際際滷shows by User: shashib / http://www.slideshare.net/images/logo.gif 際際滷shows by User: shashib / Sat, 10 Mar 2018 14:17:04 GMT 際際滷Share feed for 際際滷shows by User: shashib Giving Marketing A Voice Shashi Bellamkonda Digital Summit 2017 /slideshow/giving-marketing-a-voice-shashi-bellamkonda-digital-summit-2017/90251036 givingmarketingavoiceshashibellamkondadigitalsummit2017-180310141704
What Marketers should prepare for when the usage of smart speaker devices overtakes the mobile and the internet becomes Voice first.]]>

What Marketers should prepare for when the usage of smart speaker devices overtakes the mobile and the internet becomes Voice first.]]>
Sat, 10 Mar 2018 14:17:04 GMT /slideshow/giving-marketing-a-voice-shashi-bellamkonda-digital-summit-2017/90251036 shashib@slideshare.net(shashib) Giving Marketing A Voice Shashi Bellamkonda Digital Summit 2017 shashib What Marketers should prepare for when the usage of smart speaker devices overtakes the mobile and the internet becomes Voice first. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/givingmarketingavoiceshashibellamkondadigitalsummit2017-180310141704-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What Marketers should prepare for when the usage of smart speaker devices overtakes the mobile and the internet becomes Voice first.
Giving Marketing A Voice Shashi Bellamkonda Digital Summit 2017 from Shashi Bellamkonda
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Presidential tweets a direct line to the public /slideshow/presidential-tweets-a-direct-line-to-the-public/71272178 presidentialtweets-adirectlinetothepublic-170123011720
Both President Obama and President Donald Trump realize the importance of a social audience. Analysis of their Twitter footprint is similar event if they both had different objectives to use Twitter]]>

Both President Obama and President Donald Trump realize the importance of a social audience. Analysis of their Twitter footprint is similar event if they both had different objectives to use Twitter]]>
Mon, 23 Jan 2017 01:17:20 GMT /slideshow/presidential-tweets-a-direct-line-to-the-public/71272178 shashib@slideshare.net(shashib) Presidential tweets a direct line to the public shashib Both President Obama and President Donald Trump realize the importance of a social audience. Analysis of their Twitter footprint is similar event if they both had different objectives to use Twitter <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presidentialtweets-adirectlinetothepublic-170123011720-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Both President Obama and President Donald Trump realize the importance of a social audience. Analysis of their Twitter footprint is similar event if they both had different objectives to use Twitter
Presidential tweets a direct line to the public from Shashi Bellamkonda
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10 Steps to Manage Your Online Ratings RDJ2016 /slideshow/10-steps-to-manage-your-online-ratings-rdj2016-67944766/67944766 832b1c4b-30aa-4a0d-b536-448c2594ac05-161101004117
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Tue, 01 Nov 2016 00:41:17 GMT /slideshow/10-steps-to-manage-your-online-ratings-rdj2016-67944766/67944766 shashib@slideshare.net(shashib) 10 Steps to Manage Your Online Ratings RDJ2016 shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/832b1c4b-30aa-4a0d-b536-448c2594ac05-161101004117-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
10 Steps to Manage Your Online Ratings RDJ2016 from Shashi Bellamkonda
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Viral Video Strategy ; The Network Solutions Go Granny Big Game Video /slideshow/viral-video-strategy-the-network-solutions-go-granny/46145898 viralvideostrategy-bynetworksolutions-121120110809-phpapp02-150322162714-conversion-gate01
It was the Big Game aka Super Bowl and at Network Solutions, our team had beem working on a very organic social video campaign to counter the highly expensive Superbowl ad that GoDaddy produced. Here is our award winning strategy.]]>

