�ݺ�ߣshows by User: optism

�ݺ�ߣshows by User: optism / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: optism / Tue, 15 Jan 2013 09:50:29 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: optism Optism Case Study Natural Care /slideshow/optism-case-study-natural-care/16006124 optismcasestudynaturalcare-v2-130115095029-phpapp02
Promoting Natural Care Products in Saudi Arabia]]>
Promoting Natural Care Products in Saudi Arabia]]> Tue, 15 Jan 2013 09:50:29 GMT /slideshow/optism-case-study-natural-care/16006124 optism@slideshare.net(optism) Optism Case Study Natural Care optism Promoting Natural Care Products in Saudi Arabia <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudynaturalcare-v2-130115095029-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Promoting Natural Care Products in Saudi Arabia

Optism Case Study Natural Care from Optism

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0 Optism Case Study Coca-Cola /slideshow/optism-case-study-coca-cola/16006108 optismcasestudycoca-cola-v3-130115094911-phpapp02
Boosting soft drink purchases in Nigeria. ]]>
Boosting soft drink purchases in Nigeria. ]]> Tue, 15 Jan 2013 09:49:11 GMT /slideshow/optism-case-study-coca-cola/16006108 optism@slideshare.net(optism) Optism Case Study Coca-Cola optism Boosting soft drink purchases in Nigeria. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudycoca-cola-v3-130115094911-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Boosting soft drink purchases in Nigeria.

Optism Case Study Coca-Cola from Optism

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0 Optism Case Study Sprite Nigeria /slideshow/optism-case-study-sprite-nigeria/16006091 optismcasestudysprite-v2-130115094740-phpapp01
Showcasing talent and driving engagement via Facebook Campaign Solution.]]>
Showcasing talent and driving engagement via Facebook Campaign Solution.]]> Tue, 15 Jan 2013 09:47:40 GMT /slideshow/optism-case-study-sprite-nigeria/16006091 optism@slideshare.net(optism) Optism Case Study Sprite Nigeria optism Showcasing talent and driving engagement via Facebook Campaign Solution. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudysprite-v2-130115094740-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Showcasing talent and driving engagement via Facebook Campaign Solution.

Optism Case Study Sprite Nigeria from Optism

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0 Optism Alcatel-Lucent Anthony Belpaire Mobile Payments Conference Presentation /slideshow/optism-alcatellucentanthonybelpairemobilepayments/14734266 optism-alcatel-lucent-anthony-belpaire-mobile-payments-121015092839-phpapp02
Anthony Belpaire Optism Alcatel-Lucent speaking at the Mobile Payments Conference in Brussels. This conference is a joint organization by LSEC in collaboration with Agoria ICT, Agoria Banking Club, Mobile Mondays Brussels and the European Security Innovation Network. Agoria is a Belgian federation of technology companies, representing in this case both ICT and Banking services. LSEC is an association of information security companies. LSEC has been organizing over the last couple of years over 100 highly professional information security oriented activities. Mobile Monday Brussels brings together developers, manufacturers and services organizations in the domain of mobile applications.]]>
Anthony Belpaire Optism Alcatel-Lucent speaking at the Mobile Payments Conference in Brussels. This conference is a joint organization by LSEC in collaboration with Agoria ICT, Agoria Banking Club, Mobile Mondays Brussels and the European Security Innovation Network. Agoria is a Belgian federation of technology companies, representing in this case both ICT and Banking services. LSEC is an association of information security companies. LSEC has been organizing over the last couple of years over 100 highly professional information security oriented activities. Mobile Monday Brussels brings together developers, manufacturers and services organizations in the domain of mobile applications.]]> Mon, 15 Oct 2012 09:28:35 GMT /slideshow/optism-alcatellucentanthonybelpairemobilepayments/14734266 optism@slideshare.net(optism) Optism Alcatel-Lucent Anthony Belpaire Mobile Payments Conference Presentation optism Anthony Belpaire Optism Alcatel-Lucent speaking at the Mobile Payments Conference in Brussels. This conference is a joint organization by LSEC in collaboration with Agoria ICT, Agoria Banking Club, Mobile Mondays Brussels and the European Security Innovation Network. Agoria is a Belgian federation of technology companies, representing in this case both ICT and Banking services. LSEC is an association of information security companies. LSEC has been organizing over the last couple of years over 100 highly professional information security oriented activities. Mobile Monday Brussels brings together developers, manufacturers and services organizations in the domain of mobile applications. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-alcatel-lucent-anthony-belpaire-mobile-payments-121015092839-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Anthony Belpaire Optism Alcatel-Lucent speaking at the Mobile Payments Conference in Brussels. This conference is a joint organization by LSEC in collaboration with Agoria ICT, Agoria Banking Club, Mobile Mondays Brussels and the European Security Innovation Network. Agoria is a Belgian federation of technology companies, representing in this case both ICT and Banking services. LSEC is an association of information security companies. LSEC has been organizing over the last couple of years over 100 highly professional information security oriented activities. Mobile Monday Brussels brings together developers, manufacturers and services organizations in the domain of mobile applications.

