ºÝºÝߣshows by User: rachellespero / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: rachellespero / Wed, 09 Sep 2020 18:57:26 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: rachellespero Leadership Communication Benchmarks /slideshow/leadership-communication-benchmarks/238433477 sg-ceo-personas-200909185726
While investigating CEOs leading startups and high-growth companies, we noticed consistent patterns around how executives leverage different leadership communication channels. Their activities helped us develop the four personas that executives can use to map their leadership communication objectives, style, channel priorities, and benchmarks. The personas stem from months of research — which you can see in our CEO Scorecard for Remote Leadership — tracking influential CEOs leading startup and high-growth companies to see how they exert their leadership, visibility, and engagement with audiences across channels. Each persona is an aggregate of the profiles we assessed using our CEO diagnostic tool.]]>
While investigating CEOs leading startups and high-growth companies, we noticed consistent patterns around how executives leverage different leadership communication channels. Their activities helped us develop the four personas that executives can use to map their leadership communication objectives, style, channel priorities, and benchmarks. The personas stem from months of research — which you can see in our CEO Scorecard for Remote Leadership — tracking influential CEOs leading startup and high-growth companies to see how they exert their leadership, visibility, and engagement with audiences across channels. Each persona is an aggregate of the profiles we assessed using our CEO diagnostic tool.]]> Wed, 09 Sep 2020 18:57:26 GMT /slideshow/leadership-communication-benchmarks/238433477 rachellespero@slideshare.net(rachellespero) Leadership Communication Benchmarks rachellespero While investigating CEOs leading startups and high-growth companies, we noticed consistent patterns around how executives leverage different leadership communication channels. Their activities helped us develop the four personas that executives can use to map their leadership communication objectives, style, channel priorities, and benchmarks. The personas stem from months of research — which you can see in our CEO Scorecard for Remote Leadership — tracking influential CEOs leading startup and high-growth companies to see how they exert their leadership, visibility, and engagement with audiences across channels. Each persona is an aggregate of the profiles we assessed using our CEO diagnostic tool. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sg-ceo-personas-200909185726-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> While investigating CEOs leading startups and high-growth companies, we noticed consistent patterns around how executives leverage different leadership communication channels. Their activities helped us develop the four personas that executives can use to map their leadership communication objectives, style, channel priorities, and benchmarks. The personas stem from months of research — which you can see in our CEO Scorecard for Remote Leadership — tracking influential CEOs leading startup and high-growth companies to see how they exert their leadership, visibility, and engagement with audiences across channels. Each persona is an aggregate of the profiles we assessed using our CEO diagnostic tool.
Leadership Communication Benchmarks from Rachelle Spero
]]> 46 0 https://cdn.slidesharecdn.com/ss_thumbnails/sg-ceo-personas-200909185726-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 SutherlandGold's CEO Scorecard for Remote Leadership /slideshow/ceo-scorecard-for-remote-leadership/235296016 ceoscorecardforremoteleadership-200609234435
SutherlandGold's data-driven CEO Scorecard is for executives who want to evaluate and strengthen their leadership, visibility, and engagement strategies. The CEO Scorecard evaluates multiple data sets from a leader's public-facing profile including business performance, visibility in the media, thought leadership, and social media engagement based. To demonstrate the power of the CEO Scorecard, we evaluated ten CEOs leading high-growth companies from Fortune’s 2019 40 Under 40 award to uncover their activities before and after the pandemic was announced. We also conducted an online survey of CEOs leading startup companies for a preview into the future of remote leadership. The result is a multidimensional picture into what CEOs prioritize today and in the future when it comes to leading in a virtual world. ]]>
SutherlandGold's data-driven CEO Scorecard is for executives who want to evaluate and strengthen their leadership, visibility, and engagement strategies. The CEO Scorecard evaluates multiple data sets from a leader's public-facing profile including business performance, visibility in the media, thought leadership, and social media engagement based. To demonstrate the power of the CEO Scorecard, we evaluated ten CEOs leading high-growth companies from Fortune’s 2019 40 Under 40 award to uncover their activities before and after the pandemic was announced. We also conducted an online survey of CEOs leading startup companies for a preview into the future of remote leadership. The result is a multidimensional picture into what CEOs prioritize today and in the future when it comes to leading in a virtual world. ]]> Tue, 09 Jun 2020 23:44:35 GMT /slideshow/ceo-scorecard-for-remote-leadership/235296016 