It was the Big Game aka Super Bowl and at Network Solutions, our team had beem working on a very organic social video campaign to counter the highly expensive Superbowl ad that GoDaddy produced. Here is our award winning strategy.]]>
Sun, 22 Mar 2015 16:27:14 GMT /slideshow/viral-video-strategy-the-network-solutions-go-granny/46145898 shashib@slideshare.net(shashib) Viral Video Strategy ; The Network Solutions Go Granny Big Game Video shashib It was the Big Game aka Super Bowl and at Network Solutions, our team had beem working on a very organic social video campaign to counter the highly expensive Superbowl ad that GoDaddy produced. Here is our award winning strategy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/viralvideostrategy-bynetworksolutions-121120110809-phpapp02-150322162714-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> It was the Big Game aka Super Bowl and at Network Solutions, our team had beem working on a very organic social video campaign to counter the highly expensive Superbowl ad that GoDaddy produced. Here is our award winning strategy.
Viral Video Strategy ; The Network Solutions Go Granny Big Game Video from Shashi Bellamkonda
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Explain twitter to employees /slideshow/explain-twitter-to-employees/45853275 explaintwittertoemployees-150315085436-conversion-gate01
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Sun, 15 Mar 2015 08:54:35 GMT /slideshow/explain-twitter-to-employees/45853275 shashib@slideshare.net(shashib) Explain twitter to employees shashib A <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/explaintwittertoemployees-150315085436-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A
Explain twitter to employees from Shashi Bellamkonda
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Marketing to the customers /slideshow/marketing-to-the-customers/45837054 marketingtothecustomerstyedcjuly2013-v2015-150314145646-conversion-gate01
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Sat, 14 Mar 2015 14:56:46 GMT /slideshow/marketing-to-the-customers/45837054 shashib@slideshare.net(shashib) Marketing to the customers shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/marketingtothecustomerstyedcjuly2013-v2015-150314145646-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Marketing to the customers from Shashi Bellamkonda
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My 2nd Grader's App Idea - Who wants in ? The road puzzle game /shashib/my-2nd-graders-app-idea-who-wants-in-the-road-puzzle-game theroadpuzzlegame-150314132259-conversion-gate01
My son is trying to pitch this idea to my friends. I think he has a good idea. send me an email if youa re interested and I will make the connection with this in-house entrepreneur shashib@gmail.com]]>

My son is trying to pitch this idea to my friends. I think he has a good idea. send me an email if youa re interested and I will make the connection with this in-house entrepreneur shashib@gmail.com]]>
Sat, 14 Mar 2015 13:22:58 GMT /shashib/my-2nd-graders-app-idea-who-wants-in-the-road-puzzle-game shashib@slideshare.net(shashib) My 2nd Grader's App Idea - Who wants in ? The road puzzle game shashib My son is trying to pitch this idea to my friends. I think he has a good idea. send me an email if youa re interested and I will make the connection with this in-house entrepreneur shashib@gmail.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/theroadpuzzlegame-150314132259-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> My son is trying to pitch this idea to my friends. I think he has a good idea. send me an email if youa re interested and I will make the connection with this in-house entrepreneur shashib@gmail.com
My 2nd Grader's App Idea - Who wants in ? The road puzzle game from Shashi Bellamkonda
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Social Trends Shashi Bellamkonda /shashib/social-trends-shashi-bellamkonda socialtrendsshashibellamkonda-150314120738-conversion-gate01
Giving people the information they are seeking Content that solves peoples problems]]>

Giving people the information they are seeking Content that solves peoples problems]]>
Sat, 14 Mar 2015 12:07:38 GMT /shashib/social-trends-shashi-bellamkonda shashib@slideshare.net(shashib) Social Trends Shashi Bellamkonda shashib Giving people the information they are seeking Content that solves peoples problems <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialtrendsshashibellamkonda-150314120738-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Giving people the information they are seeking Content that solves peoples problems
Social Trends Shashi Bellamkonda from Shashi Bellamkonda
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Ragan conference pr measurement presentation /slideshow/ragan-conference-pr-measurement-presentation/45588998 jvuakw65scn5qy79ygfw-signature-4a44b95044ee82a3e3da125290b707978b735f6397462f5cd1474a3b3ffe3960-poli-150308213539-conversion-gate01
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Sun, 08 Mar 2015 21:35:39 GMT /slideshow/ragan-conference-pr-measurement-presentation/45588998 shashib@slideshare.net(shashib) Ragan conference pr measurement presentation shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jvuakw65scn5qy79ygfw-signature-4a44b95044ee82a3e3da125290b707978b735f6397462f5cd1474a3b3ffe3960-poli-150308213539-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Ragan conference pr measurement presentation from Shashi Bellamkonda
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Essentials of marketing /slideshow/essentials-of-marketing-45335072/45335072 essentialsofmarketing-150302135057-conversion-gate01
A summary of a week long marketing course that I took at Wharton and many of the same principles are applicable today as well.]]>