Optism Alcatel-Lucent Anthony Belpaire Mobile Payments Conference Presentation from Optism

]]> 807 3 https://cdn.slidesharecdn.com/ss_thumbnails/optism-alcatel-lucent-anthony-belpaire-mobile-payments-121015092839-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post

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0 Optism's 50 Best Mobile Marketing Campaigns /slideshow/optisms-50-best-mobile-marketing-campaigns/14371916 optisms50bestmobilemarketingcampaigns-120921071923-phpapp02
Our crackerjack staff reviewed a bunch of mobile marketing campaigns over the past few years and we picked 50 of what we thought were the best. We chose innovative campaigns that used mobile advertising, SMS, QR Codes, Mobile Apps and Mobile Commerce from companies including Starbucks, Macy’s, Target, O2, RedBox, McDonald’s and a couple of our own. We salute these companies for their ingenuity and hard work in creating these campaign that delight and inform us as mobile consumers. Stay tuned for next year’s picks.]]>
Our crackerjack staff reviewed a bunch of mobile marketing campaigns over the past few years and we picked 50 of what we thought were the best. We chose innovative campaigns that used mobile advertising, SMS, QR Codes, Mobile Apps and Mobile Commerce from companies including Starbucks, Macy’s, Target, O2, RedBox, McDonald’s and a couple of our own. We salute these companies for their ingenuity and hard work in creating these campaign that delight and inform us as mobile consumers. Stay tuned for next year’s picks.]]> Fri, 21 Sep 2012 07:19:20 GMT /slideshow/optisms-50-best-mobile-marketing-campaigns/14371916 optism@slideshare.net(optism) Optism's 50 Best Mobile Marketing Campaigns optism Our crackerjack staff reviewed a bunch of mobile marketing campaigns over the past few years and we picked 50 of what we thought were the best. We chose innovative campaigns that used mobile advertising, SMS, QR Codes, Mobile Apps and Mobile Commerce from companies including Starbucks, Macy’s, Target, O2, RedBox, McDonald’s and a couple of our own. We salute these companies for their ingenuity and hard work in creating these campaign that delight and inform us as mobile consumers. Stay tuned for next year’s picks. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optisms50bestmobilemarketingcampaigns-120921071923-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Our crackerjack staff reviewed a bunch of mobile marketing campaigns over the past few years and we picked 50 of what we thought were the best. We chose innovative campaigns that used mobile advertising, SMS, QR Codes, Mobile Apps and Mobile Commerce from companies including Starbucks, Macy’s, Target, O2, RedBox, McDonald’s and a couple of our own. We salute these companies for their ingenuity and hard work in creating these campaign that delight and inform us as mobile consumers. Stay tuned for next year’s picks.