rachellespero@slideshare.net(rachellespero) SutherlandGold's CEO Scorecard for Remote Leadership rachellespero SutherlandGold's data-driven CEO Scorecard is for executives who want to evaluate and strengthen their leadership, visibility, and engagement strategies. The CEO Scorecard evaluates multiple data sets from a leader's public-facing profile including business performance, visibility in the media, thought leadership, and social media engagement based. To demonstrate the power of the CEO Scorecard, we evaluated ten CEOs leading high-growth companies from Fortune’s 2019 40 Under 40 award to uncover their activities before and after the pandemic was announced. We also conducted an online survey of CEOs leading startup companies for a preview into the future of remote leadership. The result is a multidimensional picture into what CEOs prioritize today and in the future when it comes to leading in a virtual world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ceoscorecardforremoteleadership-200609234435-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> SutherlandGold&#39;s data-driven CEO Scorecard is for executives who want to evaluate and strengthen their leadership, visibility, and engagement strategies. The CEO Scorecard evaluates multiple data sets from a leader&#39;s public-facing profile including business performance, visibility in the media, thought leadership, and social media engagement based. To demonstrate the power of the CEO Scorecard, we evaluated ten CEOs leading high-growth companies from Fortune’s 2019 40 Under 40 award to uncover their activities before and after the pandemic was announced. We also conducted an online survey of CEOs leading startup companies for a preview into the future of remote leadership. The result is a multidimensional picture into what CEOs prioritize today and in the future when it comes to leading in a virtual world.
SutherlandGold's CEO Scorecard for Remote Leadership from Rachelle Spero
]]> 114 0 https://cdn.slidesharecdn.com/ss_thumbnails/ceoscorecardforremoteleadership-200609234435-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Do you know your audience? /slideshow/do-you-know-your-audience-228651985/228651985 investor-persona-200219185758
Audiences are shareholders of your brand story and can be your greatest champions. Like any stakeholder, they can give your story more value. It’s important to know where, when, and how audiences engage with their networks. This directly informs how you shape your content assets, where you share them, and how you inspire audiences to take action to build brand awareness, engagement, and retention further. Here are a few things to think about when gathering information about your audience.]]>
Audiences are shareholders of your brand story and can be your greatest champions. Like any stakeholder, they can give your story more value. It’s important to know where, when, and how audiences engage with their networks. This directly informs how you shape your content assets, where you share them, and how you inspire audiences to take action to build brand awareness, engagement, and retention further. Here are a few things to think about when gathering information about your audience.]]> Wed, 19 Feb 2020 18:57:58 GMT /slideshow/do-you-know-your-audience-228651985/228651985 rachellespero@slideshare.net(rachellespero) Do you know your audience? rachellespero Audiences are shareholders of your brand story and can be your greatest champions. Like any stakeholder, they can give your story more value. It’s important to know where, when, and how audiences engage with their networks. This directly informs how you shape your content assets, where you share them, and how you inspire audiences to take action to build brand awareness, engagement, and retention further. Here are a few things to think about when gathering information about your audience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/investor-persona-200219185758-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Audiences are shareholders of your brand story and can be your greatest champions. Like any stakeholder, they can give your story more value. It’s important to know where, when, and how audiences engage with their networks. This directly informs how you shape your content assets, where you share them, and how you inspire audiences to take action to build brand awareness, engagement, and retention further. Here are a few things to think about when gathering information about your audience.
Do you know your audience? from Rachelle Spero
]]> 26 0 https://cdn.slidesharecdn.com/ss_thumbnails/investor-persona-200219185758-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 2012 Brunswick Investor Use of Digital and Social Media Survey /slideshow/investor-and-analyst-use-of-social-media/22572057 2012digitalmediainvestorsurvey-detailedreport-final-130128065058-phpapp01-130606202811-phpapp02
Brunswick Insight’s 2012 Analyst and Investor Survey. ]]>
Brunswick Insight’s 2012 Analyst and Investor Survey. ]]> Thu, 06 Jun 2013 20:28:11 GMT /slideshow/investor-and-analyst-use-of-social-media/22572057 rachellespero@slideshare.net(rachellespero) 2012 Brunswick Investor Use of Digital and Social Media Survey rachellespero Brunswick Insight’s 2012 Analyst and Investor Survey. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2012digitalmediainvestorsurvey-detailedreport-final-130128065058-phpapp01-130606202811-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Brunswick Insight’s 2012 Analyst and Investor Survey.
