ºÝºÝߣshows by User: tmcaro / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: tmcaro / Thu, 02 Apr 2015 11:44:58 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: tmcaro UGA Marketeers - 2015 Terry Digital Marketing Competition /slideshow/uga-marketeers-uga-digital-marketing-competition/46585876 crowneplazafinalpresentation-150402114458-conversion-gate01
UGA Terry College of Business each year runs a Digital Marketing Competition where student teams are required to create a digitally focused integrated marketing campaign. Students are asked to use their creativity and ability to think strategically and analytically to create a campaign that ensures the client achieves its desired objective. The client case study for the 2015 Digital Marketing Competition centered around the re-launch of Crowne Plaza Hotel and its "Always On" platform. This presentation is the 2nd place winner by Team Teresa: UGA Marketeers (Grace Hulett, Erin Miller, Christy Waldrop, Lindsey Wesloski).]]>
UGA Terry College of Business each year runs a Digital Marketing Competition where student teams are required to create a digitally focused integrated marketing campaign. Students are asked to use their creativity and ability to think strategically and analytically to create a campaign that ensures the client achieves its desired objective. The client case study for the 2015 Digital Marketing Competition centered around the re-launch of Crowne Plaza Hotel and its "Always On" platform. This presentation is the 2nd place winner by Team Teresa: UGA Marketeers (Grace Hulett, Erin Miller, Christy Waldrop, Lindsey Wesloski).]]> Thu, 02 Apr 2015 11:44:58 GMT /slideshow/uga-marketeers-uga-digital-marketing-competition/46585876 tmcaro@slideshare.net(tmcaro) UGA Marketeers - 2015 Terry Digital Marketing Competition tmcaro UGA Terry College of Business each year runs a Digital Marketing Competition where student teams are required to create a digitally focused integrated marketing campaign. Students are asked to use their creativity and ability to think strategically and analytically to create a campaign that ensures the client achieves its desired objective. The client case study for the 2015 Digital Marketing Competition centered around the re-launch of Crowne Plaza Hotel and its "Always On" platform. This presentation is the 2nd place winner by Team Teresa: UGA Marketeers (Grace Hulett, Erin Miller, Christy Waldrop, Lindsey Wesloski). <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/crowneplazafinalpresentation-150402114458-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> UGA Terry College of Business each year runs a Digital Marketing Competition where student teams are required to create a digitally focused integrated marketing campaign. Students are asked to use their creativity and ability to think strategically and analytically to create a campaign that ensures the client achieves its desired objective. The client case study for the 2015 Digital Marketing Competition centered around the re-launch of Crowne Plaza Hotel and its &quot;Always On&quot; platform. This presentation is the 2nd place winner by Team Teresa: UGA Marketeers (Grace Hulett, Erin Miller, Christy Waldrop, Lindsey Wesloski).
UGA Marketeers - 2015 Terry Digital Marketing Competition from Teresa Caro
]]> 557 3 https://cdn.slidesharecdn.com/ss_thumbnails/crowneplazafinalpresentation-150402114458-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-tmcaro-48x48.jpg?cb=1522844474 INTEGRATED MARKETING COMMUNICATIONS EXECUTIVE 🀰 Entrepreneur | Business Leader | Builder | Optimizer 🀰 Today’s brands need a VP Marketing or CMO who can face today’s tough marketing challenge: a customer who expects a seamless, omni-channel experience, globally and a CEO who expects you to show a return on investment for all you do to achieve this experience. And, this marketing executive needs to overcome this challenge in a world where a marketing organization looks more like a season of Game of Thrones (see my CMOUS presentation and tell me if you agree). I have firsthand experience in this challenge as I join forces with CMOs and VPs Marketing to align their organization... www.teresacaro.com