ºÝºÝߣshows by User: tthompson / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: tthompson / Tue, 30 Jul 2013 16:00:10 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: tthompson Social Status: 5 Trends in Tourism + What To Do About Them. /slideshow/social-status-5-trends-in-tourism-what-to-do-about/24778096 montanagovernorsconferenceontourism-socialstatus-130730160010-phpapp01
An engaging discussion of current social media trends and there impact on destination marketing organizations. What is working and what is not? How does passion impact engagement? And how does the DMO manage all of these social channels? (Spoiler Alert: They don't!) A dynamic and informative presentation from Troy Thompson of the Travel 2.0 Consulting Group, Social Status will leave attendees with a clear vision for their social media strategy. (Presented at the 2013 Montana Governor's Conference on Tourism and Recreation.)]]>
An engaging discussion of current social media trends and there impact on destination marketing organizations. What is working and what is not? How does passion impact engagement? And how does the DMO manage all of these social channels? (Spoiler Alert: They don't!) A dynamic and informative presentation from Troy Thompson of the Travel 2.0 Consulting Group, Social Status will leave attendees with a clear vision for their social media strategy. (Presented at the 2013 Montana Governor's Conference on Tourism and Recreation.)]]> Tue, 30 Jul 2013 16:00:10 GMT /slideshow/social-status-5-trends-in-tourism-what-to-do-about/24778096 tthompson@slideshare.net(tthompson) Social Status: 5 Trends in Tourism + What To Do About Them. tthompson An engaging discussion of current social media trends and there impact on destination marketing organizations. What is working and what is not? How does passion impact engagement? And how does the DMO manage all of these social channels? (Spoiler Alert: They don't!) A dynamic and informative presentation from Troy Thompson of the Travel 2.0 Consulting Group, Social Status will leave attendees with a clear vision for their social media strategy. (Presented at the 2013 Montana Governor's Conference on Tourism and Recreation.) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/montanagovernorsconferenceontourism-socialstatus-130730160010-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An engaging discussion of current social media trends and there impact on destination marketing organizations. What is working and what is not? How does passion impact engagement? And how does the DMO manage all of these social channels? (Spoiler Alert: They don&#39;t!) A dynamic and informative presentation from Troy Thompson of the Travel 2.0 Consulting Group, Social Status will leave attendees with a clear vision for their social media strategy. (Presented at the 2013 Montana Governor&#39;s Conference on Tourism and Recreation.)
Social Status: 5 Trends in Tourism + What To Do About Them. from Troy Thompson
]]> 2305 5 https://cdn.slidesharecdn.com/ss_thumbnails/montanagovernorsconferenceontourism-socialstatus-130730160010-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Future DMO https://fr.slideshare.net/slideshow/the-future-dmo-atr/20292657 thefuturedmoatr-130430212642-phpapp01
Destination Marketing Organizations need to change. Consumer pressures, technology and competition are changing the way people plan travel. Can DMOs stay relevant in this new normal? We look at the way forward for the future DMO.]]>
Destination Marketing Organizations need to change. Consumer pressures, technology and competition are changing the way people plan travel. Can DMOs stay relevant in this new normal? We look at the way forward for the future DMO.]]> Tue, 30 Apr 2013 21:26:42 GMT https://fr.slideshare.net/slideshow/the-future-dmo-atr/20292657 tthompson@slideshare.net(tthompson) The Future DMO tthompson Destination Marketing Organizations need to change. Consumer pressures, technology and competition are changing the way people plan travel. Can DMOs stay relevant in this new normal? We look at the way forward for the future DMO. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thefuturedmoatr-130430212642-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Destination Marketing Organizations need to change. Consumer pressures, technology and competition are changing the way people plan travel. Can DMOs stay relevant in this new normal? We look at the way forward for the future DMO.
