際際滷shows by User: ramen007 / http://www.slideshare.net/images/logo.gif 際際滷shows by User: ramen007 / Tue, 10 May 2016 23:28:15 GMT 際際滷Share feed for 際際滷shows by User: ramen007 10 Growth hacking tools and leveraging qualitative data to drive quantitative experiments /slideshow/10-growth-hacking-tools-and-leveraging-qualitative-data-to-drive-quantitative-experiments/61883314 r9a36rf4qiuuvruzzzkg-signature-8e7b0cb3f0fec612ecf23d5d43f221f36e483ecab2611f379c2bb1db970815b1-poli-160510232815
Presenter: Sam Ho, ex-Googler, YouTube, and Intel. CEO and co-founder of UpOut. Sam will show you what tools UpOut has used to grow their user base to hundreds of thousands. Key Takeaways - How to build your marketing stack for just $9 a month - How UpOut leverages qualitative date to impact quantitative testing strategy - How UpOut used Optimizely as a product hack - Bonus: 10 Email/Gmail hacks you need to know about A bit more about him: Sam loves analytics and growth hacking. At UpOut, he's had the distinct pleasure of working with hundreds of different marketing tools and loves the whole shift where marketers are enabled to do things so much more easily. At Google, he worked with Fortune 500 advertisers across North America to advise them on how to better leverage data to optimize their marketing. In addition, he spent many years on the business development side of Android and Mobile, helping scale Android to the world. Prior to Google, he was at Intel on the wireless marketing team where he was responsible for marketing the nascent Wi-Fi technology, presenting at conferences around the world. ]]>

Presenter: Sam Ho, ex-Googler, YouTube, and Intel. CEO and co-founder of UpOut. Sam will show you what tools UpOut has used to grow their user base to hundreds of thousands. Key Takeaways - How to build your marketing stack for just $9 a month - How UpOut leverages qualitative date to impact quantitative testing strategy - How UpOut used Optimizely as a product hack - Bonus: 10 Email/Gmail hacks you need to know about A bit more about him: Sam loves analytics and growth hacking. At UpOut, he's had the distinct pleasure of working with hundreds of different marketing tools and loves the whole shift where marketers are enabled to do things so much more easily. At Google, he worked with Fortune 500 advertisers across North America to advise them on how to better leverage data to optimize their marketing. In addition, he spent many years on the business development side of Android and Mobile, helping scale Android to the world. Prior to Google, he was at Intel on the wireless marketing team where he was responsible for marketing the nascent Wi-Fi technology, presenting at conferences around the world. ]]>
Tue, 10 May 2016 23:28:15 GMT /slideshow/10-growth-hacking-tools-and-leveraging-qualitative-data-to-drive-quantitative-experiments/61883314 ramen007@slideshare.net(ramen007) 10 Growth hacking tools and leveraging qualitative data to drive quantitative experiments ramen007 Presenter: Sam Ho, ex-Googler, YouTube, and Intel. CEO and co-founder of UpOut. Sam will show you what tools UpOut has used to grow their user base to hundreds of thousands. Key Takeaways - How to build your marketing stack for just $9 a month - How UpOut leverages qualitative date to impact quantitative testing strategy - How UpOut used Optimizely as a product hack - Bonus: 10 Email/Gmail hacks you need to know about A bit more about him: Sam loves analytics and growth hacking. At UpOut, he's had the distinct pleasure of working with hundreds of different marketing tools and loves the whole shift where marketers are enabled to do things so much more easily. At Google, he worked with Fortune 500 advertisers across North America to advise them on how to better leverage data to optimize their marketing. In addition, he spent many years on the business development side of Android and Mobile, helping scale Android to the world. Prior to Google, he was at Intel on the wireless marketing team where he was responsible for marketing the nascent Wi-Fi technology, presenting at conferences around the world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/r9a36rf4qiuuvruzzzkg-signature-8e7b0cb3f0fec612ecf23d5d43f221f36e483ecab2611f379c2bb1db970815b1-poli-160510232815-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presenter: Sam Ho, ex-Googler, YouTube, and Intel. CEO and co-founder of UpOut. Sam will show you what tools UpOut has used to grow their user base to hundreds of thousands. Key Takeaways - How to build your marketing stack for just $9 a month - How UpOut leverages qualitative date to impact quantitative testing strategy - How UpOut used Optimizely as a product hack - Bonus: 10 Email/Gmail hacks you need to know about A bit more about him: Sam loves analytics and growth hacking. At UpOut, he&#39;s had the distinct pleasure of working with hundreds of different marketing tools and loves the whole shift where marketers are enabled to do things so much more easily. At Google, he worked with Fortune 500 advertisers across North America to advise them on how to better leverage data to optimize their marketing. In addition, he spent many years on the business development side of Android and Mobile, helping scale Android to the world. Prior to Google, he was at Intel on the wireless marketing team where he was responsible for marketing the nascent Wi-Fi technology, presenting at conferences around the world.
10 Growth hacking tools and leveraging qualitative data to drive quantitative experiments from Sam Ho
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Mobile Strategy in an Omnichannel Messaging World /slideshow/mobile-strategy-in-an-omnichannel-messaging-world/60575750 faupout16x9-160406185111
UpOut is helping people fall in love with the cities they live in, by providing event discovery services that allow people to get involved in fun activities that are happening around them in real-time. As Chief Product Officer, Sam Ho directs the product, business and marketing initiatives for UpOut. One of this key priorities is providing his customers an exceptional 1:1 personalized experience through their mobile app. Sam will share his vision for the app and how he and his team are leveraging data and technology to create personalized and delightful experiences for their customers.]]>

