ºÝºÝߣshows by User: radixcom / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: radixcom / Tue, 31 Jan 2017 10:03:26 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: radixcom The Death of the B2B Infographic and six other B2B copywriting trends we spotted in 2016 /slideshow/the-death-of-the-b2b-infographic-and-six-other-b2b-copywriting-trends-we-spotted-in-2016/71579755 thedeathoftheb2binfographicandsixotherb2bcopywritingtrendswespottedin2016v1-170131100327
We analysed data from over 700 client copywriting projects to spot B2B content marketing trends from 2016. Here's what we found.]]>

We analysed data from over 700 client copywriting projects to spot B2B content marketing trends from 2016. Here's what we found.]]>
Tue, 31 Jan 2017 10:03:26 GMT /slideshow/the-death-of-the-b2b-infographic-and-six-other-b2b-copywriting-trends-we-spotted-in-2016/71579755 radixcom@slideshare.net(radixcom) The Death of the B2B Infographic and six other B2B copywriting trends we spotted in 2016 radixcom We analysed data from over 700 client copywriting projects to spot B2B content marketing trends from 2016. Here's what we found. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thedeathoftheb2binfographicandsixotherb2bcopywritingtrendswespottedin2016v1-170131100327-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We analysed data from over 700 client copywriting projects to spot B2B content marketing trends from 2016. Here&#39;s what we found.
The Death of the B2B Infographic and six other B2B copywriting trends we spotted in 2016 from Radix Communications
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2015: The Year in B2B Copywriting - How blogging got serious; white papers rose from the dead and four more trends that shook our copywriting world in 2015 /slideshow/2015-the-year-in-b2b-copywriting-how-blogging-got-serious-white-papers-rose-from-the-dead-and-four-more-trends-that-shook-our-copywriting-world-in-2015/57548406 radixcommunicationsb2bcopywritingandcontentmarketingtrendsfrom2015-160127094258
We analyse data from 727 client copywriting projects to spot the big B2B tech content marketing trends from 2015.]]>

We analyse data from 727 client copywriting projects to spot the big B2B tech content marketing trends from 2015.]]>
Wed, 27 Jan 2016 09:42:58 GMT /slideshow/2015-the-year-in-b2b-copywriting-how-blogging-got-serious-white-papers-rose-from-the-dead-and-four-more-trends-that-shook-our-copywriting-world-in-2015/57548406 radixcom@slideshare.net(radixcom) 2015: The Year in B2B Copywriting - How blogging got serious; white papers rose from the dead and four more trends that shook our copywriting world in 2015 radixcom We analyse data from 727 client copywriting projects to spot the big B2B tech content marketing trends from 2015. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/radixcommunicationsb2bcopywritingandcontentmarketingtrendsfrom2015-160127094258-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We analyse data from 727 client copywriting projects to spot the big B2B tech content marketing trends from 2015.
2015: The Year in B2B Copywriting - How blogging got serious; white papers rose from the dead and four more trends that shook our copywriting world in 2015 from Radix Communications
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Kicking ass at B2B copywriting - 9 things every tech marketer must know /radixcom/9-things-every-copywriter-must-know-slides-v7-290615 9thingseverycopywritermustknowslidesv7290615-150701081722-lva1-app6892
How important is good copy in B2B tech marketing and how do you go about writing it? Here's nine tips to get you started, including the skills you'll need and why you need to shout about your copy.]]>

