際際滷shows by User: rathbonemuseum / http://www.slideshare.net/images/logo.gif 際際滷shows by User: rathbonemuseum / Wed, 16 Nov 2011 17:49:42 GMT 際際滷Share feed for 際際滷shows by User: rathbonemuseum Transmedia: What it Means for Brands /slideshow/transmedia-what-it-means-for-brands/10193120 bandepubtransmediav04-13214872837894-phpapp01-111116174950-phpapp01
A primer on the relatively new practice of harnessing transmedia narratives for brand value.]]>
A primer on the relatively new practice of harnessing transmedia narratives for brand value.]]> Wed, 16 Nov 2011 17:49:42 GMT /slideshow/transmedia-what-it-means-for-brands/10193120 rathbonemuseum@slideshare.net(rathbonemuseum) Transmedia: What it Means for Brands rathbonemuseum A primer on the relatively new practice of harnessing transmedia narratives for brand value. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/bandepubtransmediav04-13214872837894-phpapp01-111116174950-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A primer on the relatively new practice of harnessing transmedia narratives for brand value.
Transmedia: What it Means for Brands from Tod Rathbone
]]> 1564 125 https://cdn.slidesharecdn.com/ss_thumbnails/bandepubtransmediav04-13214872837894-phpapp01-111116174950-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-rathbonemuseum-48x48.jpg?cb=1527870835 - "And you may ask yourself-well...how did I get here?" - Talking Heads - "suaviter et fortiter"