2012 Brunswick Investor Use of Digital and Social Media Survey from Rachelle Spero
]]> 4267 5 https://cdn.slidesharecdn.com/ss_thumbnails/2012digitalmediainvestorsurvey-detailedreport-final-130128065058-phpapp01-130606202811-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Use of social media by business journalists /slideshow/brunswick-study-business-journalists-use-of-social-media/15591155 brunswickstudy-businessjournalistsuseofsocialmedia-121211101741-phpapp02
Trends in the use of Social Media by the global business journalist community]]>
Trends in the use of Social Media by the global business journalist community]]> Tue, 11 Dec 2012 10:17:41 GMT /slideshow/brunswick-study-business-journalists-use-of-social-media/15591155 rachellespero@slideshare.net(rachellespero) Use of social media by business journalists rachellespero Trends in the use of Social Media by the global business journalist community <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brunswickstudy-businessjournalistsuseofsocialmedia-121211101741-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Trends in the use of Social Media by the global business journalist community
Use of social media by business journalists from Rachelle Spero
]]> 574 3 https://cdn.slidesharecdn.com/ss_thumbnails/brunswickstudy-businessjournalistsuseofsocialmedia-121211101741-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Digital Watercooler /slideshow/digital-watercooler/10255104 brunswickreviewrachellesperointernalcomms-111121083530-phpapp01
Social media is transforming the company intranet from a dusty old file-sharing technology into a lively, people-driven environment.]]>
Social media is transforming the company intranet from a dusty old file-sharing technology into a lively, people-driven environment.]]> Mon, 21 Nov 2011 08:35:28 GMT /slideshow/digital-watercooler/10255104 rachellespero@slideshare.net(rachellespero) Digital Watercooler rachellespero Social media is transforming the company intranet from a dusty old file-sharing technology into a lively, people-driven environment. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brunswickreviewrachellesperointernalcomms-111121083530-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media is transforming the company intranet from a dusty old file-sharing technology into a lively, people-driven environment.
Digital Watercooler from Rachelle Spero
]]> 780 4 https://cdn.slidesharecdn.com/ss_thumbnails/brunswickreviewrachellesperointernalcomms-111121083530-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Brunswick Talking Points Germany https://de.slideshare.net/rachellespero/brunswick-talking-points-german 2011-08-19brunswicktalkingpointsiib2-110824081103-phpapp01
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]]> Wed, 24 Aug 2011 08:11:01 GMT https://de.slideshare.net/rachellespero/brunswick-talking-points-german rachellespero@slideshare.net(rachellespero) Brunswick Talking Points Germany rachellespero <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/2011-08-19brunswicktalkingpointsiib2-110824081103-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
from Rachelle Spero
]]> 2924 28 https://cdn.slidesharecdn.com/ss_thumbnails/2011-08-19brunswicktalkingpointsiib2-110824081103-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Building the right internal team for digital /slideshow/buidling-the-right-internal-team-for-digital/8980281 buidlingtherightinternalteam1-110823142143-phpapp01
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]]> Tue, 23 Aug 2011 14:21:42 GMT /slideshow/buidling-the-right-internal-team-for-digital/8980281 rachellespero@slideshare.net(rachellespero) Building the right internal team for digital rachellespero <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buidlingtherightinternalteam1-110823142143-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Building the right internal team for digital from Rachelle Spero
]]> 310 2 https://cdn.slidesharecdn.com/ss_thumbnails/buidlingtherightinternalteam1-110823142143-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Diagnosing Digital White Paper /slideshow/diagnosing-digital-white-paper/8839326 diagnosingdigital-110812163233-phpapp02
A framework for managing social media by: • Establishing guidance • Defining the landscape • Clarifying roles and responsibilities • Addressing legal issues • Understanding best practices]]>
A framework for managing social media by: • Establishing guidance • Defining the landscape • Clarifying roles and responsibilities • Addressing legal issues • Understanding best practices]]> Fri, 12 Aug 2011 16:32:31 GMT /slideshow/diagnosing-digital-white-paper/8839326 rachellespero@slideshare.net(rachellespero) Diagnosing Digital White Paper rachellespero A framework for managing social media by: • Establishing guidance • Defining the landscape • Clarifying roles and responsibilities • Addressing legal issues • Understanding best practices <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/diagnosingdigital-110812163233-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A framework for managing social media by: • Establishing guidance • Defining the landscape • Clarifying roles and responsibilities • Addressing legal issues • Understanding best practices
