際際滷shows by User: tj747 / http://www.slideshare.net/images/logo.gif 際際滷shows by User: tj747 / Thu, 03 Sep 2015 11:57:04 GMT 際際滷Share feed for 際際滷shows by User: tj747 How To Measure Content ROI /slideshow/how-to-measure-content-roi-52379750/52379750 howtomeasurecontentroi-150903115704-lva1-app6892
It's the age old question - how exactly do you measure content and what is the ROI? The boss only cares about three things; 1. will it drive sales 2. will it save on costs and 3. is content helping retain our customers. Here we look at four traditional ways of measuring content to find your return on investment and what really matters to management.]]>
It's the age old question - how exactly do you measure content and what is the ROI? The boss only cares about three things; 1. will it drive sales 2. will it save on costs and 3. is content helping retain our customers. Here we look at four traditional ways of measuring content to find your return on investment and what really matters to management.]]> Thu, 03 Sep 2015 11:57:04 GMT /slideshow/how-to-measure-content-roi-52379750/52379750 tj747@slideshare.net(tj747) How To Measure Content ROI tj747 It's the age old question - how exactly do you measure content and what is the ROI? The boss only cares about three things; 1. will it drive sales 2. will it save on costs and 3. is content helping retain our customers. Here we look at four traditional ways of measuring content to find your return on investment and what really matters to management. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtomeasurecontentroi-150903115704-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> It&#39;s the age old question - how exactly do you measure content and what is the ROI? The boss only cares about three things; 1. will it drive sales 2. will it save on costs and 3. is content helping retain our customers. Here we look at four traditional ways of measuring content to find your return on investment and what really matters to management.
How To Measure Content ROI from Jason Dutton-Smith
]]> 1136 8 https://cdn.slidesharecdn.com/ss_thumbnails/howtomeasurecontentroi-150903115704-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 HubSpot Presentation - How To Attract Customers With Content Marketing /slideshow/hubspot-presentation-how-to-attract-customers-with-content-marketing/52377254 hubspothug1sep15-150903104432-lva1-app6892
The internet is crowded, people's attention spans are short - what is the best way to attract customers using content marketing? Here we explore a real brand's examples of ways to attract customers. Presented to the HubSpot Inbound Marketing Group Brisbane, Australia 1 September 2015.]]>
The internet is crowded, people's attention spans are short - what is the best way to attract customers using content marketing? Here we explore a real brand's examples of ways to attract customers. Presented to the HubSpot Inbound Marketing Group Brisbane, Australia 1 September 2015.]]> Thu, 03 Sep 2015 10:44:32 GMT /slideshow/hubspot-presentation-how-to-attract-customers-with-content-marketing/52377254 tj747@slideshare.net(tj747) HubSpot Presentation - How To Attract Customers With Content Marketing tj747 The internet is crowded, people's attention spans are short - what is the best way to attract customers using content marketing? Here we explore a real brand's examples of ways to attract customers. Presented to the HubSpot Inbound Marketing Group Brisbane, Australia 1 September 2015. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hubspothug1sep15-150903104432-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The internet is crowded, people&#39;s attention spans are short - what is the best way to attract customers using content marketing? Here we explore a real brand&#39;s examples of ways to attract customers. Presented to the HubSpot Inbound Marketing Group Brisbane, Australia 1 September 2015.
HubSpot Presentation - How To Attract Customers With Content Marketing from Jason Dutton-Smith
]]> 7768 15 https://cdn.slidesharecdn.com/ss_thumbnails/hubspothug1sep15-150903104432-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Why Your Business Needs A Blog /slideshow/why-your-business-needs-a-blog-47666397/47666397 whyyourbusinessneedsablog-150501231743-conversion-gate01
Why does your business need a blog? Here we explore 6 reasons why building a blog strategy is going to increase your brands exposure, build relationships with your clients, cement you as the authority in your field and how you will become a trusted guide.]]>
Why does your business need a blog? Here we explore 6 reasons why building a blog strategy is going to increase your brands exposure, build relationships with your clients, cement you as the authority in your field and how you will become a trusted guide.]]> Fri, 01 May 2015 23:17:43 GMT /slideshow/why-your-business-needs-a-blog-47666397/47666397 tj747@slideshare.net(tj747) Why Your Business Needs A Blog tj747 Why does your business need a blog? Here we explore 6 reasons why building a blog strategy is going to increase your brands exposure, build relationships with your clients, cement you as the authority in your field and how you will become a trusted guide. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whyyourbusinessneedsablog-150501231743-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Why does your business need a blog? Here we explore 6 reasons why building a blog strategy is going to increase your brands exposure, build relationships with your clients, cement you as the authority in your field and how you will become a trusted guide.