from Troy Thompson
]]> 1775 297 https://cdn.slidesharecdn.com/ss_thumbnails/thefuturedmoatr-130430212642-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The New Normal - 25 Lessons To Help Your Tourism Organization Thrive In The Age Of The Digital Consumer /slideshow/the-new-normal-25-lessons-to-help-your-tourism-organization-thrive-in-the-age-of-the-digital-consumer/17129462 hoosierhospitalityconferencethenewnormal-130312062949-phpapp01
The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything? Covering a range of topics and trends, including social, mobile, branding, customer service, positioning and sustainability, The New Normal will challenge your thinking while providing much needed to relief and direction for your consumer strategy. (Version presented at the Hoosier Hospitality Conference.)]]>
The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything? Covering a range of topics and trends, including social, mobile, branding, customer service, positioning and sustainability, The New Normal will challenge your thinking while providing much needed to relief and direction for your consumer strategy. (Version presented at the Hoosier Hospitality Conference.)]]> Tue, 12 Mar 2013 06:29:49 GMT /slideshow/the-new-normal-25-lessons-to-help-your-tourism-organization-thrive-in-the-age-of-the-digital-consumer/17129462 tthompson@slideshare.net(tthompson) The New Normal - 25 Lessons To Help Your Tourism Organization Thrive In The Age Of The Digital Consumer tthompson The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything? Covering a range of topics and trends, including social, mobile, branding, customer service, positioning and sustainability, The New Normal will challenge your thinking while providing much needed to relief and direction for your consumer strategy. (Version presented at the Hoosier Hospitality Conference.) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencethenewnormal-130312062949-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything? Covering a range of topics and trends, including social, mobile, branding, customer service, positioning and sustainability, The New Normal will challenge your thinking while providing much needed to relief and direction for your consumer strategy. (Version presented at the Hoosier Hospitality Conference.)
The New Normal - 25 Lessons To Help Your Tourism Organization Thrive In The Age Of The Digital Consumer from Troy Thompson
]]> 954 5 https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencethenewnormal-130312062949-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Managing Mobile - A Tourism Marketer's Guide To Mobile Marketing Strategy /slideshow/managing-mobile-17129365/17129365 hoosierhospitalityconferencemanagingmobile-130312062622-phpapp02
Stats, case studies, best practices and live examples of mobile. Mobile is not a trend, but a reality. Learn the facts about mobile, how travelers are using mobile and the key building blocks for a mobile strategy. (Version presented at the Hoosier Hospitality Conference.)]]>
Stats, case studies, best practices and live examples of mobile. Mobile is not a trend, but a reality. Learn the facts about mobile, how travelers are using mobile and the key building blocks for a mobile strategy. (Version presented at the Hoosier Hospitality Conference.)]]> Tue, 12 Mar 2013 06:26:22 GMT /slideshow/managing-mobile-17129365/17129365 tthompson@slideshare.net(tthompson) Managing Mobile - A Tourism Marketer's Guide To Mobile Marketing Strategy tthompson Stats, case studies, best practices and live examples of mobile. Mobile is not a trend, but a reality. Learn the facts about mobile, how travelers are using mobile and the key building blocks for a mobile strategy. (Version presented at the Hoosier Hospitality Conference.) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencemanagingmobile-130312062622-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Stats, case studies, best practices and live examples of mobile. Mobile is not a trend, but a reality. Learn the facts about mobile, how travelers are using mobile and the key building blocks for a mobile strategy. (Version presented at the Hoosier Hospitality Conference.)
Managing Mobile - A Tourism Marketer's Guide To Mobile Marketing Strategy from Troy Thompson
]]> 1201 2 https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencemanagingmobile-130312062622-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 60 Tips, Tricks and Hacks - That every tourism marketer should know, use and love. /slideshow/60-tips-tricks-and-hacks-that-every-tourism-marketer-should-know-use-and-love/17129308 hoosierhospitalityconferencetipstrickshacks-130312062318-phpapp01
From social to mobile, time management to email, a fast-pace session full of tips, best practices and examples for anyone in tourism. Practical advice, useful applications and plenty of humor...in just 60 minutes. (Version presented at the Hoosier Hospitality Conference.)]]>
From social to mobile, time management to email, a fast-pace session full of tips, best practices and examples for anyone in tourism. Practical advice, useful applications and plenty of humor...in just 60 minutes. (Version presented at the Hoosier Hospitality Conference.)]]> Tue, 12 Mar 2013 06:23:18 GMT /slideshow/60-tips-tricks-and-hacks-that-every-tourism-marketer-should-know-use-and-love/17129308 tthompson@slideshare.net(tthompson) 60 Tips, Tricks and Hacks - That every tourism marketer should know, use and love. tthompson From social to mobile, time management to email, a fast-pace session full of tips, best practices and examples for anyone in tourism. Practical advice, useful applications and plenty of humor...in just 60 minutes. (Version presented at the Hoosier Hospitality Conference.) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencetipstrickshacks-130312062318-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> From social to mobile, time management to email, a fast-pace session full of tips, best practices and examples for anyone in tourism. Practical advice, useful applications and plenty of humor...in just 60 minutes. (Version presented at the Hoosier Hospitality Conference.)
