ºÝºÝߣshows by User: mgiesler / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: mgiesler / Mon, 07 May 2012 10:54:38 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: mgiesler A Little Innovation Story /slideshow/a-little-innovation-story-12832798/12832798 littleinnovationstory-120507105440-phpapp01
A story about a company, a protein, and a society]]>
A story about a company, a protein, and a society]]> Mon, 07 May 2012 10:54:38 GMT /slideshow/a-little-innovation-story-12832798/12832798 mgiesler@slideshare.net(mgiesler) A Little Innovation Story mgiesler A story about a company, a protein, and a society <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/littleinnovationstory-120507105440-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A story about a company, a protein, and a society
A Little Innovation Story from Markus Giesler
]]> 3770 4 https://cdn.slidesharecdn.com/ss_thumbnails/littleinnovationstory-120507105440-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-mgiesler-48x48.jpg?cb=1523318479 I am an Associate Professor of Marketing at the Schulich School of Business and “one of the best recognized experts studying high-technology consumer behavior" (WIRED Magazine). I uncover what drives the success of products in dynamic technology markets such as digital, pharmaceutical, or automotive markets and how firms can develop effective marketing strategies for such products. This knowledge is relevant to technology businesses, consumers, policy makers, and marketing. www.shapingmarkets.com