Why Your Business Needs A Blog from Jason Dutton-Smith
]]> 1242 2 https://cdn.slidesharecdn.com/ss_thumbnails/whyyourbusinessneedsablog-150501231743-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 What Kevin Spacey Taught Me About Content Marketing /slideshow/what-kevin-spacey-taught-me-about-content-marketing/47559077 whatkevinspaceytaughtmeaboutcontentmarketing-150429074439-conversion-gate01
What Oscar award winning actor Kevin Spacey taught me about content marketing and why it's all about the story.]]>
What Oscar award winning actor Kevin Spacey taught me about content marketing and why it's all about the story.]]> Wed, 29 Apr 2015 07:44:39 GMT /slideshow/what-kevin-spacey-taught-me-about-content-marketing/47559077 tj747@slideshare.net(tj747) What Kevin Spacey Taught Me About Content Marketing tj747 What Oscar award winning actor Kevin Spacey taught me about content marketing and why it's all about the story. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whatkevinspaceytaughtmeaboutcontentmarketing-150429074439-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What Oscar award winning actor Kevin Spacey taught me about content marketing and why it&#39;s all about the story.
What Kevin Spacey Taught Me About Content Marketing from Jason Dutton-Smith
]]> 1078 1 https://cdn.slidesharecdn.com/ss_thumbnails/whatkevinspaceytaughtmeaboutcontentmarketing-150429074439-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 7 Blog Topics Guaranteed To Generate Views /slideshow/7-blog-topics-guaranteed-to-work-every-time/46601825 7blogtopicsguaranteedtoworkeverytime-150403001054-conversion-gate01
Wondering what blog topics will generate views? Here are seven blog topics guaranteed to get you views and shares on social media.]]>
Wondering what blog topics will generate views? Here are seven blog topics guaranteed to get you views and shares on social media.]]> Fri, 03 Apr 2015 00:10:54 GMT /slideshow/7-blog-topics-guaranteed-to-work-every-time/46601825 tj747@slideshare.net(tj747) 7 Blog Topics Guaranteed To Generate Views tj747 Wondering what blog topics will generate views? Here are seven blog topics guaranteed to get you views and shares on social media. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/7blogtopicsguaranteedtoworkeverytime-150403001054-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Wondering what blog topics will generate views? Here are seven blog topics guaranteed to get you views and shares on social media.
7 Blog Topics Guaranteed To Generate Views from Jason Dutton-Smith
]]> 2578 8 https://cdn.slidesharecdn.com/ss_thumbnails/7blogtopicsguaranteedtoworkeverytime-150403001054-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content Marketing 101 - Deep dive into what it is and how it works /slideshow/adma1-april2015/46535728 adma1april2015-150401073016-conversion-gate01
Content Marketing 101 - delivered to ADMA students (Association for Data-Driven, Marketing, Advertising) 1 April, 2015 in Brisbane Australia, on 'what is content marketing'. Real life examples covering how content marketing has worked for businesses, how to amplify your content, case studies, what is valuable content, types of content, how to measure and calculate ROI and key take away points. If new to content marketing then this presentation will lead you through what it is, the process and deliver examples of content marketing that has worked.]]>
Content Marketing 101 - delivered to ADMA students (Association for Data-Driven, Marketing, Advertising) 1 April, 2015 in Brisbane Australia, on 'what is content marketing'. Real life examples covering how content marketing has worked for businesses, how to amplify your content, case studies, what is valuable content, types of content, how to measure and calculate ROI and key take away points. If new to content marketing then this presentation will lead you through what it is, the process and deliver examples of content marketing that has worked.]]> Wed, 01 Apr 2015 07:30:15 GMT /slideshow/adma1-april2015/46535728 tj747@slideshare.net(tj747) Content Marketing 101 - Deep dive into what it is and how it works tj747 Content Marketing 101 - delivered to ADMA students (Association for Data-Driven, Marketing, Advertising) 1 April, 2015 in Brisbane Australia, on 'what is content marketing'. Real life examples covering how content marketing has worked for businesses, how to amplify your content, case studies, what is valuable content, types of content, how to measure and calculate ROI and key take away points. If new to content marketing then this presentation will lead you through what it is, the process and deliver examples of content marketing that has worked. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/adma1april2015-150401073016-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content Marketing 101 - delivered to ADMA students (Association for Data-Driven, Marketing, Advertising) 1 April, 2015 in Brisbane Australia, on &#39;what is content marketing&#39;. Real life examples covering how content marketing has worked for businesses, how to amplify your content, case studies, what is valuable content, types of content, how to measure and calculate ROI and key take away points. If new to content marketing then this presentation will lead you through what it is, the process and deliver examples of content marketing that has worked.
