�ݺ�ߣshows by User: mattlacuesta

�ݺ�ߣshows by User: mattlacuesta / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: mattlacuesta / Thu, 29 Aug 2019 17:53:47 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: mattlacuesta How your (non-SEO) work affects Organic Search. /slideshow/how-your-nonseo-work-affects-organic-search/167522751 seotalkforrefreshdenver-190829175347
This was a presentation for Refresh Denver for Developers, Copywriters, UI/UX folks, and others who work on websites so they can understand how the work they do impacts organic search without previous SEO knowledge. ]]>
This was a presentation for Refresh Denver for Developers, Copywriters, UI/UX folks, and others who work on websites so they can understand how the work they do impacts organic search without previous SEO knowledge. ]]> Thu, 29 Aug 2019 17:53:47 GMT /slideshow/how-your-nonseo-work-affects-organic-search/167522751 mattlacuesta@slideshare.net(mattlacuesta) How your (non-SEO) work affects Organic Search. mattlacuesta This was a presentation for Refresh Denver for Developers, Copywriters, UI/UX folks, and others who work on websites so they can understand how the work they do impacts organic search without previous SEO knowledge. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/seotalkforrefreshdenver-190829175347-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was a presentation for Refresh Denver for Developers, Copywriters, UI/UX folks, and others who work on websites so they can understand how the work they do impacts organic search without previous SEO knowledge.

How your (non-SEO) work affects Organic Search. from Matt Lacuesta

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0 How to Master Keyword Research - Denver Word Camp 2019 /slideshow/how-to-master-keyword-research-denver-word-camp-2019/167521871 keywordresearchdenverwordcamp2019-190829174909
This is a presentation for non-SEOs who want to learn the basics on developing a keyword strategy for their website.]]>
This is a presentation for non-SEOs who want to learn the basics on developing a keyword strategy for their website.]]> Thu, 29 Aug 2019 17:49:09 GMT /slideshow/how-to-master-keyword-research-denver-word-camp-2019/167521871 mattlacuesta@slideshare.net(mattlacuesta) How to Master Keyword Research - Denver Word Camp 2019 mattlacuesta This is a presentation for non-SEOs who want to learn the basics on developing a keyword strategy for their website. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/keywordresearchdenverwordcamp2019-190829174909-thumbnail.jpg?width=120&height=120&fit=bounds" /> This is a presentation for non-SEOs who want to learn the basics on developing a keyword strategy for their website.

How to Master Keyword Research - Denver Word Camp 2019 from Matt Lacuesta

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0 Driving Engagement from the SERPs - LSA 2019 Matt Lacuesta /slideshow/driving-engagement-from-the-serps-lsa-2019-matt-lacuesta/140966758 lsa2019mattlacuestalocation3-190416050157
Local search is constantly changing and we're seeing how that impacts organic visibility in the engines by managing local SEO efforts for nearly 100k locations. The focus here is sharing information based on the shifts we're seeing in the local search landscape within Google and Google my Business.This deck was presented at the Local Search Association event in Feb 2019 in Dana Point, CA.]]>
Local search is constantly changing and we're seeing how that impacts organic visibility in the engines by managing local SEO efforts for nearly 100k locations. The focus here is sharing information based on the shifts we're seeing in the local search landscape within Google and Google my Business.This deck was presented at the Local Search Association event in Feb 2019 in Dana Point, CA.]]> Tue, 16 Apr 2019 05:01:57 GMT /slideshow/driving-engagement-from-the-serps-lsa-2019-matt-lacuesta/140966758 mattlacuesta@slideshare.net(mattlacuesta) Driving Engagement from the SERPs - LSA 2019 Matt Lacuesta mattlacuesta Local search is constantly changing and we're seeing how that impacts organic visibility in the engines by managing local SEO efforts for nearly 100k locations. The focus here is sharing information based on the shifts we're seeing in the local search landscape within Google and Google my Business.This deck was presented at the Local Search Association event in Feb 2019 in Dana Point, CA. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/lsa2019mattlacuestalocation3-190416050157-thumbnail.jpg?width=120&height=120&fit=bounds" /> Local search is constantly changing and we're seeing how that impacts organic visibility in the engines by managing local SEO efforts for nearly 100k locations. The focus here is sharing information based on the shifts we're seeing in the local search landscape within Google and Google my Business.This deck was presented at the Local Search Association event in Feb 2019 in Dana Point, CA.