60 Tips, Tricks and Hacks - That every tourism marketer should know, use and love. from Troy Thompson
]]> 1141 11 https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencetipstrickshacks-130312062318-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Top 10 Tourism Trends for 2013 /slideshow/top-10-tourism-trends-for-2013-17020217/17020217 trendsfor2013slideshare-130307184509-phpapp01
Troy Thompson starts off your 2013 right, with a look at the top 10 trends that will impact tourism in the year to come. From social to search, 'Tourism Trends for 2013' will identify key travel trends...ones to watch and ones to ignore...plus recommendations for what to do right now. Truly a can't miss session to start your year.]]>
Troy Thompson starts off your 2013 right, with a look at the top 10 trends that will impact tourism in the year to come. From social to search, 'Tourism Trends for 2013' will identify key travel trends...ones to watch and ones to ignore...plus recommendations for what to do right now. Truly a can't miss session to start your year.]]> Thu, 07 Mar 2013 18:45:09 GMT /slideshow/top-10-tourism-trends-for-2013-17020217/17020217 tthompson@slideshare.net(tthompson) Top 10 Tourism Trends for 2013 tthompson Troy Thompson starts off your 2013 right, with a look at the top 10 trends that will impact tourism in the year to come. From social to search, 'Tourism Trends for 2013' will identify key travel trends...ones to watch and ones to ignore...plus recommendations for what to do right now. Truly a can't miss session to start your year. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trendsfor2013slideshare-130307184509-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Troy Thompson starts off your 2013 right, with a look at the top 10 trends that will impact tourism in the year to come. From social to search, &#39;Tourism Trends for 2013&#39; will identify key travel trends...ones to watch and ones to ignore...plus recommendations for what to do right now. Truly a can&#39;t miss session to start your year.
Top 10 Tourism Trends for 2013 from Troy Thompson
]]> 13055 10 https://cdn.slidesharecdn.com/ss_thumbnails/trendsfor2013slideshare-130307184509-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Tourism Trends: Social, Local + Mobile /slideshow/tourism-trends-social-local-mobile/14875036 discoverlehighvalleysolomo-121024202344-phpapp01
Troy Thompson of Travel 2.0 Consulting Group takes you through three of the biggest trends in travel marketing: social, local and mobile.]]>
Troy Thompson of Travel 2.0 Consulting Group takes you through three of the biggest trends in travel marketing: social, local and mobile.]]> Wed, 24 Oct 2012 20:23:41 GMT /slideshow/tourism-trends-social-local-mobile/14875036 tthompson@slideshare.net(tthompson) Tourism Trends: Social, Local + Mobile tthompson Troy Thompson of Travel 2.0 Consulting Group takes you through three of the biggest trends in travel marketing: social, local and mobile. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/discoverlehighvalleysolomo-121024202344-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Troy Thompson of Travel 2.0 Consulting Group takes you through three of the biggest trends in travel marketing: social, local and mobile.