Diagnosing Digital White Paper from Rachelle Spero
]]> 363 1 https://cdn.slidesharecdn.com/ss_thumbnails/diagnosingdigital-110812163233-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Read it! Grab it! Share it! /slideshow/read-it-grab-it-share-it/8413988 readitgrabitshareit-110624111048-phpapp01
Creating compelling content – in a beautiful infographic for example – is only of value when it is seen by or shared with as many people as possible. As social media matures, it is no longer enough to post that infographic on your website and trust that your search engine optimization team will add the right magic to impact search results and reach your target audiences. Today social networking sites such as Facebook and Twitter are enabling a new, more sophisticated, human-led system of connecting, organizing and distributing data. As a result, companies now need to integrate social media features into their online content to facilitate sharing and increase distribution of valuable content across these networks. Written by: Rachelle Spero, Brunswick, New York ]]>
Creating compelling content – in a beautiful infographic for example – is only of value when it is seen by or shared with as many people as possible. As social media matures, it is no longer enough to post that infographic on your website and trust that your search engine optimization team will add the right magic to impact search results and reach your target audiences. Today social networking sites such as Facebook and Twitter are enabling a new, more sophisticated, human-led system of connecting, organizing and distributing data. As a result, companies now need to integrate social media features into their online content to facilitate sharing and increase distribution of valuable content across these networks. Written by: Rachelle Spero, Brunswick, New York ]]> Fri, 24 Jun 2011 11:10:42 GMT /slideshow/read-it-grab-it-share-it/8413988 rachellespero@slideshare.net(rachellespero) Read it! Grab it! Share it! rachellespero Creating compelling content – in a beautiful infographic for example – is only of value when it is seen by or shared with as many people as possible. As social media matures, it is no longer enough to post that infographic on your website and trust that your search engine optimization team will add the right magic to impact search results and reach your target audiences. Today social networking sites such as Facebook and Twitter are enabling a new, more sophisticated, human-led system of connecting, organizing and distributing data. As a result, companies now need to integrate social media features into their online content to facilitate sharing and increase distribution of valuable content across these networks. Written by: Rachelle Spero, Brunswick, New York <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/readitgrabitshareit-110624111048-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Creating compelling content – in a beautiful infographic for example – is only of value when it is seen by or shared with as many people as possible. As social media matures, it is no longer enough to post that infographic on your website and trust that your search engine optimization team will add the right magic to impact search results and reach your target audiences. Today social networking sites such as Facebook and Twitter are enabling a new, more sophisticated, human-led system of connecting, organizing and distributing data. As a result, companies now need to integrate social media features into their online content to facilitate sharing and increase distribution of valuable content across these networks. Written by: Rachelle Spero, Brunswick, New York
Read it! Grab it! Share it! from Rachelle Spero
]]> 458 1 https://cdn.slidesharecdn.com/ss_thumbnails/readitgrabitshareit-110624111048-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Be transparent or be exposed /slideshow/be-transparent-or-be-exposed/8413945 betransparentorbeexposed-110624110617-phpapp01
Digital natives are changing the world, using internet technologies to unite the aggrieved to bring down governments, companies and even each other. Successful institutions in the networked age will be those with an effective social media strategy that strive for transparency Written by: Rachelle Spero, Brunswick, New York Andy Rivett-Carnac, Brunswick, London]]>
