際際滷shows by User: nick_watt / http://www.slideshare.net/images/logo.gif 際際滷shows by User: nick_watt / Thu, 11 Jun 2009 06:05:03 GMT 際際滷Share feed for 際際滷shows by User: nick_watt Advertising Works The Colouring Book /slideshow/advertising-works-the-colouring-book-1567141/1567141 advertisingworks-thecolouringbook-090611060510-phpapp02
This report has been compiled by Reed Business Information and has one primary objective: to provide solid evidence to show that advertising leads to achieved marketing objectives. The report is divided into 2 parts, the first section provides a summary of supporting evidence published by external sources about the role of B2B media. The second section details some specific case studies that are based around 3 key client advertising objectives; new launches, building brand awareness and creating & changing perceptions.]]>
This report has been compiled by Reed Business Information and has one primary objective: to provide solid evidence to show that advertising leads to achieved marketing objectives. The report is divided into 2 parts, the first section provides a summary of supporting evidence published by external sources about the role of B2B media. The second section details some specific case studies that are based around 3 key client advertising objectives; new launches, building brand awareness and creating & changing perceptions.]]> Thu, 11 Jun 2009 06:05:03 GMT /slideshow/advertising-works-the-colouring-book-1567141/1567141 nick_watt@slideshare.net(nick_watt) Advertising Works The Colouring Book nick_watt This report has been compiled by Reed Business Information and has one primary objective: to provide solid evidence to show that advertising leads to achieved marketing objectives. The report is divided into 2 parts, the first section provides a summary of supporting evidence published by external sources about the role of B2B media. The second section details some specific case studies that are based around 3 key client advertising objectives; new launches, building brand awareness and creating & changing perceptions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/advertisingworks-thecolouringbook-090611060510-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This report has been compiled by Reed Business Information and has one primary objective: to provide solid evidence to show that advertising leads to achieved marketing objectives. The report is divided into 2 parts, the first section provides a summary of supporting evidence published by external sources about the role of B2B media. The second section details some specific case studies that are based around 3 key client advertising objectives; new launches, building brand awareness and creating &amp; changing perceptions.
Advertising Works The Colouring Book from Nick Watt
]]> 1299 5 https://cdn.slidesharecdn.com/ss_thumbnails/advertisingworks-thecolouringbook-090611060510-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-nick_watt-48x48.jpg?cb=1619264240 I am a Customer Insight professional at Reed Business Information, part of the RELX Group - a FTSE 100 & FT Global 500 company. As a risk and business analytics company RBI provides customers with decision support tools and analytic propositions with market leading positions in many b2b sectors. The Customer Insight team provide customer and market insights to help RBI develop better products and services. We believe that a deep understanding of customers and market segments is critical to decision making, business strategy and success. Our team strategy is to support a culture of customer focus to drive portfolio and revenue growth through the development of compelling data service prod...