How important is good copy in B2B tech marketing and how do you go about writing it? Here's nine tips to get you started, including the skills you'll need and why you need to shout about your copy.]]>
Wed, 01 Jul 2015 08:17:22 GMT /radixcom/9-things-every-copywriter-must-know-slides-v7-290615 radixcom@slideshare.net(radixcom) Kicking ass at B2B copywriting - 9 things every tech marketer must know radixcom How important is good copy in B2B tech marketing and how do you go about writing it? Here's nine tips to get you started, including the skills you'll need and why you need to shout about your copy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/9thingseverycopywritermustknowslidesv7290615-150701081722-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How important is good copy in B2B tech marketing and how do you go about writing it? Here&#39;s nine tips to get you started, including the skills you&#39;ll need and why you need to shout about your copy.
Kicking ass at B2B copywriting - 9 things every tech marketer must know from Radix Communications
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The 7 Types of B2B Copywriter… and how the wrong one can destroy your campaign /slideshow/the-7-types-of-b2b-copywriter-and-how-the-wrong-one-can-destroy-your-campaign/49548200 the7typesofb2bcopywriterfionacampbell-howes-150618102752-lva1-app6891
Here is Fiona Campbell-Howes' presentation from B2B Summit 2015, which discusses how different types of copywriter are suited to different types of marketing content.]]>

Here is Fiona Campbell-Howes' presentation from B2B Summit 2015, which discusses how different types of copywriter are suited to different types of marketing content.]]>
Thu, 18 Jun 2015 10:27:52 GMT /slideshow/the-7-types-of-b2b-copywriter-and-how-the-wrong-one-can-destroy-your-campaign/49548200 radixcom@slideshare.net(radixcom) The 7 Types of B2B Copywriter… and how the wrong one can destroy your campaign radixcom Here is Fiona Campbell-Howes' presentation from B2B Summit 2015, which discusses how different types of copywriter are suited to different types of marketing content. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the7typesofb2bcopywriterfionacampbell-howes-150618102752-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Here is Fiona Campbell-Howes&#39; presentation from B2B Summit 2015, which discusses how different types of copywriter are suited to different types of marketing content.
The 7 Types of B2B Copywriter… and how the wrong one can destroy your campaign from Radix Communications
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2014: The Year Social Content Dominated B2B Technology Marketing? /radixcom/2014-the-year-social-content-dominated-b2b-technology-marketing radixcommunicationsb2bcopywritingandcontentmarketingtrendsfrom2014v1-150128045925-conversion-gate02
As a B2B tech copywriting agency, Radix has a great first-hand view of the types of content that marketers in the tech sector are producing. In this presentation, we sift through every project the Radix team worked on in 2014 to uncover the year’s big trends.]]>

As a B2B tech copywriting agency, Radix has a great first-hand view of the types of content that marketers in the tech sector are producing. In this presentation, we sift through every project the Radix team worked on in 2014 to uncover the year’s big trends.]]>
Wed, 28 Jan 2015 04:59:24 GMT /radixcom/2014-the-year-social-content-dominated-b2b-technology-marketing radixcom@slideshare.net(radixcom) 2014: The Year Social Content Dominated B2B Technology Marketing? radixcom As a B2B tech copywriting agency, Radix has a great first-hand view of the types of content that marketers in the tech sector are producing. In this presentation, we sift through every project the Radix team worked on in 2014 to uncover the year’s big trends. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/radixcommunicationsb2bcopywritingandcontentmarketingtrendsfrom2014v1-150128045925-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> As a B2B tech copywriting agency, Radix has a great first-hand view of the types of content that marketers in the tech sector are producing. In this presentation, we sift through every project the Radix team worked on in 2014 to uncover the year’s big trends.
2014: The Year Social Content Dominated B2B Technology Marketing? from Radix Communications
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How to use comics in B2B marketing /slideshow/how-to-use-comics-in-b2b-marketing/37904497 how-to-use-comics-in-b2b-content-marketing-radix-communications-2014-slideshared-ed-140812045751-phpapp02
Brands like Google and Marketo are using comics, but why should you use comic strips and books in B2B content marketing and how should you use them? Find out in our comic eBook.]]>

