際際滷shows by User: pmeyerdk / http://www.slideshare.net/images/logo.gif 際際滷shows by User: pmeyerdk / Mon, 11 Nov 2024 08:04:48 GMT 際際滷Share feed for 際際滷shows by User: pmeyerdk Event Parameter Hasher - MeasureCamp Stockholm 2024 /slideshow/event-parameter-hasher-measurecamp-stockholm-2024/273190644 petermeyer-eventparameterhasher-measurecampstockholm2024-shared-241111080448-12244632
Peter presents Even Parameter Hasher tag, a custom tag available through Googles Community Template Gallery. The tag simply pushes a new event to your GTM data layer. The event is pushed as you choose to construct it in the tag settings. But it also lets you SHA256 hash multiple values in said event.]]>

Peter presents Even Parameter Hasher tag, a custom tag available through Googles Community Template Gallery. The tag simply pushes a new event to your GTM data layer. The event is pushed as you choose to construct it in the tag settings. But it also lets you SHA256 hash multiple values in said event.]]>
Mon, 11 Nov 2024 08:04:48 GMT /slideshow/event-parameter-hasher-measurecamp-stockholm-2024/273190644 pmeyerdk@slideshare.net(pmeyerdk) Event Parameter Hasher - MeasureCamp Stockholm 2024 pmeyerdk Peter presents Even Parameter Hasher tag, a custom tag available through Googles Community Template Gallery. The tag simply pushes a new event to your GTM data layer. The event is pushed as you choose to construct it in the tag settings. But it also lets you SHA256 hash multiple values in said event. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/petermeyer-eventparameterhasher-measurecampstockholm2024-shared-241111080448-12244632-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Peter presents Even Parameter Hasher tag, a custom tag available through Googles Community Template Gallery. The tag simply pushes a new event to your GTM data layer. The event is pushed as you choose to construct it in the tag settings. But it also lets you SHA256 hash multiple values in said event.
Event Parameter Hasher - MeasureCamp Stockholm 2024 from Peter Meyer
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Using an end-to-end testing tool to validate website analytics implementations - Superweek 2023 /slideshow/testing-tracking-with-cypress-superweek-2023/255720360 sw2023-testingtrackingwithcypress-230206085951-4823080e
A lot of information has been shared about "normal" website user interface testing using Cypress, an end-to-end testing tool, but not so much about testing analytics implementations. You can set up tests of your website features, but also tests of how your tag management system, and added tags, are running on your web pages. This is in no way a new feature since both Cypress and other end-to-end testing tools have been able to do this for quite some time. But surprisingly few companies seem to be testing their analytics implementation this way. In this session, Peter will show you some examples of how you can start testing your Google Tag Manager and Google Analytics implementation using Cypress. For your further learning, Peter will also share resources for you to dive into at your own pace.]]>

A lot of information has been shared about "normal" website user interface testing using Cypress, an end-to-end testing tool, but not so much about testing analytics implementations. You can set up tests of your website features, but also tests of how your tag management system, and added tags, are running on your web pages. This is in no way a new feature since both Cypress and other end-to-end testing tools have been able to do this for quite some time. But surprisingly few companies seem to be testing their analytics implementation this way. In this session, Peter will show you some examples of how you can start testing your Google Tag Manager and Google Analytics implementation using Cypress. For your further learning, Peter will also share resources for you to dive into at your own pace.]]>
Mon, 06 Feb 2023 08:59:51 GMT /slideshow/testing-tracking-with-cypress-superweek-2023/255720360 pmeyerdk@slideshare.net(pmeyerdk) Using an end-to-end testing tool to validate website analytics implementations - Superweek 2023 pmeyerdk A lot of information has been shared about "normal" website user interface testing using Cypress, an end-to-end testing tool, but not so much about testing analytics implementations. You can set up tests of your website features, but also tests of how your tag management system, and added tags, are running on your web pages. This is in no way a new feature since both Cypress and other end-to-end testing tools have been able to do this for quite some time. But surprisingly few companies seem to be testing their analytics implementation this way. In this session, Peter will show you some examples of how you can start testing your Google Tag Manager and Google Analytics implementation using Cypress. For your further learning, Peter will also share resources for you to dive into at your own pace. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sw2023-testingtrackingwithcypress-230206085951-4823080e-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A lot of information has been shared about &quot;normal&quot; website user interface testing using Cypress, an end-to-end testing tool, but not so much about testing analytics implementations. You can set up tests of your website features, but also tests of how your tag management system, and added tags, are running on your web pages. This is in no way a new feature since both Cypress and other end-to-end testing tools have been able to do this for quite some time. But surprisingly few companies seem to be testing their analytics implementation this way. In this session, Peter will show you some examples of how you can start testing your Google Tag Manager and Google Analytics implementation using Cypress. For your further learning, Peter will also share resources for you to dive into at your own pace.
Using an end-to-end testing tool to validate website analytics implementations - Superweek 2023 from Peter Meyer
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GTM Client Fetching Weather Conditions From An OpenWeather API - MeasureCamp Europe, July 3rd 2021 /slideshow/gtm-client-fetching-weather-conditions-from-an-openweather-api-measurecamp-europe-july-3rd-2021/249590248 sgtmweatherclient-measurecampeurope-july3rd2021-210703100542
Peter will talk about a GTM server-side custom client template he made for fetching current weather conditions from a licensed OpenWeather API, which makes data available for both client- and server-side. The template will be freely available for everyone who would like to look further into it.]]>