Optism's 50 Best Mobile Marketing Campaigns from Optism

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0 Optism Permission Mobile Marketing Who Owns The Customer CommunicAsia 2012 /optism/optism-permission-mobile-marketing-who-owns-the-customer-communicasia-2012 optism-permission-mobile-marketing-who-owns-the-customer-communicasia-120629100633-phpapp01
Avtansh Sharma, Commercial Director Media Monetization, Optism, Alcatel-Lucent APAC & AfricaMobile Advertising presentation from Communicasia 2012: Who Owns the Customer? Where Privacy Meets People. Avtansh examines the following questions. Is collecting personal information beneficial for both brand and consumer? Is too much data being held without the consumer being aware? Each player in the ecosystem has a relationship with the consumer - but who really owns the customer? A look best practices for obtaining user consent, preference and privacy management. ]]>
Avtansh Sharma, Commercial Director Media Monetization, Optism, Alcatel-Lucent APAC & AfricaMobile Advertising presentation from Communicasia 2012: Who Owns the Customer? Where Privacy Meets People. Avtansh examines the following questions. Is collecting personal information beneficial for both brand and consumer? Is too much data being held without the consumer being aware? Each player in the ecosystem has a relationship with the consumer - but who really owns the customer? A look best practices for obtaining user consent, preference and privacy management. ]]> Fri, 29 Jun 2012 10:06:32 GMT /optism/optism-permission-mobile-marketing-who-owns-the-customer-communicasia-2012 optism@slideshare.net(optism) Optism Permission Mobile Marketing Who Owns The Customer CommunicAsia 2012 optism Avtansh Sharma, Commercial Director Media Monetization, Optism, Alcatel-Lucent APAC & AfricaMobile Advertising presentation from Communicasia 2012: Who Owns the Customer? Where Privacy Meets People. Avtansh examines the following questions. Is collecting personal information beneficial for both brand and consumer? Is too much data being held without the consumer being aware? Each player in the ecosystem has a relationship with the consumer - but who really owns the customer? A look best practices for obtaining user consent, preference and privacy management. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-permission-mobile-marketing-who-owns-the-customer-communicasia-120629100633-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Avtansh Sharma, Commercial Director Media Monetization, Optism, Alcatel-Lucent APAC & AfricaMobile Advertising presentation from Communicasia 2012: Who Owns the Customer? Where Privacy Meets People. Avtansh examines the following questions. Is collecting personal information beneficial for both brand and consumer? Is too much data being held without the consumer being aware? Each player in the ecosystem has a relationship with the consumer - but who really owns the customer? A look best practices for obtaining user consent, preference and privacy management.

Optism Permission Mobile Marketing Who Owns The Customer CommunicAsia 2012 from Optism