Tourism Trends: Social, Local + Mobile from Troy Thompson
]]> 755 2 https://cdn.slidesharecdn.com/ss_thumbnails/discoverlehighvalleysolomo-121024202344-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Hype, trends + the truth. /slideshow/trends-discover-lehigh-valley-14875012/14875012 trends-discoverlehighvalley-121024201954-phpapp01
Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain. (Updated for the Discover Lehigh Valley Annual Meeting)]]>
Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain. (Updated for the Discover Lehigh Valley Annual Meeting)]]> Wed, 24 Oct 2012 20:19:52 GMT /slideshow/trends-discover-lehigh-valley-14875012/14875012 tthompson@slideshare.net(tthompson) Hype, trends + the truth. tthompson Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain. (Updated for the Discover Lehigh Valley Annual Meeting) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trends-discoverlehighvalley-121024201954-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain. (Updated for the Discover Lehigh Valley Annual Meeting)
Hype, trends + the truth. from Troy Thompson
]]> 545 2 https://cdn.slidesharecdn.com/ss_thumbnails/trends-discoverlehighvalley-121024201954-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Not Your Mama's Marketing /slideshow/not-your-mamas-marketing-14096437/14096437 notyourmamasmarketing-120828113943-phpapp02
Delivered to the Travel Industry Association of Kansas, Not Your Mama's Marketing is a high-level overview of the digital space and how it relates to those marketing tourism destinations, attractions and products.]]>
Delivered to the Travel Industry Association of Kansas, Not Your Mama's Marketing is a high-level overview of the digital space and how it relates to those marketing tourism destinations, attractions and products.]]> Tue, 28 Aug 2012 11:39:42 GMT /slideshow/not-your-mamas-marketing-14096437/14096437 tthompson@slideshare.net(tthompson) Not Your Mama's Marketing tthompson Delivered to the Travel Industry Association of Kansas, Not Your Mama's Marketing is a high-level overview of the digital space and how it relates to those marketing tourism destinations, attractions and products. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/notyourmamasmarketing-120828113943-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Delivered to the Travel Industry Association of Kansas, Not Your Mama&#39;s Marketing is a high-level overview of the digital space and how it relates to those marketing tourism destinations, attractions and products.
Not Your Mama's Marketing from Troy Thompson
]]> 534 4 https://cdn.slidesharecdn.com/ss_thumbnails/notyourmamasmarketing-120828113943-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The New Normal: What consumers expect and how travel brands can deliver in the digital age. /slideshow/the-new-normal-why-digital-changed-the-way-we-travel/14053240 troythompsonthenewnormalemerceetravel-120823130053-phpapp01
The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything?]]>
The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything?]]> Thu, 23 Aug 2012 13:00:52 GMT /slideshow/the-new-normal-why-digital-changed-the-way-we-travel/14053240 tthompson@slideshare.net(tthompson) The New Normal: What consumers expect and how travel brands can deliver in the digital age. tthompson The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/troythompsonthenewnormalemerceetravel-120823130053-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The traveling consumer has changed. Forever. Their expectations, demands, wants, needs and desires have changed due to technology, communication, globalization and economics. As tourism brands and travel providers, how are we reacting to this shift? What are we doing right and what are we doing wrong? And, do we have to do everything?
The New Normal: What consumers expect and how travel brands can deliver in the digital age. from Troy Thompson
]]> 1030 3 https://cdn.slidesharecdn.com/ss_thumbnails/troythompsonthenewnormalemerceetravel-120823130053-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Visitor Center of the Future /tthompson/the-visitor-center-of-the-future macvbfuturevicfinal-120625095017-phpapp02
Presented by Troy Thompson, Principal of the Travel 2.0 Consulting Group, 'The Visitor Center of the Future' provides a look at the current state of the visitor information center and how retail design, mobile and the ’convenience premium’ will impact VICs in the future.]]>
Presented by Troy Thompson, Principal of the Travel 2.0 Consulting Group, 'The Visitor Center of the Future' provides a look at the current state of the visitor information center and how retail design, mobile and the ’convenience premium’ will impact VICs in the future.]]> Mon, 25 Jun 2012 09:50:14 GMT /tthompson/the-visitor-center-of-the-future tthompson@slideshare.net(tthompson) The Visitor Center of the Future tthompson Presented by Troy Thompson, Principal of the Travel 2.0 Consulting Group, 'The Visitor Center of the Future' provides a look at the current state of the visitor information center and how retail design, mobile and the ’convenience premium’ will impact VICs in the future. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/macvbfuturevicfinal-120625095017-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented by Troy Thompson, Principal of the Travel 2.0 Consulting Group, &#39;The Visitor Center of the Future&#39; provides a look at the current state of the visitor information center and how retail design, mobile and the ’convenience premium’ will impact VICs in the future.