Driving Engagement from the SERPs - LSA 2019 Matt Lacuesta from Matt Lacuesta

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0 Rocky Mountain Digital Producer Meetup - Organic Search: Doing it Right with Matt Lacuesta /slideshow/rocky-mountain-digital-producer-meetup-organic-search-doing-it-right-with-matt-lacuesta/72286117 rmdpmseopresentation-170217204321
Ever find yourself scratching your head wondering why the website or app you've just launch (and are so proud of) isn't seeing the traffic or conversion you and your client had hoped for? This month our topic will cover some of the critical steps that should be taken in the development process to ensure all the great work that goes into conceptualizing, planning and building is optimized for organic search. We'll focus on the technical and performance elements that are overlooked on projects and often need to be fixed retroactively. Matt Lacuesta will walk us through some of the tools and processes of the trade that can set us up for success. We look forward to this being a great interactive discussion, so come prepared.]]>
Ever find yourself scratching your head wondering why the website or app you've just launch (and are so proud of) isn't seeing the traffic or conversion you and your client had hoped for? This month our topic will cover some of the critical steps that should be taken in the development process to ensure all the great work that goes into conceptualizing, planning and building is optimized for organic search. We'll focus on the technical and performance elements that are overlooked on projects and often need to be fixed retroactively. Matt Lacuesta will walk us through some of the tools and processes of the trade that can set us up for success. We look forward to this being a great interactive discussion, so come prepared.]]> Fri, 17 Feb 2017 20:43:21 GMT /slideshow/rocky-mountain-digital-producer-meetup-organic-search-doing-it-right-with-matt-lacuesta/72286117 mattlacuesta@slideshare.net(mattlacuesta) Rocky Mountain Digital Producer Meetup - Organic Search: Doing it Right with Matt Lacuesta mattlacuesta Ever find yourself scratching your head wondering why the website or app you've just launch (and are so proud of) isn't seeing the traffic or conversion you and your client had hoped for? This month our topic will cover some of the critical steps that should be taken in the development process to ensure all the great work that goes into conceptualizing, planning and building is optimized for organic search. We'll focus on the technical and performance elements that are overlooked on projects and often need to be fixed retroactively. Matt Lacuesta will walk us through some of the tools and processes of the trade that can set us up for success. We look forward to this being a great interactive discussion, so come prepared. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rmdpmseopresentation-170217204321-thumbnail.jpg?width=120&height=120&fit=bounds" /> Ever find yourself scratching your head wondering why the website or app you've just launch (and are so proud of) isn't seeing the traffic or conversion you and your client had hoped for? This month our topic will cover some of the critical steps that should be taken in the development process to ensure all the great work that goes into conceptualizing, planning and building is optimized for organic search. We'll focus on the technical and performance elements that are overlooked on projects and often need to be fixed retroactively. Matt Lacuesta will walk us through some of the tools and processes of the trade that can set us up for success. We look forward to this being a great interactive discussion, so come prepared.

Rocky Mountain Digital Producer Meetup - Organic Search: Doing it Right with Matt Lacuesta from Matt Lacuesta

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0 Google Resources for Marketing Pros - Colorado AMA /slideshow/google-resources-for-marketing-pros-colorado-ama/58111022 coamagoogleeverythingpresentation02092016-160210165113
Quick presentation to outline and introduce valuable resources provided by Google for marketers. This is for an audience that may not focus on digital marketing as their primary responsibility in their day to day. The outlined resources are part of the normal activity of an SEO who focuses on technical aspects as well as content creation. Presented at the University of Denver for CO+AMA (Colorado American Marketing Association) on 2/9/2016]]>
Quick presentation to outline and introduce valuable resources provided by Google for marketers. This is for an audience that may not focus on digital marketing as their primary responsibility in their day to day. The outlined resources are part of the normal activity of an SEO who focuses on technical aspects as well as content creation. Presented at the University of Denver for CO+AMA (Colorado American Marketing Association) on 2/9/2016]]> Wed, 10 Feb 2016 16:51:13 GMT /slideshow/google-resources-for-marketing-pros-colorado-ama/58111022 mattlacuesta@slideshare.net(mattlacuesta) Google Resources for Marketing Pros - Colorado AMA mattlacuesta Quick presentation to outline and introduce valuable resources provided by Google for marketers. This is for an audience that may not focus on digital marketing as their primary responsibility in their day to day. The outlined resources are part of the normal activity of an SEO who focuses on technical aspects as well as content creation. Presented at the University of Denver for CO+AMA (Colorado American Marketing Association) on 2/9/2016 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/coamagoogleeverythingpresentation02092016-160210165113-thumbnail.jpg?width=120&height=120&fit=bounds" /> Quick presentation to outline and introduce valuable resources provided by Google for marketers. This is for an audience that may not focus on digital marketing as their primary responsibility in their day to day. The outlined resources are part of the normal activity of an SEO who focuses on technical aspects as well as content creation. Presented at the University of Denver for CO+AMA (Colorado American Marketing Association) on 2/9/2016

