際際滷shows by User: rayvdz / http://www.slideshare.net/images/logo.gif 際際滷shows by User: rayvdz / Thu, 26 Jun 2014 21:52:39 GMT 際際滷Share feed for 際際滷shows by User: rayvdz What Milkshakes and Jobs-to-be-Done Can Teach UX /rayvdz/what-milkshakes-and-jobstobedone-can-teach-ux whatmilkshakesandjobs-to-be-donecanteachuxv1-140626215239-phpapp01
I presented this at UX New Zealand in November 2013 with Christian Lafrance and Justin Sinclair. It is about how the Jobs-to-be-done framework gives the UX community a way of articulating customer requirements that elevates it above thinking about system descriptions and features, and gives you insight into who your real competitors are in the minds of the customer. ]]>

I presented this at UX New Zealand in November 2013 with Christian Lafrance and Justin Sinclair. It is about how the Jobs-to-be-done framework gives the UX community a way of articulating customer requirements that elevates it above thinking about system descriptions and features, and gives you insight into who your real competitors are in the minds of the customer. ]]>
Thu, 26 Jun 2014 21:52:39 GMT /rayvdz/what-milkshakes-and-jobstobedone-can-teach-ux rayvdz@slideshare.net(rayvdz) What Milkshakes and Jobs-to-be-done can teach UX rayvdz I presented this at UX New Zealand in November 2013 with Christian Lafrance and Justin Sinclair. It is about how the Jobs-to-be-done framework gives the UX community a way of articulating customer requirements that elevates it above thinking about system descriptions and features, and gives you insight into who your real competitors are in the minds of the customer. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whatmilkshakesandjobs-to-be-donecanteachuxv1-140626215239-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> I presented this at UX New Zealand in November 2013 with Christian Lafrance and Justin Sinclair. It is about how the Jobs-to-be-done framework gives the UX community a way of articulating customer requirements that elevates it above thinking about system descriptions and features, and gives you insight into who your real competitors are in the minds of the customer.
What Milkshakes and Jobs-to-be-done can teach UX from Raymond van der Zalm
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https://cdn.slidesharecdn.com/profile-photo-rayvdz-48x48.jpg?cb=1686628515 With over 16 years in the internet industry, I bring a wealth of experience and knowledge across a number of fields to make me an invaluable member of the team. With a strong technical beginning in Electronic Engineering and software development, I have accumulated extensive experience across user, customer and service experience design, digital strategy, innovation as well as product strategy, management and development. I also have experience managing projects and teams and I am a skilled facilitator and coach. My experience is on both agency and client side, both large corporates and small 5 person companies and startups. Through this, I have developed well-rounded insight into ho...