UpOut is helping people fall in love with the cities they live in, by providing event discovery services that allow people to get involved in fun activities that are happening around them in real-time. As Chief Product Officer, Sam Ho directs the product, business and marketing initiatives for UpOut. One of this key priorities is providing his customers an exceptional 1:1 personalized experience through their mobile app. Sam will share his vision for the app and how he and his team are leveraging data and technology to create personalized and delightful experiences for their customers.]]>
Wed, 06 Apr 2016 18:51:11 GMT /slideshow/mobile-strategy-in-an-omnichannel-messaging-world/60575750 ramen007@slideshare.net(ramen007) Mobile Strategy in an Omnichannel Messaging World ramen007 UpOut is helping people fall in love with the cities they live in, by providing event discovery services that allow people to get involved in fun activities that are happening around them in real-time. As Chief Product Officer, Sam Ho directs the product, business and marketing initiatives for UpOut. One of this key priorities is providing his customers an exceptional 1:1 personalized experience through their mobile app. Sam will share his vision for the app and how he and his team are leveraging data and technology to create personalized and delightful experiences for their customers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/faupout16x9-160406185111-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> UpOut is helping people fall in love with the cities they live in, by providing event discovery services that allow people to get involved in fun activities that are happening around them in real-time. As Chief Product Officer, Sam Ho directs the product, business and marketing initiatives for UpOut. One of this key priorities is providing his customers an exceptional 1:1 personalized experience through their mobile app. Sam will share his vision for the app and how he and his team are leveraging data and technology to create personalized and delightful experiences for their customers.
Mobile Strategy in an Omnichannel Messaging World from Sam Ho
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How UpOut leverages both qualitative and quantitative data to drive marketing experiments /slideshow/how-upout-leverages-both-qualitative-and-quantitative-data-to-drive-marketing-experiments/60575418 mmgloxfs7utbfuuhrs5u-signature-7e1718971e51ceb89f63bb0d41b3b891eb99eb5c60b8e0128134b7c5c6bc567a-poli-160406184308
Here at UpOut, we love to run marketing experiments. In this presentation, (originally presented at Optimizely), we talk about how UpOut leverages both qualitative and quantitative data to drive our testing strategy. We use tools like Zendesk and Qualaroo to gather qualitative feedback that feeds into our experiment pipeline. And in this case, we use Optimizely to execute a number of experiments based on this feedback to great success. Furthermore, we actually kind of use Optimizely as a product hack, allowing us to "test" a new product idea before we actually build it. ]]>

Here at UpOut, we love to run marketing experiments. In this presentation, (originally presented at Optimizely), we talk about how UpOut leverages both qualitative and quantitative data to drive our testing strategy. We use tools like Zendesk and Qualaroo to gather qualitative feedback that feeds into our experiment pipeline. And in this case, we use Optimizely to execute a number of experiments based on this feedback to great success. Furthermore, we actually kind of use Optimizely as a product hack, allowing us to "test" a new product idea before we actually build it. ]]>
Wed, 06 Apr 2016 18:43:08 GMT /slideshow/how-upout-leverages-both-qualitative-and-quantitative-data-to-drive-marketing-experiments/60575418 ramen007@slideshare.net(ramen007) How UpOut leverages both qualitative and quantitative data to drive marketing experiments ramen007 Here at UpOut, we love to run marketing experiments. In this presentation, (originally presented at Optimizely), we talk about how UpOut leverages both qualitative and quantitative data to drive our testing strategy. We use tools like Zendesk and Qualaroo to gather qualitative feedback that feeds into our experiment pipeline. And in this case, we use Optimizely to execute a number of experiments based on this feedback to great success. Furthermore, we actually kind of use Optimizely as a product hack, allowing us to "test" a new product idea before we actually build it. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mmgloxfs7utbfuuhrs5u-signature-7e1718971e51ceb89f63bb0d41b3b891eb99eb5c60b8e0128134b7c5c6bc567a-poli-160406184308-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Here at UpOut, we love to run marketing experiments. In this presentation, (originally presented at Optimizely), we talk about how UpOut leverages both qualitative and quantitative data to drive our testing strategy. We use tools like Zendesk and Qualaroo to gather qualitative feedback that feeds into our experiment pipeline. And in this case, we use Optimizely to execute a number of experiments based on this feedback to great success. Furthermore, we actually kind of use Optimizely as a product hack, allowing us to &quot;test&quot; a new product idea before we actually build it.
How UpOut leverages both qualitative and quantitative data to drive marketing experiments from Sam Ho
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https://cdn.slidesharecdn.com/profile-photo-ramen007-48x48.jpg?cb=1527620524 Chief GrowthHacker @ UpOut Find me on: https://medium.com/@sammho https://twitter.com/SammHo https://www.quora.com/profile/Sam-Ho https://www.linkedin.com/in/samho www.UpOut.com https://cdn.slidesharecdn.com/ss_thumbnails/r9a36rf4qiuuvruzzzkg-signature-8e7b0cb3f0fec612ecf23d5d43f221f36e483ecab2611f379c2bb1db970815b1-poli-160510232815-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/10-growth-hacking-tools-and-leveraging-qualitative-data-to-drive-quantitative-experiments/61883314 10 Growth hacking tool... https://cdn.slidesharecdn.com/ss_thumbnails/faupout16x9-160406185111-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/mobile-strategy-in-an-omnichannel-messaging-world/60575750 Mobile Strategy in an ... https://cdn.slidesharecdn.com/ss_thumbnails/mmgloxfs7utbfuuhrs5u-signature-7e1718971e51ceb89f63bb0d41b3b891eb99eb5c60b8e0128134b7c5c6bc567a-poli-160406184308-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-upout-leverages-both-qualitative-and-quantitative-data-to-drive-marketing-experiments/60575418 How UpOut leverages bo...