/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: modernist_blue https://cdn.slidesharecdn.com/profile-photo-modernist_blue-48x48.jpg?cb=1499176189 The blurb: Director, analytical specialist in semiotics and discursive analysis with 17 years experience; spanning both agency and client-side creative and strategic consulting, with brands like B&O, Coca Cola, Ford, Nokia, P&G and many many others. As with all blurb, it tells so little of the story... I was a curious kid. In many ways I’m still that curious kid; one who fell in love with how meaning is made. Yes, I grew up to be a semiotician. Then I fell head over heels for industrial design. Semioticians are fairly rare beasts but those whose work is specifically optimised for industrial design are rarer still. Imagine a company where an entire semiotic team works hand-in-hand with o... http://www.precipice-design.com