/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: mikharas https://cdn.slidesharecdn.com/profile-photo-mikharas-48x48.jpg?cb=1661919408 B2C and B2B marketing lead with track record of defining and executing complex marketing initiatives and strategies in high-growth organizations: • Marketing Programs: Expert in developing integrated marketing campaigns across online and offline channels, including: email, social, web, events, ads, POP, etc. Experience working in cross-functional teams, including external agencies, partners and internal departments. • Analytics: Manage, track and report on the quantitative and qualitative performance of marketing initiatives, including: program performance, financials, ROI analyses, lead conversion metrics, etc. • Product & Solutions Marketing: Develop strategy and lead the launch o http://www.optony.com