The Visitor Center of the Future from Troy Thompson
]]> 3587 6 https://cdn.slidesharecdn.com/ss_thumbnails/macvbfuturevicfinal-120625095017-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Hype, trends + the truth. /slideshow/hype-trends-the-truth/12579492 trendsvtic12-120417170620-phpapp02
Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain.]]>
Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain.]]> Tue, 17 Apr 2012 17:06:16 GMT /slideshow/hype-trends-the-truth/12579492 tthompson@slideshare.net(tthompson) Hype, trends + the truth. tthompson Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trendsvtic12-120417170620-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Hype, trends + the truth examines the latest trends in tourism marketing, strips them bare and finds the truth. Powerful, funny and current, this keynote presentation will enlighten, encourage and entertain.
Hype, trends + the truth. from Troy Thompson
]]> 587 2 https://cdn.slidesharecdn.com/ss_thumbnails/trendsvtic12-120417170620-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Asking Why /slideshow/asking-why-12579453/12579453 askingwhyvtic12-120417170235-phpapp01
Tourism marketing is disjointed at best. We promote everything in the hopes that something, anything, will attract the visitor. From branding to social media, most tourism organizations, DMOs and CVBs are confused about what to do next. The answer starts by asking why.]]>
Tourism marketing is disjointed at best. We promote everything in the hopes that something, anything, will attract the visitor. From branding to social media, most tourism organizations, DMOs and CVBs are confused about what to do next. The answer starts by asking why.]]> Tue, 17 Apr 2012 17:02:34 GMT /slideshow/asking-why-12579453/12579453 tthompson@slideshare.net(tthompson) Asking Why tthompson Tourism marketing is disjointed at best. We promote everything in the hopes that something, anything, will attract the visitor. From branding to social media, most tourism organizations, DMOs and CVBs are confused about what to do next. The answer starts by asking why. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/askingwhyvtic12-120417170235-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Tourism marketing is disjointed at best. We promote everything in the hopes that something, anything, will attract the visitor. From branding to social media, most tourism organizations, DMOs and CVBs are confused about what to do next. The answer starts by asking why.
Asking Why from Troy Thompson
]]> 571 2 https://cdn.slidesharecdn.com/ss_thumbnails/askingwhyvtic12-120417170235-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Asking Why /slideshow/asking-why-11285610/11285610 askingwhymetourconf-120126204100-phpapp02
Destinations, hotels and attractions everywhere are facing challenges. Digital tactics demand attention. A new social network appears daily. The new consumer expects personal service. Passionately presented by Troy Thompson, Asking Why will provide you with a new perspective on the challenges we all face and the simple technique that will help you prioritize and solve the new digital puzzle.]]>
Destinations, hotels and attractions everywhere are facing challenges. Digital tactics demand attention. A new social network appears daily. The new consumer expects personal service. Passionately presented by Troy Thompson, Asking Why will provide you with a new perspective on the challenges we all face and the simple technique that will help you prioritize and solve the new digital puzzle.]]> Thu, 26 Jan 2012 20:40:56 GMT /slideshow/asking-why-11285610/11285610 tthompson@slideshare.net(tthompson) Asking Why tthompson Destinations, hotels and attractions everywhere are facing challenges. Digital tactics demand attention. A new social network appears daily. The new consumer expects personal service. Passionately presented by Troy Thompson, Asking Why will provide you with a new perspective on the challenges we all face and the simple technique that will help you prioritize and solve the new digital puzzle. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/askingwhymetourconf-120126204100-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Destinations, hotels and attractions everywhere are facing challenges. Digital tactics demand attention. A new social network appears daily. The new consumer expects personal service. Passionately presented by Troy Thompson, Asking Why will provide you with a new perspective on the challenges we all face and the simple technique that will help you prioritize and solve the new digital puzzle.