Brands like Google and Marketo are using comics, but why should you use comic strips and books in B2B content marketing and how should you use them? Find out in our comic eBook.]]>
Tue, 12 Aug 2014 04:57:50 GMT /slideshow/how-to-use-comics-in-b2b-marketing/37904497 radixcom@slideshare.net(radixcom) How to use comics in B2B marketing radixcom Brands like Google and Marketo are using comics, but why should you use comic strips and books in B2B content marketing and how should you use them? Find out in our comic eBook. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/how-to-use-comics-in-b2b-content-marketing-radix-communications-2014-slideshared-ed-140812045751-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Brands like Google and Marketo are using comics, but why should you use comic strips and books in B2B content marketing and how should you use them? Find out in our comic eBook.
How to use comics in B2B marketing from Radix Communications
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2013: The year lead nurturing took over - Three trends that affected B2B technology copywriters /slideshow/radix-communications-2013-three-trends-b2-b-marketing-and-2014-predictions/30569308 radixcommunications2013threetrendsb2bmarketingand2014predictions-140129034933-phpapp01
A lot happened in B2B marketing during 2013, but which trends have really impacted B2B copywriters like Radix?]]>

A lot happened in B2B marketing during 2013, but which trends have really impacted B2B copywriters like Radix?]]>
Wed, 29 Jan 2014 03:49:33 GMT /slideshow/radix-communications-2013-three-trends-b2-b-marketing-and-2014-predictions/30569308 radixcom@slideshare.net(radixcom) 2013: The year lead nurturing took over - Three trends that affected B2B technology copywriters radixcom A lot happened in B2B marketing during 2013, but which trends have really impacted B2B copywriters like Radix? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/radixcommunications2013threetrendsb2bmarketingand2014predictions-140129034933-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A lot happened in B2B marketing during 2013, but which trends have really impacted B2B copywriters like Radix?
2013: The year lead nurturing took over - Three trends that affected B2B technology copywriters from Radix Communications
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Getting started with B2B podcasting – 8 quick tips for first-time podcasters /slideshow/getting-started-with-b2b-podcasting-8-quick-tips-for-firsttime-podcasters/27483015 gettingstartedwithb2bpodcasting8quicktips231013-131023040933-phpapp01
We've put together eight content tips to help you get started on your way to producing your first B2B podcast.]]>

We've put together eight content tips to help you get started on your way to producing your first B2B podcast.]]>
Wed, 23 Oct 2013 04:09:33 GMT /slideshow/getting-started-with-b2b-podcasting-8-quick-tips-for-firsttime-podcasters/27483015 radixcom@slideshare.net(radixcom) Getting started with B2B podcasting – 8 quick tips for first-time podcasters radixcom We've put together eight content tips to help you get started on your way to producing your first B2B podcast. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gettingstartedwithb2bpodcasting8quicktips231013-131023040933-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> We&#39;ve put together eight content tips to help you get started on your way to producing your first B2B podcast.
Getting started with B2B podcasting – 8 quick tips for first-time podcasters from Radix Communications
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Getting Started with B2B Podcasting: A not-too-techy guide for first-time podcasters /slideshow/getting-started-with-b2b-podcasting-a-nottootechy-guide-for-firsttime-podcasters/20723138 podcastingforb2bv10010513-3-130507062640-phpapp01
In this tech-light ºÝºÝߣshare you'll have the chance to find out what you need to get a podcast started for your business. From web hosting to recording, editing to uploading.]]>

In this tech-light ºÝºÝߣshare you'll have the chance to find out what you need to get a podcast started for your business. From web hosting to recording, editing to uploading.]]>
Tue, 07 May 2013 06:26:40 GMT /slideshow/getting-started-with-b2b-podcasting-a-nottootechy-guide-for-firsttime-podcasters/20723138 radixcom@slideshare.net(radixcom) Getting Started with B2B Podcasting: A not-too-techy guide for first-time podcasters radixcom In this tech-light ºÝºÝߣshare you'll have the chance to find out what you need to get a podcast started for your business. From web hosting to recording, editing to uploading. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/podcastingforb2bv10010513-3-130507062640-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In this tech-light ºÝºÝߣshare you&#39;ll have the chance to find out what you need to get a podcast started for your business. From web hosting to recording, editing to uploading.
Getting Started with B2B Podcasting: A not-too-techy guide for first-time podcasters from Radix Communications
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Using the Seven Basic Plots: Storytelling in B2B Marketing /slideshow/using-the-seven-basic-plots-storytelling-in-b2b-marketing/16671702 7plotsstorytellingv7210213-130221084909-phpapp01
In 2005, Christopher Booker published a book identifying seven basic plots that all stories follow. Check out the presentation to find out how to use them in content marketing.]]>