A summary of a week long marketing course that I took at Wharton and many of the same principles are applicable today as well.]]>
Mon, 02 Mar 2015 13:50:56 GMT /slideshow/essentials-of-marketing-45335072/45335072 shashib@slideshare.net(shashib) Essentials of marketing shashib A summary of a week long marketing course that I took at Wharton and many of the same principles are applicable today as well. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/essentialsofmarketing-150302135057-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A summary of a week long marketing course that I took at Wharton and many of the same principles are applicable today as well.
Essentials of marketing from Shashi Bellamkonda
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SNCR Award Winning Case Study on Reputation Management 2011 /slideshow/prsa-digital-2011/44972346 prsadigital2011-150221172307-conversion-gate01
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Sat, 21 Feb 2015 17:23:07 GMT /slideshow/prsa-digital-2011/44972346 shashib@slideshare.net(shashib) SNCR Award Winning Case Study on Reputation Management 2011 shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/prsadigital2011-150221172307-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
SNCR Award Winning Case Study on Reputation Management 2011 from Shashi Bellamkonda
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Remember the Walkman? Music Player Evolution. /slideshow/music-player-evolutionpptx-32378420/32378420 musicplayerevolution-140316184405-phpapp02
There was a time where choosing what you wanted to listen to was hard. Today as we sit in the car we listen to NPR but not on the car radio but to the NPR podcast on out phone, streamed from T-Mobile. We have come a long way.]]>

There was a time where choosing what you wanted to listen to was hard. Today as we sit in the car we listen to NPR but not on the car radio but to the NPR podcast on out phone, streamed from T-Mobile. We have come a long way.]]>
Sun, 16 Mar 2014 18:44:05 GMT /slideshow/music-player-evolutionpptx-32378420/32378420 shashib@slideshare.net(shashib) Remember the Walkman? Music Player Evolution. shashib There was a time where choosing what you wanted to listen to was hard. Today as we sit in the car we listen to NPR but not on the car radio but to the NPR podcast on out phone, streamed from T-Mobile. We have come a long way. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/musicplayerevolution-140316184405-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> There was a time where choosing what you wanted to listen to was hard. Today as we sit in the car we listen to NPR but not on the car radio but to the NPR podcast on out phone, streamed from T-Mobile. We have come a long way.
Remember the Walkman? Music Player Evolution. from Shashi Bellamkonda
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Homepreneurs a vital_economic_force /slideshow/homepreneurs-a-vitaleconomicforce/16447915 homepreneursavitaleconomicforce-130209230903-phpapp02
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Sat, 09 Feb 2013 23:09:03 GMT /slideshow/homepreneurs-a-vitaleconomicforce/16447915 shashib@slideshare.net(shashib) Homepreneurs a vital_economic_force shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/homepreneursavitaleconomicforce-130209230903-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Homepreneurs a vital_economic_force from Shashi Bellamkonda
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Uploading this event for Nostalgic reasons /slideshow/uploading-this-event-for-nostalgic-reasons/16447872 aiwelecenvseminar1kk9-11-09-130209230604-phpapp02
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Sat, 09 Feb 2013 23:06:04 GMT /slideshow/uploading-this-event-for-nostalgic-reasons/16447872 shashib@slideshare.net(shashib) Uploading this event for Nostalgic reasons shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aiwelecenvseminar1kk9-11-09-130209230604-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Uploading this event for Nostalgic reasons from Shashi Bellamkonda
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What if ? Trends ad thoughts /shashib/what-if-trends-ad-thoughts whatiffromshashibellamkondaami-130209174253-phpapp01
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Sat, 09 Feb 2013 17:42:53 GMT /shashib/what-if-trends-ad-thoughts shashib@slideshare.net(shashib) What if ? Trends ad thoughts shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whatiffromshashibellamkondaami-130209174253-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
What if ? Trends ad thoughts from Shashi Bellamkonda
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How to Sell Social Media to the C Suite _ Shashi Bellamkonda /slideshow/how-to-sell-social-media-to-the-c-suite-shashi-bellamkonda/10177612 shashibellamkondanetworksolutionsnov15th-111115190404-phpapp01
TOPIC AT NOV. 15 CAPITAL COMMUNICATOR & MDB COMMUNICATIONS LUNCHEON Shashi Bellamkonda, Network Solutions Social Media Swami, presented a luncheon session, Tuesday, Nov. 15, on selling social media to your organization.How to convince your boss and others that it is in your organizations best interest to use social media to reach communications and marketing objectives. Many questions come up when social media marketing is mentioned, especially when it comes to getting approval and buy in from the rest of the organization - like legal and service, said Bellamkonda. At this session we will work to answer some of these questions, including measurable impact and return on investment. The session, was held at MDB Communications in Washington, DC provided actionable steps for convincing managers of the value of using social media.How to become an internal champion, finding creative ways to recruit internal supporters (including lawyers), and ways to gather and present compelling reasons for social media engagement, as well as a social media rollout plan. ]]>

