ºÝºÝߣshows by User: padleyb / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: padleyb / Fri, 20 May 2011 07:37:48 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: padleyb Sony Ericsson case study; from 300k to 3 million Facebook fans in under 9 months /padleyb/sony-ericsson-facebook-success-2010-2011-for-slideshare sonyericssonfacebooksuccess2010-2011forslideshare-110520073750-phpapp02
A succinct review of how Sony Ericsson drove Fan acquisition in Facebook while not compromising on engagement]]>
A succinct review of how Sony Ericsson drove Fan acquisition in Facebook while not compromising on engagement]]> Fri, 20 May 2011 07:37:48 GMT /padleyb/sony-ericsson-facebook-success-2010-2011-for-slideshare padleyb@slideshare.net(padleyb) Sony Ericsson case study; from 300k to 3 million Facebook fans in under 9 months padleyb A succinct review of how Sony Ericsson drove Fan acquisition in Facebook while not compromising on engagement <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sonyericssonfacebooksuccess2010-2011forslideshare-110520073750-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A succinct review of how Sony Ericsson drove Fan acquisition in Facebook while not compromising on engagement
Sony Ericsson case study; from 300k to 3 million Facebook fans in under 9 months from Ben Padley
]]> 638 3 https://cdn.slidesharecdn.com/ss_thumbnails/sonyericssonfacebooksuccess2010-2011forslideshare-110520073750-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-padleyb-48x48.jpg?cb=1697447106 I am a results-driven, innovative marketer with extensive experience across Consumer Electronics, Financial, FMCG and Telecoms sectors in consulting and board level client roles. I have a proven track record leading the agenda of Chief Marketing Officers, driving commercial success through all forms of marketing, from traditional to digital, including social media and CRM. I was Barclaycard’s first Global Digital Director following my role as VP, Global Head of Digital & CRM at Sony Ericsson (now Sony Mobile). I am now Director of Marketing at Phones 4u, responsible for all aspects of marketing for over 700 retail stores and online for both the Phones 4u and Dialaphone brands. Whilst... www.benpadley.com