Peter will talk about a GTM server-side custom client template he made for fetching current weather conditions from a licensed OpenWeather API, which makes data available for both client- and server-side. The template will be freely available for everyone who would like to look further into it.]]>
Sat, 03 Jul 2021 10:05:42 GMT /slideshow/gtm-client-fetching-weather-conditions-from-an-openweather-api-measurecamp-europe-july-3rd-2021/249590248 pmeyerdk@slideshare.net(pmeyerdk) GTM Client Fetching Weather Conditions From An OpenWeather API - MeasureCamp Europe, July 3rd 2021 pmeyerdk Peter will talk about a GTM server-side custom client template he made for fetching current weather conditions from a licensed OpenWeather API, which makes data available for both client- and server-side. The template will be freely available for everyone who would like to look further into it. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sgtmweatherclient-measurecampeurope-july3rd2021-210703100542-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Peter will talk about a GTM server-side custom client template he made for fetching current weather conditions from a licensed OpenWeather API, which makes data available for both client- and server-side. The template will be freely available for everyone who would like to look further into it.
GTM Client Fetching Weather Conditions From An OpenWeather API - MeasureCamp Europe, July 3rd 2021 from Peter Meyer
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Using a mobile phone as a therapist - Superweek 2018 /slideshow/using-a-mobile-phone-as-a-therapist-superweek-2018/87407481 superweek2018-petermeyer-180207161024
This is the deck I used when presenting at Superweek 2018. In this presentation I show various illustrations from my personal "activity tracker" apps. All illustrations and connected data exploration was done using R, and relevant libraries, only. ]]>

This is the deck I used when presenting at Superweek 2018. In this presentation I show various illustrations from my personal "activity tracker" apps. All illustrations and connected data exploration was done using R, and relevant libraries, only. ]]>
Wed, 07 Feb 2018 16:10:24 GMT /slideshow/using-a-mobile-phone-as-a-therapist-superweek-2018/87407481 pmeyerdk@slideshare.net(pmeyerdk) Using a mobile phone as a therapist - Superweek 2018 pmeyerdk This is the deck I used when presenting at Superweek 2018. In this presentation I show various illustrations from my personal "activity tracker" apps. All illustrations and connected data exploration was done using R, and relevant libraries, only. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/superweek2018-petermeyer-180207161024-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is the deck I used when presenting at Superweek 2018. In this presentation I show various illustrations from my personal &quot;activity tracker&quot; apps. All illustrations and connected data exploration was done using R, and relevant libraries, only.
Using a mobile phone as a therapist - Superweek 2018 from Peter Meyer
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Turning Analysis into Action with APIs - Superweek 2017 /pmeyerdk/turning-analysis-into-action-with-apis-superweek-2017 superweek2017-170206125614
Presentation given by Mark Edmondson and Peter Meyer at Superweek 2017 in Hungary. Includes three examples of using APIs in a tag management solution to give better data to make decisions and use predictions.]]>