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0 Optism Alcatel-Lucent Presentation Mobile Marketing Meets the Wallet at th… /slideshow/optism-alcatel-lucent-mma-forum-singapore-presentation/12759568 optism-alcatel-lucent-mma-forum-singapore-presentation-120501105816-phpapp01
Avtansh Sharma's, Commercial Director Media Monetization from Alcatel-Lucent (Optism) Presentation entitled Mobile Marketing Meets the Wallet at the MMA Forum Singapore in April 2012. The presentation focus on delivering on the promise of commerce being aided by advertising and marketing using mobile as the connective tissue. Surrounding mobile payments with additional value such as offers, deals, and loyalty programs will be discussed. There is growing demand from the industry to help bridge the gap from advertising to actual conversions in an effort to justify the ROI.]]>
Avtansh Sharma's, Commercial Director Media Monetization from Alcatel-Lucent (Optism) Presentation entitled Mobile Marketing Meets the Wallet at the MMA Forum Singapore in April 2012. The presentation focus on delivering on the promise of commerce being aided by advertising and marketing using mobile as the connective tissue. Surrounding mobile payments with additional value such as offers, deals, and loyalty programs will be discussed. There is growing demand from the industry to help bridge the gap from advertising to actual conversions in an effort to justify the ROI.]]> Tue, 01 May 2012 10:58:12 GMT /slideshow/optism-alcatel-lucent-mma-forum-singapore-presentation/12759568 optism@slideshare.net(optism) Optism Alcatel-Lucent Presentation Mobile Marketing Meets the Wallet at th… optism Avtansh Sharma's, Commercial Director Media Monetization from Alcatel-Lucent (Optism) Presentation entitled Mobile Marketing Meets the Wallet at the MMA Forum Singapore in April 2012. The presentation focus on delivering on the promise of commerce being aided by advertising and marketing using mobile as the connective tissue. Surrounding mobile payments with additional value such as offers, deals, and loyalty programs will be discussed. There is growing demand from the industry to help bridge the gap from advertising to actual conversions in an effort to justify the ROI. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-alcatel-lucent-mma-forum-singapore-presentation-120501105816-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Avtansh Sharma's, Commercial Director Media Monetization from Alcatel-Lucent (Optism) Presentation entitled Mobile Marketing Meets the Wallet at the MMA Forum Singapore in April 2012. The presentation focus on delivering on the promise of commerce being aided by advertising and marketing using mobile as the connective tissue. Surrounding mobile payments with additional value such as offers, deals, and loyalty programs will be discussed. There is growing demand from the industry to help bridge the gap from advertising to actual conversions in an effort to justify the ROI.

Optism Alcatel-Lucent Presentation Mobile Marketing Meets the Wallet at th… from Optism

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0 Optism Presentation IIR Mobile Marketing Conference - How Permission Mobile Marketing Powers Brand Engagement /slideshow/optism-presentation-iir-mobile-marketing-conference/12084972 optism-presentation-iir-mobile-marketing-conference-javier-maysonet-alcatel-lucent-120320153438-phpapp02
How Permission Mobile Marketing Powers Brand Engagement Presentation by Javier Maysonet, Director of Business Development, Alcatel-Lucent on March 20, 2012 in Miami, FL. Mobile marketing campaigns allow the opportunity for a high level of brand engagement. ]]>
How Permission Mobile Marketing Powers Brand Engagement Presentation by Javier Maysonet, Director of Business Development, Alcatel-Lucent on March 20, 2012 in Miami, FL. Mobile marketing campaigns allow the opportunity for a high level of brand engagement. ]]> Tue, 20 Mar 2012 15:34:35 GMT /slideshow/optism-presentation-iir-mobile-marketing-conference/12084972 optism@slideshare.net(optism) Optism Presentation IIR Mobile Marketing Conference - How Permission Mobile Marketing Powers Brand Engagement optism How Permission Mobile Marketing Powers Brand Engagement Presentation by Javier Maysonet, Director of Business Development, Alcatel-Lucent on March 20, 2012 in Miami, FL. Mobile marketing campaigns allow the opportunity for a high level of brand engagement. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-presentation-iir-mobile-marketing-conference-javier-maysonet-alcatel-lucent-120320153438-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> How Permission Mobile Marketing Powers Brand Engagement Presentation by Javier Maysonet, Director of Business Development, Alcatel-Lucent on March 20, 2012 in Miami, FL. Mobile marketing campaigns allow the opportunity for a high level of brand engagement.

Optism Presentation IIR Mobile Marketing Conference - How Permission Mobile Marketing Powers Brand Engagement from Optism

