, 17 Oct 2013 07:33:12 GMT https://de.slideshare.net/slideshow/searchmetrics-authorship-schema-optimierung-seoday-2013/27292884 marcustob@slideshare.net(marcustob) Searchmetrics Authorship & Schema Optimierung - SEODay 2013 marcustob SEODay 2013 Pr辰sentation zum Thema Authorship und Schema.org Optimierung. Aktuelle Zahlen wie viele Autoren es in Deutschland gibt, in welchen Kategorien, welche Top Autoren etc. Zu Schema.org welche Integrationen gibt es, wie ist die Entwicklung und was muss man tun. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mt-seodayauthorshipschemaoptimierung-131017081815-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> SEODay 2013 Pr辰sentation zum Thema Authorship und Schema.org Optimierung. Aktuelle Zahlen wie viele Autoren es in Deutschland gibt, in welchen Kategorien, welche Top Autoren etc. Zu Schema.org welche Integrationen gibt es, wie ist die Entwicklung und was muss man tun.
from Marcus Tober
]]> 2931 2 https://cdn.slidesharecdn.com/ss_thumbnails/mt-seodayauthorshipschemaoptimierung-131017081815-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 SMX 2011 Video Optimierung - Marcus Tober https://de.slideshare.net/slideshow/smx-2011-video-optimierung-marcus-tober/7551074 smx-2011marcus-tobervideooptimization-110407114053-phpapp02
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]]> Thu, 07 Apr 2011 11:40:51 GMT https://de.slideshare.net/slideshow/smx-2011-video-optimierung-marcus-tober/7551074 marcustob@slideshare.net(marcustob) SMX 2011 Video Optimierung - Marcus Tober marcustob <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smx-2011marcus-tobervideooptimization-110407114053-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
from Marcus Tober
]]> 2085 4 https://cdn.slidesharecdn.com/ss_thumbnails/smx-2011marcus-tobervideooptimization-110407114053-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-marcustob-48x48.jpg?cb=1679933103 In SEO since 2000, building SaaS businesses since 2007. Specialties: SEO optimization and analysis, SEO strategy, SEO / Social analytics software, Team building, Product Management, Business Development, Big Data analysis, Business Intelligence www.semrush.com https://cdn.slidesharecdn.com/ss_thumbnails/2023-03smx-stateofsearch2022v2-230327155556-dafe70d6-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/smx-session-state-of-search-2023/256900340 SMX Session - State of... https://cdn.slidesharecdn.com/ss_thumbnails/mtvisibility14chicagokeynotemt35-140723155747-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/visibility14-marcus-tober-keynote-presentation-chicago-il-july-17-2014/37297087 Visibility_14: The Sea... https://cdn.slidesharecdn.com/ss_thumbnails/mt-seattlesmxadvancedschemaorgslideshare-131224042653-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/schemaorg-29467190/29467190 Analysis of Schema.org...