ºÝºÝߣshows by User: robciampa / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: robciampa / Sun, 28 Oct 2012 06:39:31 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: robciampa YouTube Nation: Business Video Will Need Marketing More Than Special Effects /slideshow/youtube-nation-business-video-will-need-marketing-more-than-special-effects/14918441 youtubenation-robciampafuturem2012presentation-121028063934-phpapp01
Don't exhaust your entire marketing budget on an over-produced video that may not get any views. YouTube and and online video represent the onset of precision market sizing, hyper-targeting, and 10X response rates. YouTube revolutionized online video. Now it's poised to do the same with business by incorporating great programming, customized branding, and highly-targeted advertising. Are you and your organization ready to use YouTube to engage your prospects, partners, customers, and employees like never before? More importantly, are you willing to embrace a medium that will increase your marketing response by a magnitude? We'll demo hyper-targeting live.]]>

Don't exhaust your entire marketing budget on an over-produced video that may not get any views. YouTube and and online video represent the onset of precision market sizing, hyper-targeting, and 10X response rates. YouTube revolutionized online video. Now it's poised to do the same with business by incorporating great programming, customized branding, and highly-targeted advertising. Are you and your organization ready to use YouTube to engage your prospects, partners, customers, and employees like never before? More importantly, are you willing to embrace a medium that will increase your marketing response by a magnitude? We'll demo hyper-targeting live.]]>
Sun, 28 Oct 2012 06:39:31 GMT /slideshow/youtube-nation-business-video-will-need-marketing-more-than-special-effects/14918441 robciampa@slideshare.net(robciampa) YouTube Nation: Business Video Will Need Marketing More Than Special Effects robciampa Don't exhaust your entire marketing budget on an over-produced video that may not get any views. YouTube and and online video represent the onset of precision market sizing, hyper-targeting, and 10X response rates. YouTube revolutionized online video. Now it's poised to do the same with business by incorporating great programming, customized branding, and highly-targeted advertising. Are you and your organization ready to use YouTube to engage your prospects, partners, customers, and employees like never before? More importantly, are you willing to embrace a medium that will increase your marketing response by a magnitude? We'll demo hyper-targeting live. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/youtubenation-robciampafuturem2012presentation-121028063934-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Don&#39;t exhaust your entire marketing budget on an over-produced video that may not get any views. YouTube and and online video represent the onset of precision market sizing, hyper-targeting, and 10X response rates. YouTube revolutionized online video. Now it&#39;s poised to do the same with business by incorporating great programming, customized branding, and highly-targeted advertising. Are you and your organization ready to use YouTube to engage your prospects, partners, customers, and employees like never before? More importantly, are you willing to embrace a medium that will increase your marketing response by a magnitude? We&#39;ll demo hyper-targeting live.
YouTube Nation: Business Video Will Need Marketing More Than Special Effects from Rob Ciampa
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https://cdn.slidesharecdn.com/profile-photo-robciampa-48x48.jpg?cb=1603203830 Rob Ciampa is Executive Vice President of Sales and Marketing for Pixability, a video and YouTube marketing company based at the Cambridge Innovation Center. He is also an award-winning marketer who’s used video to help bring 75 innovative products and services to global markets, generating over $1 billion in sales. Rob co-founded NetEffect and grew it into one of the world's largest specialized systems integration firms. While there, he built the industry’s first in-house video production studio. A 9-time startup veteran, Rob has been acquired into and worked for IBM, HP, and 3Com. www.ciampa.com