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0 Optism Blog Series: Seth Godin's Permission Marketing - Mobile Book Review /slideshow/optism-blog-series-seth-godins-permission-maketing-mobile-book-review/11561466 optism-blogseries-seth-godin-permission-marketing-mobile-book-review-120214052303-phpapp01
Optism provides permission-based, mobile marketing services to mobile operators, agencies and brands. Giving mobile subscribers the opportunity to opt-in to advertising messages based on their preferences is the core tenant of our service. Our blog series Permission Marketing in the News has been highlighting mobile and other permission marketing news for the past year. The leading proponent of permission marketing is Seth Godin who coined the term in his book Permission Marketing in 1999. To celebrate our one year anniversary, we are running a series of blog posts summarizing his book chapter by chapter and analyzing how changes in the mobile and advertising marketplace have impacted the recommendations in his book.]]>
Optism provides permission-based, mobile marketing services to mobile operators, agencies and brands. Giving mobile subscribers the opportunity to opt-in to advertising messages based on their preferences is the core tenant of our service. Our blog series Permission Marketing in the News has been highlighting mobile and other permission marketing news for the past year. The leading proponent of permission marketing is Seth Godin who coined the term in his book Permission Marketing in 1999. To celebrate our one year anniversary, we are running a series of blog posts summarizing his book chapter by chapter and analyzing how changes in the mobile and advertising marketplace have impacted the recommendations in his book.]]> Tue, 14 Feb 2012 05:23:00 GMT /slideshow/optism-blog-series-seth-godins-permission-maketing-mobile-book-review/11561466 optism@slideshare.net(optism) Optism Blog Series: Seth Godin's Permission Marketing - Mobile Book Review optism Optism provides permission-based, mobile marketing services to mobile operators, agencies and brands. Giving mobile subscribers the opportunity to opt-in to advertising messages based on their preferences is the core tenant of our service. Our blog series Permission Marketing in the News has been highlighting mobile and other permission marketing news for the past year. The leading proponent of permission marketing is Seth Godin who coined the term in his book Permission Marketing in 1999. To celebrate our one year anniversary, we are running a series of blog posts summarizing his book chapter by chapter and analyzing how changes in the mobile and advertising marketplace have impacted the recommendations in his book. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-blogseries-seth-godin-permission-marketing-mobile-book-review-120214052303-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Optism provides permission-based, mobile marketing services to mobile operators, agencies and brands. Giving mobile subscribers the opportunity to opt-in to advertising messages based on their preferences is the core tenant of our service. Our blog series Permission Marketing in the News has been highlighting mobile and other permission marketing news for the past year. The leading proponent of permission marketing is Seth Godin who coined the term in his book Permission Marketing in 1999. To celebrate our one year anniversary, we are running a series of blog posts summarizing his book chapter by chapter and analyzing how changes in the mobile and advertising marketplace have impacted the recommendations in his book.

Optism Blog Series: Seth Godin's Permission Marketing - Mobile Book Review from Optism

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0 Optism Adidas Predator Shoe Case Study /slideshow/optism-adidas-predator-shoe-case-study/10384927 optism-adidas-predator-shoe-case-study-111129093711-phpapp02
]]>
]]> Tue, 29 Nov 2011 09:37:09 GMT /slideshow/optism-adidas-predator-shoe-case-study/10384927 optism@slideshare.net(optism) Optism Adidas Predator Shoe Case Study optism <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-adidas-predator-shoe-case-study-111129093711-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Optism Adidas Predator Shoe Case Study from Optism

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0 Optism Permission Marketing Event 2011 Thomas Labarthe /slideshow/optism-permission-marketing-event-2011-thomas-labarthe/9598720 optismthomaslabarthepermissionmarketingevent2011-111007145158-phpapp02
]]>
]]> Fri, 07 Oct 2011 14:51:57 GMT /slideshow/optism-permission-marketing-event-2011-thomas-labarthe/9598720 optism@slideshare.net(optism) Optism Permission Marketing Event 2011 Thomas Labarthe optism <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optismthomaslabarthepermissionmarketingevent2011-111007145158-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" />

