ºÝºÝߣshows by User: segmentio / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: segmentio / Wed, 05 Feb 2020 22:02:06 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: segmentio CRM is not enough /segmentio/crm-is-not-enough crmisnotenoughwithforrester-slides-200205220206
Learn more about a world beyond CRM suites and how your company can build the customer data technology stack that matches the reality of today’s multi-channel, digital era.]]>

Learn more about a world beyond CRM suites and how your company can build the customer data technology stack that matches the reality of today’s multi-channel, digital era.]]>
Wed, 05 Feb 2020 22:02:06 GMT /segmentio/crm-is-not-enough segmentio@slideshare.net(segmentio) CRM is not enough segmentio Learn more about a world beyond CRM suites and how your company can build the customer data technology stack that matches the reality of today’s multi-channel, digital era. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/crmisnotenoughwithforrester-slides-200205220206-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn more about a world beyond CRM suites and how your company can build the customer data technology stack that matches the reality of today’s multi-channel, digital era.
CRM is not enough from Segment
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Using Data for Personalization at Scale (SaaS Breakthrough Summit) /slideshow/using-data-for-personalization-at-scale-saa-s-breakthrough-summit/200067965 usingdataforpersonalizationatscalesaasbreakthroughsummit-191201215218
The era of personalization at surface level (e.g. Hey {{first_name}}!) has lost all efficacy. We’re collecting more first-party user data now than ever before—clicks, purchases, messages, payments, activation, etc.—so why are we not using it to create more value and utility for our customers? Personalization doesn’t have to be so hard. In this talk, I’ll share how to use first-party data to identify the right audiences and 10 examples of how to personalize user experiences to reach those audiences with an offer that resonates and (more importantly) converts.]]>

The era of personalization at surface level (e.g. Hey {{first_name}}!) has lost all efficacy. We’re collecting more first-party user data now than ever before—clicks, purchases, messages, payments, activation, etc.—so why are we not using it to create more value and utility for our customers? Personalization doesn’t have to be so hard. In this talk, I’ll share how to use first-party data to identify the right audiences and 10 examples of how to personalize user experiences to reach those audiences with an offer that resonates and (more importantly) converts.]]>
Sun, 01 Dec 2019 21:52:18 GMT /slideshow/using-data-for-personalization-at-scale-saa-s-breakthrough-summit/200067965 segmentio@slideshare.net(segmentio) Using Data for Personalization at Scale (SaaS Breakthrough Summit) segmentio The era of personalization at surface level (e.g. Hey {{first_name}}!) has lost all efficacy. We’re collecting more first-party user data now than ever before—clicks, purchases, messages, payments, activation, etc.—so why are we not using it to create more value and utility for our customers? Personalization doesn’t have to be so hard. In this talk, I’ll share how to use first-party data to identify the right audiences and 10 examples of how to personalize user experiences to reach those audiences with an offer that resonates and (more importantly) converts. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/usingdataforpersonalizationatscalesaasbreakthroughsummit-191201215218-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The era of personalization at surface level (e.g. Hey {{first_name}}!) has lost all efficacy. We’re collecting more first-party user data now than ever before—clicks, purchases, messages, payments, activation, etc.—so why are we not using it to create more value and utility for our customers? Personalization doesn’t have to be so hard. In this talk, I’ll share how to use first-party data to identify the right audiences and 10 examples of how to personalize user experiences to reach those audiences with an offer that resonates and (more importantly) converts.
Using Data for Personalization at Scale (SaaS Breakthrough Summit) from Segment
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How to automagically identify high-intent leads (Webinar ºÝºÝߣs) /slideshow/how-to-automagically-identify-highintent-leads-webinar-slides/127707357 how-to-automagically-identify-high-intent-leads-webinar-slides-190110163921
B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how.]]>

B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how.]]>
Thu, 10 Jan 2019 16:39:21 GMT /slideshow/how-to-automagically-identify-highintent-leads-webinar-slides/127707357 segmentio@slideshare.net(segmentio) How to automagically identify high-intent leads (Webinar ºÝºÝߣs) segmentio B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/how-to-automagically-identify-high-intent-leads-webinar-slides-190110163921-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how.
How to automagically identify high-intent leads (Webinar ºÝºÝߣs) from Segment
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Startup Finance for SaaS Founders - SaaStock 2018 /slideshow/startup-finance-for-saas-founders-saastock-2018/127169694 saastockpresentation-startupfinanceforsaasfounders-190102174422
ºÝºÝߣs from Peter Reinhardt's talk at SaaStock 2018]]>