TOPIC AT NOV. 15 CAPITAL COMMUNICATOR & MDB COMMUNICATIONS LUNCHEON Shashi Bellamkonda, Network Solutions Social Media Swami, presented a luncheon session, Tuesday, Nov. 15, on selling social media to your organization.How to convince your boss and others that it is in your organizations best interest to use social media to reach communications and marketing objectives. Many questions come up when social media marketing is mentioned, especially when it comes to getting approval and buy in from the rest of the organization - like legal and service, said Bellamkonda. At this session we will work to answer some of these questions, including measurable impact and return on investment. The session, was held at MDB Communications in Washington, DC provided actionable steps for convincing managers of the value of using social media.How to become an internal champion, finding creative ways to recruit internal supporters (including lawyers), and ways to gather and present compelling reasons for social media engagement, as well as a social media rollout plan. ]]>
Tue, 15 Nov 2011 19:04:02 GMT /slideshow/how-to-sell-social-media-to-the-c-suite-shashi-bellamkonda/10177612 shashib@slideshare.net(shashib) How to Sell Social Media to the C Suite _ Shashi Bellamkonda shashib TOPIC AT NOV. 15 CAPITAL COMMUNICATOR & MDB COMMUNICATIONS LUNCHEON Shashi Bellamkonda, Network Solutions Social Media Swami, presented a luncheon session, Tuesday, Nov. 15, on selling social media to your organization.How to convince your boss and others that it is in your organizations best interest to use social media to reach communications and marketing objectives. Many questions come up when social media marketing is mentioned, especially when it comes to getting approval and buy in from the rest of the organization - like legal and service, said Bellamkonda. At this session we will work to answer some of these questions, including measurable impact and return on investment. The session, was held at MDB Communications in Washington, DC provided actionable steps for convincing managers of the value of using social media.How to become an internal champion, finding creative ways to recruit internal supporters (including lawyers), and ways to gather and present compelling reasons for social media engagement, as well as a social media rollout plan. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/shashibellamkondanetworksolutionsnov15th-111115190404-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> TOPIC AT NOV. 15 CAPITAL COMMUNICATOR &amp; MDB COMMUNICATIONS LUNCHEON Shashi Bellamkonda, Network Solutions Social Media Swami, presented a luncheon session, Tuesday, Nov. 15, on selling social media to your organization.How to convince your boss and others that it is in your organizations best interest to use social media to reach communications and marketing objectives. Many questions come up when social media marketing is mentioned, especially when it comes to getting approval and buy in from the rest of the organization - like legal and service, said Bellamkonda. At this session we will work to answer some of these questions, including measurable impact and return on investment. The session, was held at MDB Communications in Washington, DC provided actionable steps for convincing managers of the value of using social media.How to become an internal champion, finding creative ways to recruit internal supporters (including lawyers), and ways to gather and present compelling reasons for social media engagement, as well as a social media rollout plan.
How to Sell Social Media to the C Suite _ Shashi Bellamkonda from Shashi Bellamkonda
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Listen to your customers and they will listen to you optsum phoenix september 2011 /slideshow/listen-to-your-customers-and-they-will-listen-to-you-optsum-phoenix-september-2011/9299052 listentoyourcustomersandtheywilllistentoyou-optsumphoenixseptember2011-110917115628-phpapp01
presentation at Optsum Conference in Glendale AZ]]>

presentation at Optsum Conference in Glendale AZ]]>
Sat, 17 Sep 2011 11:56:27 GMT /slideshow/listen-to-your-customers-and-they-will-listen-to-you-optsum-phoenix-september-2011/9299052 shashib@slideshare.net(shashib) Listen to your customers and they will listen to you optsum phoenix september 2011 shashib presentation at Optsum Conference in Glendale AZ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/listentoyourcustomersandtheywilllistentoyou-optsumphoenixseptember2011-110917115628-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> presentation at Optsum Conference in Glendale AZ
Listen to your customers and they will listen to you optsum phoenix september 2011 from Shashi Bellamkonda
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Farms in Montgomery County Maryland /slideshow/farmdirectory-120108/8280844 farmdirectory120108-110611124012-phpapp02
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Sat, 11 Jun 2011 12:40:10 GMT /slideshow/farmdirectory-120108/8280844 shashib@slideshare.net(shashib) Farms in Montgomery County Maryland shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/farmdirectory120108-110611124012-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Farms in Montgomery County Maryland from Shashi Bellamkonda
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SXSW How Companies Created Buzz /slideshow/sxsw-how-companies-created-buzz/8060250 sxswhowthemarketingbuzzwascreated-110522150039-phpapp01
Shashi Bellamkonda took a of pictures and this is a collection of the pictures depicting the ]]>

Shashi Bellamkonda took a of pictures and this is a collection of the pictures depicting the ]]>
Sun, 22 May 2011 15:00:35 GMT /slideshow/sxsw-how-companies-created-buzz/8060250 shashib@slideshare.net(shashib) SXSW How Companies Created Buzz shashib Shashi Bellamkonda took a of pictures and this is a collection of the pictures depicting the <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sxswhowthemarketingbuzzwascreated-110522150039-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Shashi Bellamkonda took a of pictures and this is a collection of the pictures depicting the
SXSW How Companies Created Buzz from Shashi Bellamkonda
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Small Business and Social Media presentation at Rockville Womens Business Center /slideshow/small-business-and-social-media-presentation-at-rockville-womens-business-center/6986656 networksolutionsrockvillewwomensbusinesscenterworkshop-february2011-110219144656-phpapp02
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Sat, 19 Feb 2011 14:46:51 GMT /slideshow/small-business-and-social-media-presentation-at-rockville-womens-business-center/6986656 shashib@slideshare.net(shashib) Small Business and Social Media presentation at Rockville Womens Business Center shashib <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/networksolutionsrockvillewwomensbusinesscenterworkshop-february2011-110219144656-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Small Business and Social Media presentation at Rockville Womens Business Center from Shashi Bellamkonda
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https://cdn.slidesharecdn.com/profile-photo-shashib-48x48.jpg?cb=1727299802 Digital Marketing changed in the late '90s with the advent of search engines and giving rise to the entire multi-billion dollar industry of web presence management, advertising, and marketing. As an early adopter of marketing technology, I have proved the value of an investment in digital marketing and proved ROI and connecting all the activities to business goals. The pioneering experience helped me build teams, mentor growth of my team members and show success in building content marketing systems, launch technology, and SaaS products. Own the customer experience through all channels, web, social, SEM, SEO, mobile and email marketing. www.shashi.co https://cdn.slidesharecdn.com/ss_thumbnails/givingmarketingavoiceshashibellamkondadigitalsummit2017-180310141704-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/giving-marketing-a-voice-shashi-bellamkonda-digital-summit-2017/90251036 Giving Marketing A Voi... https://cdn.slidesharecdn.com/ss_thumbnails/presidentialtweets-adirectlinetothepublic-170123011720-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/presidential-tweets-a-direct-line-to-the-public/71272178 Presidential tweets ... https://cdn.slidesharecdn.com/ss_thumbnails/832b1c4b-30aa-4a0d-b536-448c2594ac05-161101004117-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/10-steps-to-manage-your-online-ratings-rdj2016-67944766/67944766 10 Steps to Manage You...