Optism Permission Marketing Event 2011 Thomas Labarthe from Optism

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0 Permission-Based Mobile Marketing White Paper from the Mobile Marketing Association /optism/permissionbased-mobile-marketing-from-the-mobile-marketing-association mmaintroductiontopermission-basedmobilemarketing-111003102834-phpapp02
This permission-based mobile marketing paper sets out the case for permission based mobile marketing by defining what it is, how it works and the benefits to consumers, brands, agencies and mobile network operators. The paper illustrates all of the above through case studies from all over the world, supplied by members of an MMA Task Force. The MMA believes that permission based mobile marketing should be seen as a separate and distinct part of mobile marketing as it occupies a unique position in that it secures and maintains the explicit agreement of the consumer to receive communication from and engage in dialogue with the brand.]]>
This permission-based mobile marketing paper sets out the case for permission based mobile marketing by defining what it is, how it works and the benefits to consumers, brands, agencies and mobile network operators. The paper illustrates all of the above through case studies from all over the world, supplied by members of an MMA Task Force. The MMA believes that permission based mobile marketing should be seen as a separate and distinct part of mobile marketing as it occupies a unique position in that it secures and maintains the explicit agreement of the consumer to receive communication from and engage in dialogue with the brand.]]> Mon, 03 Oct 2011 10:28:30 GMT /optism/permissionbased-mobile-marketing-from-the-mobile-marketing-association optism@slideshare.net(optism) Permission-Based Mobile Marketing White Paper from the Mobile Marketing Association optism This permission-based mobile marketing paper sets out the case for permission based mobile marketing by defining what it is, how it works and the benefits to consumers, brands, agencies and mobile network operators. The paper illustrates all of the above through case studies from all over the world, supplied by members of an MMA Task Force. The MMA believes that permission based mobile marketing should be seen as a separate and distinct part of mobile marketing as it occupies a unique position in that it secures and maintains the explicit agreement of the consumer to receive communication from and engage in dialogue with the brand. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mmaintroductiontopermission-basedmobilemarketing-111003102834-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> This permission-based mobile marketing paper sets out the case for permission based mobile marketing by defining what it is, how it works and the benefits to consumers, brands, agencies and mobile network operators. The paper illustrates all of the above through case studies from all over the world, supplied by members of an MMA Task Force. The MMA believes that permission based mobile marketing should be seen as a separate and distinct part of mobile marketing as it occupies a unique position in that it secures and maintains the explicit agreement of the consumer to receive communication from and engage in dialogue with the brand.

Permission-Based Mobile Marketing White Paper from the Mobile Marketing Association from Optism

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0 Optism Alcatel Lucent Thomas Labarthe MMA Forum NY 2011 /slideshow/optism-alcatel-lucent-thomas-labarthe-mma-forum-ny/8338143 optism-alcatel-lucent-thomas-labarthe-mma-forum-ny-june-2011-110617101246-phpapp01
Optism Alcatel-Lucent Thomas Labarthe presents "The New Mobile Landscape: How Permission Powers Brand Engagement. Thomas discusses how to achieve success in mobile campaigns using trust, relevance, permission and respect. ]]>
Optism Alcatel-Lucent Thomas Labarthe presents "The New Mobile Landscape: How Permission Powers Brand Engagement. Thomas discusses how to achieve success in mobile campaigns using trust, relevance, permission and respect. ]]> Fri, 17 Jun 2011 10:12:44 GMT /slideshow/optism-alcatel-lucent-thomas-labarthe-mma-forum-ny/8338143 optism@slideshare.net(optism) Optism Alcatel Lucent Thomas Labarthe MMA Forum NY 2011 optism Optism Alcatel-Lucent Thomas Labarthe presents "The New Mobile Landscape: How Permission Powers Brand Engagement. Thomas discusses how to achieve success in mobile campaigns using trust, relevance, permission and respect. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-alcatel-lucent-thomas-labarthe-mma-forum-ny-june-2011-110617101246-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Optism Alcatel-Lucent Thomas Labarthe presents "The New Mobile Landscape: How Permission Powers Brand Engagement. Thomas discusses how to achieve success in mobile campaigns using trust, relevance, permission and respect.