ºÝºÝߣs from Peter Reinhardt's talk at SaaStock 2018]]>
Wed, 02 Jan 2019 17:44:22 GMT /slideshow/startup-finance-for-saas-founders-saastock-2018/127169694 segmentio@slideshare.net(segmentio) Startup Finance for SaaS Founders - SaaStock 2018 segmentio ºÝºÝߣs from Peter Reinhardt's talk at SaaStock 2018 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/saastockpresentation-startupfinanceforsaasfounders-190102174422-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> ºÝºÝߣs from Peter Reinhardt&#39;s talk at SaaStock 2018
Startup Finance for SaaS Founders - SaaStock 2018 from Segment
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How Frame.io Delivers a Seamless Customer Experience with Personas /slideshow/how-frameio-delivers-a-seamless-customer-experience-with-personas/100766008 personas-webinar-with-frameio-head-of-growth-deck-180605192652
Your customers don’t see channels, they see your brand. They expect you to remember who they are from one interaction to the next. However, providing that seamless customer experience requires the right data and tight coordination between the end tools you use. With Segment’s newest product, Personas, keeping your messages consistent across channels is straightforward because each tool is working from the same data set and universal audiences. Learn how Frame.io used Personas to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%. You'll learn: • What Personas can do to help improve your customer experience • How Frame.io uses Personas to synchronize messages across channels and streamline support interactions • The results Frame.io is seeing from a customer-first approach to marketing and support]]>

Your customers don’t see channels, they see your brand. They expect you to remember who they are from one interaction to the next. However, providing that seamless customer experience requires the right data and tight coordination between the end tools you use. With Segment’s newest product, Personas, keeping your messages consistent across channels is straightforward because each tool is working from the same data set and universal audiences. Learn how Frame.io used Personas to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%. You'll learn: • What Personas can do to help improve your customer experience • How Frame.io uses Personas to synchronize messages across channels and streamline support interactions • The results Frame.io is seeing from a customer-first approach to marketing and support]]>
Tue, 05 Jun 2018 19:26:52 GMT /slideshow/how-frameio-delivers-a-seamless-customer-experience-with-personas/100766008 segmentio@slideshare.net(segmentio) How Frame.io Delivers a Seamless Customer Experience with Personas segmentio Your customers don’t see channels, they see your brand. They expect you to remember who they are from one interaction to the next. However, providing that seamless customer experience requires the right data and tight coordination between the end tools you use. With Segment’s newest product, Personas, keeping your messages consistent across channels is straightforward because each tool is working from the same data set and universal audiences. Learn how Frame.io used Personas to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%. You'll learn: • What Personas can do to help improve your customer experience • How Frame.io uses Personas to synchronize messages across channels and streamline support interactions • The results Frame.io is seeing from a customer-first approach to marketing and support <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/personas-webinar-with-frameio-head-of-growth-deck-180605192652-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Your customers don’t see channels, they see your brand. They expect you to remember who they are from one interaction to the next. However, providing that seamless customer experience requires the right data and tight coordination between the end tools you use. With Segment’s newest product, Personas, keeping your messages consistent across channels is straightforward because each tool is working from the same data set and universal audiences. Learn how Frame.io used Personas to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%. You&#39;ll learn: • What Personas can do to help improve your customer experience • How Frame.io uses Personas to synchronize messages across channels and streamline support interactions • The results Frame.io is seeing from a customer-first approach to marketing and support
How Frame.io Delivers a Seamless Customer Experience with Personas from Segment
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https://cdn.slidesharecdn.com/profile-photo-segmentio-48x48.jpg?cb=1580939983 Segment is the infrastructure for customer data. Businesses use Segment's API to unlock 200+ tools for every team across their organization. With Segment, developers can stop building tedious and expensive one-off data integrations while business users can get straight to work, turning on their favorite apps right from the Segment dashboard. From implementing advertising to marketing automation to data warehousing and beyond— getting customer data into business critical systems isn't an engineering roadblock anymore. Segment is trusted by thousands of companies including Crate&Barrel, Gap, IBM, and New Relic. segment.com https://cdn.slidesharecdn.com/ss_thumbnails/crmisnotenoughwithforrester-slides-200205220206-thumbnail.jpg?width=320&height=320&fit=bounds segmentio/crm-is-not-enough CRM is not enough https://cdn.slidesharecdn.com/ss_thumbnails/usingdataforpersonalizationatscalesaasbreakthroughsummit-191201215218-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/using-data-for-personalization-at-scale-saa-s-breakthrough-summit/200067965 Using Data for Persona... https://cdn.slidesharecdn.com/ss_thumbnails/how-to-automagically-identify-high-intent-leads-webinar-slides-190110163921-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-automagically-identify-highintent-leads-webinar-slides/127707357 How to automagically i...