Presentation given by Mark Edmondson and Peter Meyer at Superweek 2017 in Hungary. Includes three examples of using APIs in a tag management solution to give better data to make decisions and use predictions.]]>
Mon, 06 Feb 2017 12:56:14 GMT /pmeyerdk/turning-analysis-into-action-with-apis-superweek-2017 pmeyerdk@slideshare.net(pmeyerdk) Turning Analysis into Action with APIs - Superweek 2017 pmeyerdk Presentation given by Mark Edmondson and Peter Meyer at Superweek 2017 in Hungary. Includes three examples of using APIs in a tag management solution to give better data to make decisions and use predictions. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/superweek2017-170206125614-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation given by Mark Edmondson and Peter Meyer at Superweek 2017 in Hungary. Includes three examples of using APIs in a tag management solution to give better data to make decisions and use predictions.
Turning Analysis into Action with APIs - Superweek 2017 from Peter Meyer
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Enterprise Analytics - WAW Copenhagen - January 20th 2016 /slideshow/enterprise-analytics-waw-copenhagen-january-20th-2016/57936173 enterpriseanalytics-wawcopenhagen-january20th2016-160205194955
The slide deck from my presentation about Enterprise Analytics challenges, as presented at WAW Copenhagen, January 20th 2016.]]>

The slide deck from my presentation about Enterprise Analytics challenges, as presented at WAW Copenhagen, January 20th 2016.]]>
Fri, 05 Feb 2016 19:49:55 GMT /slideshow/enterprise-analytics-waw-copenhagen-january-20th-2016/57936173 pmeyerdk@slideshare.net(pmeyerdk) Enterprise Analytics - WAW Copenhagen - January 20th 2016 pmeyerdk The slide deck from my presentation about Enterprise Analytics challenges, as presented at WAW Copenhagen, January 20th 2016. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/enterpriseanalytics-wawcopenhagen-january20th2016-160205194955-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The slide deck from my presentation about Enterprise Analytics challenges, as presented at WAW Copenhagen, January 20th 2016.
Enterprise Analytics - WAW Copenhagen - January 20th 2016 from Peter Meyer
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Enterprise Analytics - Superweek 2016 - February 2nd 2016 /slideshow/enterprise-analytics-superweek-2016/57935573 enterpriseanalytics-superweek2016-160205193152
The slide deck from Steen Rasmussen's and my presentation about Enterprise Analytics challenges, as presented at Superweek 2016.]]>

The slide deck from Steen Rasmussen's and my presentation about Enterprise Analytics challenges, as presented at Superweek 2016.]]>
Fri, 05 Feb 2016 19:31:52 GMT /slideshow/enterprise-analytics-superweek-2016/57935573 pmeyerdk@slideshare.net(pmeyerdk) Enterprise Analytics - Superweek 2016 - February 2nd 2016 pmeyerdk The slide deck from Steen Rasmussen's and my presentation about Enterprise Analytics challenges, as presented at Superweek 2016. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/enterpriseanalytics-superweek2016-160205193152-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The slide deck from Steen Rasmussen&#39;s and my presentation about Enterprise Analytics challenges, as presented at Superweek 2016.
Enterprise Analytics - Superweek 2016 - February 2nd 2016 from Peter Meyer
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https://cdn.slidesharecdn.com/profile-photo-pmeyerdk-48x48.jpg?cb=1732625748 pmeyer.dk https://cdn.slidesharecdn.com/ss_thumbnails/petermeyer-eventparameterhasher-measurecampstockholm2024-shared-241111080448-12244632-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/event-parameter-hasher-measurecamp-stockholm-2024/273190644 Event Parameter Hasher... https://cdn.slidesharecdn.com/ss_thumbnails/sw2023-testingtrackingwithcypress-230206085951-4823080e-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/testing-tracking-with-cypress-superweek-2023/255720360 Using an end-to-end te... https://cdn.slidesharecdn.com/ss_thumbnails/sgtmweatherclient-measurecampeurope-july3rd2021-210703100542-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/gtm-client-fetching-weather-conditions-from-an-openweather-api-measurecamp-europe-july-3rd-2021/249590248 GTM Client Fetching We...