/ http://www.slideshare.net/images/logo.gif / 際際滷Share feed for 際際滷shows by User: prasetw https://cdn.slidesharecdn.com/profile-photo-prasetw-48x48.jpg?cb=1727962642 I am a passionate marketer with strong expertise on new product launch and brand communication strategy. I have comprehensive understanding about FMCG industry. I have experience in almost every chain in FMCG from production, R&D and marketing either multinational or national company. My experience complete me with a wide understanding of multidiscipline task to enable me lead a successfull FMCG business. In the last five year I have been lead many successfull new product launch and brand management in coffee, fruit flavor dan jelly drink, and OTC. Now I manage bodrex, Indonesian No. 1 brand on Analgesic category. I have rejuvenate its brand essence, sharpening the positioning and uniq...