Digital natives are changing the world, using internet technologies to unite the aggrieved to bring down governments, companies and even each other. Successful institutions in the networked age will be those with an effective social media strategy that strive for transparency Written by: Rachelle Spero, Brunswick, New York Andy Rivett-Carnac, Brunswick, London]]> Fri, 24 Jun 2011 11:06:14 GMT /slideshow/be-transparent-or-be-exposed/8413945 rachellespero@slideshare.net(rachellespero) Be transparent or be exposed rachellespero Digital natives are changing the world, using internet technologies to unite the aggrieved to bring down governments, companies and even each other. Successful institutions in the networked age will be those with an effective social media strategy that strive for transparency Written by: Rachelle Spero, Brunswick, New York Andy Rivett-Carnac, Brunswick, London <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/betransparentorbeexposed-110624110617-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Digital natives are changing the world, using internet technologies to unite the aggrieved to bring down governments, companies and even each other. Successful institutions in the networked age will be those with an effective social media strategy that strive for transparency Written by: Rachelle Spero, Brunswick, New York Andy Rivett-Carnac, Brunswick, London
Be transparent or be exposed from Rachelle Spero
]]> 421 2 https://cdn.slidesharecdn.com/ss_thumbnails/betransparentorbeexposed-110624110617-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Digital Media Usage by the Investment Community /rachellespero/digital-media-usage-by-the-investment-community digitalmediatrendsfinal-niri2011-110624110003-phpapp01
Brunswick Group conducted a cross-Atlantic survey of more than 400 institutional investors in order to determine what influences their investment decisions. The survey also examines the role of digital media (blogs, social media, micro-blogging services, etc.) as an influencer behind buy and sell decisions. Moderator/Lead Speaker: Chris Ann Casaburri, Manager, Investor Relations GFI Group Panelist(s)/Co-Speaker(s): Jason Golz, CFA, Director Brunswick Group Rachelle Spero, Partner Brunswick Group Robert Williams, Vice President, Investor Relations Dell Inc.]]>
Brunswick Group conducted a cross-Atlantic survey of more than 400 institutional investors in order to determine what influences their investment decisions. The survey also examines the role of digital media (blogs, social media, micro-blogging services, etc.) as an influencer behind buy and sell decisions. Moderator/Lead Speaker: Chris Ann Casaburri, Manager, Investor Relations GFI Group Panelist(s)/Co-Speaker(s): Jason Golz, CFA, Director Brunswick Group Rachelle Spero, Partner Brunswick Group Robert Williams, Vice President, Investor Relations Dell Inc.]]> Fri, 24 Jun 2011 10:59:59 GMT /rachellespero/digital-media-usage-by-the-investment-community rachellespero@slideshare.net(rachellespero) Digital Media Usage by the Investment Community rachellespero Brunswick Group conducted a cross-Atlantic survey of more than 400 institutional investors in order to determine what influences their investment decisions. The survey also examines the role of digital media (blogs, social media, micro-blogging services, etc.) as an influencer behind buy and sell decisions. Moderator/Lead Speaker: Chris Ann Casaburri, Manager, Investor Relations GFI Group Panelist(s)/Co-Speaker(s): Jason Golz, CFA, Director Brunswick Group Rachelle Spero, Partner Brunswick Group Robert Williams, Vice President, Investor Relations Dell Inc. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalmediatrendsfinal-niri2011-110624110003-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Brunswick Group conducted a cross-Atlantic survey of more than 400 institutional investors in order to determine what influences their investment decisions. The survey also examines the role of digital media (blogs, social media, micro-blogging services, etc.) as an influencer behind buy and sell decisions. Moderator/Lead Speaker: Chris Ann Casaburri, Manager, Investor Relations GFI Group Panelist(s)/Co-Speaker(s): Jason Golz, CFA, Director Brunswick Group Rachelle Spero, Partner Brunswick Group Robert Williams, Vice President, Investor Relations Dell Inc.
Digital Media Usage by the Investment Community from Rachelle Spero
]]> 440 4 https://cdn.slidesharecdn.com/ss_thumbnails/digitalmediatrendsfinal-niri2011-110624110003-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-rachellespero-48x48.jpg?cb=1650992213 Business communication executive specializing in creating digital strategies for brand building, reputation management, audience engagement, customer service, and sales. www.sutherlandgold.com https://cdn.slidesharecdn.com/ss_thumbnails/sg-ceo-personas-200909185726-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/leadership-communication-benchmarks/238433477 Leadership Communicati... https://cdn.slidesharecdn.com/ss_thumbnails/ceoscorecardforremoteleadership-200609234435-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ceo-scorecard-for-remote-leadership/235296016 SutherlandGold&#39;s CEO S... https://cdn.slidesharecdn.com/ss_thumbnails/investor-persona-200219185758-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/do-you-know-your-audience-228651985/228651985 Do you know your audie...