ºÝºÝߣshows by User: scottdeakin739 / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: scottdeakin739 / Wed, 22 Oct 2014 21:20:04 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: scottdeakin739 Tips and Examples for Creative Campaigns /slideshow/unsw-creative-talks/40619026 unswcreativetalks-141022212004-conversion-gate02
I was invited recently to give a talk as a guest speaker at the University of New South Wales on Creativity and how to create campaign ideas. Here is the presentation I gave with some humble opinions on why I think these are great campaigns and a few tips for new creatives, plus a breakdown of a campaign we developed at Blaze for SA Police. Enjoy. Scott Credits: Extracts and scamp references: The advertising Concept book by Peter Bray (A great read for any budding creatives out there) The post it note test via Scamp blog by Simon Veksner, a Creative Partner at DDB Sydney. http://scampblog.blogspot.com.au/2014/09/new-idea-ban-everything-except-post-it.html Dumb ways to die case study video via Digital Buzz blog: http://www.digitalbuzzblog.com/dumb-ways-to-die-the-campaign-case-study-video/ Cheers]]>

I was invited recently to give a talk as a guest speaker at the University of New South Wales on Creativity and how to create campaign ideas. Here is the presentation I gave with some humble opinions on why I think these are great campaigns and a few tips for new creatives, plus a breakdown of a campaign we developed at Blaze for SA Police. Enjoy. Scott Credits: Extracts and scamp references: The advertising Concept book by Peter Bray (A great read for any budding creatives out there) The post it note test via Scamp blog by Simon Veksner, a Creative Partner at DDB Sydney. http://scampblog.blogspot.com.au/2014/09/new-idea-ban-everything-except-post-it.html Dumb ways to die case study video via Digital Buzz blog: http://www.digitalbuzzblog.com/dumb-ways-to-die-the-campaign-case-study-video/ Cheers]]>
Wed, 22 Oct 2014 21:20:04 GMT /slideshow/unsw-creative-talks/40619026 scottdeakin739@slideshare.net(scottdeakin739) UNSW creative talks scottdeakin739 I was invited recently to give a talk as a guest speaker at the University of New South Wales on Creativity and how to create campaign ideas. Here is the presentation I gave with some humble opinions on why I think these are great campaigns and a few tips for new creatives, plus a breakdown of a campaign we developed at Blaze for SA Police. Enjoy. Scott Credits: Extracts and scamp references: The advertising Concept book by Peter Bray (A great read for any budding creatives out there) The post it note test via Scamp blog by Simon Veksner, a Creative Partner at DDB Sydney. http://scampblog.blogspot.com.au/2014/09/new-idea-ban-everything-except-post-it.html Dumb ways to die case study video via Digital Buzz blog: http://www.digitalbuzzblog.com/dumb-ways-to-die-the-campaign-case-study-video/ Cheers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/unswcreativetalks-141022212004-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> I was invited recently to give a talk as a guest speaker at the University of New South Wales on Creativity and how to create campaign ideas. Here is the presentation I gave with some humble opinions on why I think these are great campaigns and a few tips for new creatives, plus a breakdown of a campaign we developed at Blaze for SA Police. Enjoy. Scott Credits: Extracts and scamp references: The advertising Concept book by Peter Bray (A great read for any budding creatives out there) The post it note test via Scamp blog by Simon Veksner, a Creative Partner at DDB Sydney. http://scampblog.blogspot.com.au/2014/09/new-idea-ban-everything-except-post-it.html Dumb ways to die case study video via Digital Buzz blog: http://www.digitalbuzzblog.com/dumb-ways-to-die-the-campaign-case-study-video/ Cheers
UNSW creative talks from Scott Deakin
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https://cdn.slidesharecdn.com/profile-photo-scottdeakin739-48x48.jpg?cb=1525126030 I’m a creative problem solver, powered by strong tea and a layout pad. A creative with an international pedigree, I’ve worked with some of the world’s leading brands and I believe in the power of ideas that connect. Connecting people to each other, to brands and to purpose. scottdeakin.myportfolio.com