Optism Alcatel Lucent Thomas Labarthe MMA Forum NY 2011 from Optism

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0 Optism Mobile Advertising Presentation: Mobile is the Most Disruptive Media Of All Time /slideshow/optism-presentation/8175047 optism-cristal-club-caire-hani-ramzi-110601103032-phpapp02
Optism's Hani Ramzi presents to the Cairo Cristal Club about the growth of mobile advertising and mobile marketing.]]>
Optism's Hani Ramzi presents to the Cairo Cristal Club about the growth of mobile advertising and mobile marketing.]]> Wed, 01 Jun 2011 10:30:29 GMT /slideshow/optism-presentation/8175047 optism@slideshare.net(optism) Optism Mobile Advertising Presentation: Mobile is the Most Disruptive Media Of All Time optism Optism's Hani Ramzi presents to the Cairo Cristal Club about the growth of mobile advertising and mobile marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-cristal-club-caire-hani-ramzi-110601103032-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Optism's Hani Ramzi presents to the Cairo Cristal Club about the growth of mobile advertising and mobile marketing.

Optism Mobile Advertising Presentation: Mobile is the Most Disruptive Media Of All Time from Optism

]]> 381 1 https://cdn.slidesharecdn.com/ss_thumbnails/optism-cristal-club-caire-hani-ramzi-110601103032-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

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0 Optism Mobile Advertising Solution at the Mobile Marketing Forum /slideshow/optism-mobile-marketing-forum/8067772 optism-mobile-marketing-forum-110523081832-phpapp02
The Future of Permission Marketing: The Customer Owns the Customer presentation by Thomas Labarthe, VP, Mobile Advertising of Optism who outlines the Optism value proposition at the Mobile Marketing Forum. Optism bridges the gap between mobile carriers and advertisers, forming partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution.]]>
The Future of Permission Marketing: The Customer Owns the Customer presentation by Thomas Labarthe, VP, Mobile Advertising of Optism who outlines the Optism value proposition at the Mobile Marketing Forum. Optism bridges the gap between mobile carriers and advertisers, forming partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution.]]> Mon, 23 May 2011 08:18:28 GMT /slideshow/optism-mobile-marketing-forum/8067772 optism@slideshare.net(optism) Optism Mobile Advertising Solution at the Mobile Marketing Forum optism The Future of Permission Marketing: The Customer Owns the Customer presentation by Thomas Labarthe, VP, Mobile Advertising of Optism who outlines the Optism value proposition at the Mobile Marketing Forum. Optism bridges the gap between mobile carriers and advertisers, forming partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/optism-mobile-marketing-forum-110523081832-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> The Future of Permission Marketing: The Customer Owns the Customer presentation by Thomas Labarthe, VP, Mobile Advertising of Optism who outlines the Optism value proposition at the Mobile Marketing Forum. Optism bridges the gap between mobile carriers and advertisers, forming partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution.

Optism Mobile Advertising Solution at the Mobile Marketing Forum from Optism

]]> 786 3 https://cdn.slidesharecdn.com/ss_thumbnails/optism-mobile-marketing-forum-110523081832-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

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0 https://cdn.slidesharecdn.com/profile-photo-optism-48x48.jpg?cb=1522938129 Optism™ forms partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution. It starts with the operator offering their subscribers the chance to opt-in to connect with their favorite brands on the mobile phone. Along the way, subscribers explicitly share information about themselves like their gender, age, and lifestyle interests. With this knowledge, advertisers can make sure brand communications are relevant and they can be confident they’re targeting the right people. Want to know more? Contact us at www.optism.com or speak with your Alcatel-Lucent sales representative. We’d love www.optism.com https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudynaturalcare-v2-130115095029-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/optism-case-study-natural-care/16006124 Optism Case Study Natu... https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudycoca-cola-v3-130115094911-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/optism-case-study-coca-cola/16006108 Optism Case Study Coca... https://cdn.slidesharecdn.com/ss_thumbnails/optismcasestudysprite-v2-130115094740-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/optism-case-study-sprite-nigeria/16006091 Optism Case Study Spri...