/ http://www.slideshare.net/images/logo.gif / ºÝºÝߣShare feed for ºÝºÝߣshows by User: pippoferraro https://cdn.slidesharecdn.com/profile-photo-pippoferraro-48x48.jpg?cb=1613139922 I'm leading #ogilvychange Italy, the new nudging unit in Milano. #ogilvychange is a behavioural practice that combines the gravitas of leading research in cognitive psychology and behavioural economics with the communication expertise of the Ogilvy Group. Born in UK 3 years ago, #ogilvychange is working with some of the worlds largest brands to change people’s minds and behaviour for the better. PERSONAL SKILLS: Digital mktg / Social media mktg / Advertising ATL+BTL / Creative strategy / Consumer insights / Market research / Integrated mktg / Brand architecture / New business development NEW PLACES, NEW PEOPLE, NEW MARKETS: this is a Chinese motto and this is my attitude. In the last f... http://www.draftfcb.com