Google Resources for Marketing Pros - Colorado AMA from Matt Lacuesta

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0 State of SEO in 2015 - 5 Minute Presentation /slideshow/state-of-seo-2015-5-minute-presentation/46945536 stateofseo2015-5minutepresentation-150413122144-conversion-gate01
5 minute presentation going over what's going on in SEO that was given to the folks at Burns Marketing in February of 2015. This was a high level overview to the company that is a traditional agency that has brought me on to help build out a digital department. http://www.burnsmarketing.com]]>
5 minute presentation going over what's going on in SEO that was given to the folks at Burns Marketing in February of 2015. This was a high level overview to the company that is a traditional agency that has brought me on to help build out a digital department. http://www.burnsmarketing.com]]> Mon, 13 Apr 2015 12:21:43 GMT /slideshow/state-of-seo-2015-5-minute-presentation/46945536 mattlacuesta@slideshare.net(mattlacuesta) State of SEO in 2015 - 5 Minute Presentation mattlacuesta 5 minute presentation going over what's going on in SEO that was given to the folks at Burns Marketing in February of 2015. This was a high level overview to the company that is a traditional agency that has brought me on to help build out a digital department. http://www.burnsmarketing.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/stateofseo2015-5minutepresentation-150413122144-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> 5 minute presentation going over what's going on in SEO that was given to the folks at Burns Marketing in February of 2015. This was a high level overview to the company that is a traditional agency that has brought me on to help build out a digital department. http://www.burnsmarketing.com

State of SEO in 2015 - 5 Minute Presentation from Matt Lacuesta

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0 Google Hummingbird Update | Denver SEO Meetup /slideshow/google-humming-bird-update-denver-seo-meetup/46945165 denverseomeetuphummingbirdpresentation-150413121124-conversion-gate01
This was a presentation that was given on Jan 22, 2014 to the Denver SEO Meetup group discussing Google's Hummingbird update. We reviewed why it is not an algorithm update like Panda and Penguin along with how semantic search will grow exponentially in the future. http://www.meetup.com/denver-seo/messages/63971462/]]>
This was a presentation that was given on Jan 22, 2014 to the Denver SEO Meetup group discussing Google's Hummingbird update. We reviewed why it is not an algorithm update like Panda and Penguin along with how semantic search will grow exponentially in the future. http://www.meetup.com/denver-seo/messages/63971462/]]> Mon, 13 Apr 2015 12:11:24 GMT /slideshow/google-humming-bird-update-denver-seo-meetup/46945165 mattlacuesta@slideshare.net(mattlacuesta) Google Hummingbird Update | Denver SEO Meetup mattlacuesta This was a presentation that was given on Jan 22, 2014 to the Denver SEO Meetup group discussing Google's Hummingbird update. We reviewed why it is not an algorithm update like Panda and Penguin along with how semantic search will grow exponentially in the future. http://www.meetup.com/denver-seo/messages/63971462/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/denverseomeetuphummingbirdpresentation-150413121124-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was a presentation that was given on Jan 22, 2014 to the Denver SEO Meetup group discussing Google's Hummingbird update. We reviewed why it is not an algorithm update like Panda and Penguin along with how semantic search will grow exponentially in the future. http://www.meetup.com/denver-seo/messages/63971462/

Google Hummingbird Update | Denver SEO Meetup from Matt Lacuesta

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0 Local Search in a Click and Mortar World /mattlacuesta/search-con-seo-presentation-matt-lacuesta searchconseopresentationmattlacuesta-150413115308-conversion-gate01
This was a presentation given on Local SEO at SearchCon 2015 in Breckenridge, CO. I discussed the Google Pigeon update along with things local marketers need to look at in terms of local search. We covered things you can do on-page, keyword research, building local links, managing citations and much more.]]>
This was a presentation given on Local SEO at SearchCon 2015 in Breckenridge, CO. I discussed the Google Pigeon update along with things local marketers need to look at in terms of local search. We covered things you can do on-page, keyword research, building local links, managing citations and much more.]]> Mon, 13 Apr 2015 11:53:08 GMT /mattlacuesta/search-con-seo-presentation-matt-lacuesta mattlacuesta@slideshare.net(mattlacuesta) Local Search in a Click and Mortar World mattlacuesta This was a presentation given on Local SEO at SearchCon 2015 in Breckenridge, CO. I discussed the Google Pigeon update along with things local marketers need to look at in terms of local search. We covered things you can do on-page, keyword research, building local links, managing citations and much more. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/searchconseopresentationmattlacuesta-150413115308-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This was a presentation given on Local SEO at SearchCon 2015 in Breckenridge, CO. I discussed the Google Pigeon update along with things local marketers need to look at in terms of local search. We covered things you can do on-page, keyword research, building local links, managing citations and much more.

Local Search in a Click and Mortar World from Matt Lacuesta

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0 https://cdn.slidesharecdn.com/profile-photo-mattlacuesta-48x48.jpg?cb=1567786811 https://cdn.slidesharecdn.com/ss_thumbnails/seotalkforrefreshdenver-190829175347-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-your-nonseo-work-affects-organic-search/167522751 How your (non-SEO) wor... https://cdn.slidesharecdn.com/ss_thumbnails/keywordresearchdenverwordcamp2019-190829174909-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-master-keyword-research-denver-word-camp-2019/167521871 How to Master Keyword ... https://cdn.slidesharecdn.com/ss_thumbnails/lsa2019mattlacuestalocation3-190416050157-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/driving-engagement-from-the-serps-lsa-2019-matt-lacuesta/140966758 Driving Engagement fro...