Asking Why from Troy Thompson
]]> 872 4 https://cdn.slidesharecdn.com/ss_thumbnails/askingwhymetourconf-120126204100-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 A Unified Voice for Tourism /slideshow/a-unified-voice-for-tourism/9818998 aunifiedvoicefortourism-111021165244-phpapp01
A Unified Voice for Tourism goes beyond the basics of tourism advocacy to discuss the positioning and strategic challenges of tourism funding and finances. Passionately presented by Troy Thompson of the Travel 2.0 Consulting Group, A Unified Voice for Tourism shows you how to use key words and phases to position tourism as a key economic drive in every community.]]>
A Unified Voice for Tourism goes beyond the basics of tourism advocacy to discuss the positioning and strategic challenges of tourism funding and finances. Passionately presented by Troy Thompson of the Travel 2.0 Consulting Group, A Unified Voice for Tourism shows you how to use key words and phases to position tourism as a key economic drive in every community.]]> Fri, 21 Oct 2011 16:52:42 GMT /slideshow/a-unified-voice-for-tourism/9818998 tthompson@slideshare.net(tthompson) A Unified Voice for Tourism tthompson A Unified Voice for Tourism goes beyond the basics of tourism advocacy to discuss the positioning and strategic challenges of tourism funding and finances. Passionately presented by Troy Thompson of the Travel 2.0 Consulting Group, A Unified Voice for Tourism shows you how to use key words and phases to position tourism as a key economic drive in every community. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aunifiedvoicefortourism-111021165244-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A Unified Voice for Tourism goes beyond the basics of tourism advocacy to discuss the positioning and strategic challenges of tourism funding and finances. Passionately presented by Troy Thompson of the Travel 2.0 Consulting Group, A Unified Voice for Tourism shows you how to use key words and phases to position tourism as a key economic drive in every community.
A Unified Voice for Tourism from Troy Thompson
]]> 474 1 https://cdn.slidesharecdn.com/ss_thumbnails/aunifiedvoicefortourism-111021165244-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Facebook 101 - A getting started guide for destinations, DMOs and CVBs /slideshow/facebook-101-a-getting-started-guide-for-destinations-dmos-and-cvbs/9818836 facebook101-111021162731-phpapp02
Presented at the Iowa Tourism Conference, Facebook 101 is an ideal guide for DMOs, CVBs and tourism organizations just getting started with Facebook. With tips, tricks and resources, Facebook 101 is your first class in the college of social media.]]>
Presented at the Iowa Tourism Conference, Facebook 101 is an ideal guide for DMOs, CVBs and tourism organizations just getting started with Facebook. With tips, tricks and resources, Facebook 101 is your first class in the college of social media.]]> Fri, 21 Oct 2011 16:27:29 GMT /slideshow/facebook-101-a-getting-started-guide-for-destinations-dmos-and-cvbs/9818836 tthompson@slideshare.net(tthompson) Facebook 101 - A getting started guide for destinations, DMOs and CVBs tthompson Presented at the Iowa Tourism Conference, Facebook 101 is an ideal guide for DMOs, CVBs and tourism organizations just getting started with Facebook. With tips, tricks and resources, Facebook 101 is your first class in the college of social media. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/facebook101-111021162731-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presented at the Iowa Tourism Conference, Facebook 101 is an ideal guide for DMOs, CVBs and tourism organizations just getting started with Facebook. With tips, tricks and resources, Facebook 101 is your first class in the college of social media.
Facebook 101 - A getting started guide for destinations, DMOs and CVBs from Troy Thompson
]]> 529 3 https://cdn.slidesharecdn.com/ss_thumbnails/facebook101-111021162731-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Digital Relationships: How to build, sustain and retain key contacts. /slideshow/digital-relationships-how-to-build-sustain-and-retain-key-contacts/9526642 digitalcommunication-111003115522-phpapp01
Are you building relationships with bloggers, writers and content creators, or just blasting media alert emails to anyone with an email address? In this session, Sheila Scarborough of Tourism Currents and Troy Thompson of Travel 2.0 Consulting Group help destinations find, build and cultivate the right relationship with key content creators. