際際滷shows by User: theautumnstar / http://www.slideshare.net/images/logo.gif 際際滷shows by User: theautumnstar / Mon, 20 Mar 2017 14:48:43 GMT 際際滷Share feed for 際際滷shows by User: theautumnstar Changing Client's Mind When They Have a Bad Idea /slideshow/changing-clients-mind-when-they-have-a-bad-idea/73360212 goodclientbadideas-170320144843
What do you do when your client has the wrong idea about content, social, email, or marketing in general?]]>
What do you do when your client has the wrong idea about content, social, email, or marketing in general?]]> Mon, 20 Mar 2017 14:48:43 GMT /slideshow/changing-clients-mind-when-they-have-a-bad-idea/73360212 theautumnstar@slideshare.net(theautumnstar) Changing Client's Mind When They Have a Bad Idea theautumnstar What do you do when your client has the wrong idea about content, social, email, or marketing in general? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/goodclientbadideas-170320144843-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What do you do when your client has the wrong idea about content, social, email, or marketing in general?
Changing Client's Mind When They Have a Bad Idea from Autumn Sullivan
]]> 86 2 https://cdn.slidesharecdn.com/ss_thumbnails/goodclientbadideas-170320144843-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 There is No Funnel /slideshow/there-is-no-funnel/66352437 thereisnofunnel-160923175636
I've never liked the "sales funnel" philosophy. I use this deck to show why, and how I think a subway system is a better analogy. ]]>
I've never liked the "sales funnel" philosophy. I use this deck to show why, and how I think a subway system is a better analogy. ]]> Fri, 23 Sep 2016 17:56:36 GMT /slideshow/there-is-no-funnel/66352437 theautumnstar@slideshare.net(theautumnstar) There is No Funnel theautumnstar I've never liked the "sales funnel" philosophy. I use this deck to show why, and how I think a subway system is a better analogy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thereisnofunnel-160923175636-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> I&#39;ve never liked the &quot;sales funnel&quot; philosophy. I use this deck to show why, and how I think a subway system is a better analogy.
There is No Funnel from Autumn Sullivan
]]> 241 2 https://cdn.slidesharecdn.com/ss_thumbnails/thereisnofunnel-160923175636-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 5 Things I Believe /slideshow/5-things-i-believe/65327561 5thingsibelieve-160824171243
Confessions of a Content Marketer]]>
Confessions of a Content Marketer]]> Wed, 24 Aug 2016 17:12:43 GMT /slideshow/5-things-i-believe/65327561 theautumnstar@slideshare.net(theautumnstar) 5 Things I Believe theautumnstar Confessions of a Content Marketer <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/5thingsibelieve-160824171243-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Confessions of a Content Marketer
5 Things I Believe from Autumn Sullivan
]]> 119 2 https://cdn.slidesharecdn.com/ss_thumbnails/5thingsibelieve-160824171243-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Ringling College of Art & Design: Content and Social Media /slideshow/ringling-college-of-art-design-content-and-social-media/46377647 ringlingcollegecontentandsocialmedia-150327154139-conversion-gate01
Had a wonderful conversation with students from Ringling College of Art & Design. What is, and what isn't, content, tips on strategy and creation, and how social media marketing works (and how it doesn't).]]>
Had a wonderful conversation with students from Ringling College of Art & Design. What is, and what isn't, content, tips on strategy and creation, and how social media marketing works (and how it doesn't).]]> Fri, 27 Mar 2015 15:41:39 GMT /slideshow/ringling-college-of-art-design-content-and-social-media/46377647 theautumnstar@slideshare.net(theautumnstar) Ringling College of Art & Design: Content and Social Media theautumnstar Had a wonderful conversation with students from Ringling College of Art & Design. What is, and what isn't, content, tips on strategy and creation, and how social media marketing works (and how it doesn't). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ringlingcollegecontentandsocialmedia-150327154139-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Had a wonderful conversation with students from Ringling College of Art &amp; Design. What is, and what isn&#39;t, content, tips on strategy and creation, and how social media marketing works (and how it doesn&#39;t).
Ringling College of Art & Design: Content and Social Media from Autumn Sullivan
]]> 1871 3 https://cdn.slidesharecdn.com/ss_thumbnails/ringlingcollegecontentandsocialmedia-150327154139-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Don't Write for Spiders: Content Marketing Presentation /theautumnstar/usf-fall-2014-content-marketing-presentation usf-141024073943-conversion-gate02
USF Fall 2014 Digital Marketing guest speaker presentation]]>
USF Fall 2014 Digital Marketing guest speaker presentation]]> Fri, 24 Oct 2014 07:39:43 GMT /theautumnstar/usf-fall-2014-content-marketing-presentation theautumnstar@slideshare.net(theautumnstar) Don't Write for Spiders: Content Marketing Presentation theautumnstar USF Fall 2014 Digital Marketing guest speaker presentation <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/usf-141024073943-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> USF Fall 2014 Digital Marketing guest speaker presentation
Don't Write for Spiders: Content Marketing Presentation from Autumn Sullivan
]]> 516 6 https://cdn.slidesharecdn.com/ss_thumbnails/usf-141024073943-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content Strategy Step by Step /slideshow/content-strategy-step-by-step/26940081 contentstrategyusfpresentationslideshare-131007085932-phpapp01
A presentation on content strategy presented to University of South Florida digital marketing class. ]]>
A presentation on content strategy presented to University of South Florida digital marketing class. ]]> Mon, 07 Oct 2013 08:59:31 GMT /slideshow/content-strategy-step-by-step/26940081 theautumnstar@slideshare.net(theautumnstar) Content Strategy Step by Step theautumnstar A presentation on content strategy presented to University of South Florida digital marketing class. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategyusfpresentationslideshare-131007085932-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A presentation on content strategy presented to University of South Florida digital marketing class.
Content Strategy Step by Step from Autumn Sullivan
]]> 792 3 https://cdn.slidesharecdn.com/ss_thumbnails/contentstrategyusfpresentationslideshare-131007085932-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-theautumnstar-48x48.jpg?cb=1642439813 Put simply, I am a writer. Before my career in content marketing, I was a book editor, essayist and poet. I love words and stories, and how both have the power to connect people through universal experiences. I bring that passion to my content marketing every day. I still write poetry, too; I believe that nurturing personal creativity inspires better creative thinking in my work. Find me at @theautumnstar, or at https://bigsea.co/ http://www.publishersmarketplace.com/members/theautumnstar/ https://cdn.slidesharecdn.com/ss_thumbnails/goodclientbadideas-170320144843-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/changing-clients-mind-when-they-have-a-bad-idea/73360212 Changing Client&#39;s Mind... https://cdn.slidesharecdn.com/ss_thumbnails/thereisnofunnel-160923175636-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/there-is-no-funnel/66352437 There is No Funnel https://cdn.slidesharecdn.com/ss_thumbnails/5thingsibelieve-160824171243-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/5-things-i-believe/65327561 5 Things I Believe