Content Marketing 101 - Deep dive into what it is and how it works from Jason Dutton-Smith
]]> 1154 3 https://cdn.slidesharecdn.com/ss_thumbnails/adma1april2015-150401073016-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Wrap Up of Content Marketing World 2014 - Cleveland,Ohio /slideshow/cmi2014-meetup/40801057 cmi2014meetup-141027234936-conversion-gate01
Ever wondered what Kevin Spacey thinks of content marketing? the 2014 Content Marketing World, hosted by Content Marketing Institute, was held in Cleveland, Ohio Sep 7-11. This detailed wrap up highlights the key take away points from an incredible conference.]]>
Ever wondered what Kevin Spacey thinks of content marketing? the 2014 Content Marketing World, hosted by Content Marketing Institute, was held in Cleveland, Ohio Sep 7-11. This detailed wrap up highlights the key take away points from an incredible conference.]]> Mon, 27 Oct 2014 23:49:36 GMT /slideshow/cmi2014-meetup/40801057 tj747@slideshare.net(tj747) Wrap Up of Content Marketing World 2014 - Cleveland,Ohio tj747 Ever wondered what Kevin Spacey thinks of content marketing? the 2014 Content Marketing World, hosted by Content Marketing Institute, was held in Cleveland, Ohio Sep 7-11. This detailed wrap up highlights the key take away points from an incredible conference. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cmi2014meetup-141027234936-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Ever wondered what Kevin Spacey thinks of content marketing? the 2014 Content Marketing World, hosted by Content Marketing Institute, was held in Cleveland, Ohio Sep 7-11. This detailed wrap up highlights the key take away points from an incredible conference.
Wrap Up of Content Marketing World 2014 - Cleveland,Ohio from Jason Dutton-Smith
]]> 784 4 https://cdn.slidesharecdn.com/ss_thumbnails/cmi2014meetup-141027234936-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Wrap Up of Confab 2014 in Minneapolis /slideshow/wrap-up-of-confab-2014-in-minneapolis/36126832 confab2014meetup-140620194548-phpapp02
An in-depth wrap up of Confab 2014 conference in Minneapolis covering both Content Strategy and Content Marketing. A look at the three day conference and the sessions I attended with key take away points from each session.]]>
An in-depth wrap up of Confab 2014 conference in Minneapolis covering both Content Strategy and Content Marketing. A look at the three day conference and the sessions I attended with key take away points from each session.]]> Fri, 20 Jun 2014 19:45:48 GMT /slideshow/wrap-up-of-confab-2014-in-minneapolis/36126832 tj747@slideshare.net(tj747) Wrap Up of Confab 2014 in Minneapolis tj747 An in-depth wrap up of Confab 2014 conference in Minneapolis covering both Content Strategy and Content Marketing. A look at the three day conference and the sessions I attended with key take away points from each session. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/confab2014meetup-140620194548-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An in-depth wrap up of Confab 2014 conference in Minneapolis covering both Content Strategy and Content Marketing. A look at the three day conference and the sessions I attended with key take away points from each session.
Wrap Up of Confab 2014 in Minneapolis from Jason Dutton-Smith
]]> 1483 2 https://cdn.slidesharecdn.com/ss_thumbnails/confab2014meetup-140620194548-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-tj747-48x48.jpg?cb=1650474865 I'm an experienced speaker, award-winning publisher and content marketer and strategist for the travel industry. Through our Well Travelled Network business, we create, amplify and syndicate content that people want to read. www.welltravelled.network https://cdn.slidesharecdn.com/ss_thumbnails/howtomeasurecontentroi-150903115704-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-measure-content-roi-52379750/52379750 How To Measure Content... https://cdn.slidesharecdn.com/ss_thumbnails/hubspothug1sep15-150903104432-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/hubspot-presentation-how-to-attract-customers-with-content-marketing/52377254 HubSpot Presentation -... https://cdn.slidesharecdn.com/ss_thumbnails/whyyourbusinessneedsablog-150501231743-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/why-your-business-needs-a-blog-47666397/47666397 Why Your Business Need...