In 2005, Christopher Booker published a book identifying seven basic plots that all stories follow. Check out the presentation to find out how to use them in content marketing.]]>
Thu, 21 Feb 2013 08:49:09 GMT /slideshow/using-the-seven-basic-plots-storytelling-in-b2b-marketing/16671702 radixcom@slideshare.net(radixcom) Using the Seven Basic Plots: Storytelling in B2B Marketing radixcom In 2005, Christopher Booker published a book identifying seven basic plots that all stories follow. Check out the presentation to find out how to use them in content marketing. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/7plotsstorytellingv7210213-130221084909-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In 2005, Christopher Booker published a book identifying seven basic plots that all stories follow. Check out the presentation to find out how to use them in content marketing.
Using the Seven Basic Plots: Storytelling in B2B Marketing from Radix Communications
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2012: A year of change for B2B copywriters /slideshow/2012-a-year-of-change-for-b2b-copywriters-15587822/15587822 b2bcontenttrendsof2013style1v8111212-121211060557-phpapp01
What has, during 2012, changed for B2B copywriters? Check out this presentation to find out. Find our kinetic typography video - as mentioned in this ºÝºÝߣCast - here http://www.youtube.com/watch?v=5LnbXy3OrnU]]>

What has, during 2012, changed for B2B copywriters? Check out this presentation to find out. Find our kinetic typography video - as mentioned in this ºÝºÝߣCast - here http://www.youtube.com/watch?v=5LnbXy3OrnU]]>
Tue, 11 Dec 2012 06:05:57 GMT /slideshow/2012-a-year-of-change-for-b2b-copywriters-15587822/15587822 radixcom@slideshare.net(radixcom) 2012: A year of change for B2B copywriters radixcom What has, during 2012, changed for B2B copywriters? Check out this presentation to find out. Find our kinetic typography video - as mentioned in this ºÝºÝߣCast - here http://www.youtube.com/watch?v=5LnbXy3OrnU <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/b2bcontenttrendsof2013style1v8111212-121211060557-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What has, during 2012, changed for B2B copywriters? Check out this presentation to find out. Find our kinetic typography video - as mentioned in this ºÝºÝߣCast - here http://www.youtube.com/watch?v=5LnbXy3OrnU
2012: A year of change for B2B copywriters from Radix Communications
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https://cdn.slidesharecdn.com/profile-photo-radixcom-48x48.jpg?cb=1525881842 Radix is a copywriting agency for the content marketing era. We work with in-house and agency-side marketers to develop programmes of content that guide customers through every stage of the buying process. www.radix-communications.com/ https://cdn.slidesharecdn.com/ss_thumbnails/thedeathoftheb2binfographicandsixotherb2bcopywritingtrendswespottedin2016v1-170131100327-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-death-of-the-b2b-infographic-and-six-other-b2b-copywriting-trends-we-spotted-in-2016/71579755 The Death of the B2B I... https://cdn.slidesharecdn.com/ss_thumbnails/radixcommunicationsb2bcopywritingandcontentmarketingtrendsfrom2015-160127094258-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/2015-the-year-in-b2b-copywriting-how-blogging-got-serious-white-papers-rose-from-the-dead-and-four-more-trends-that-shook-our-copywriting-world-in-2015/57548406 2015: The Year in B2B ... https://cdn.slidesharecdn.com/ss_thumbnails/9thingseverycopywritermustknowslidesv7290615-150701081722-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds radixcom/9-things-every-copywriter-must-know-slides-v7-290615 Kicking ass at B2B cop...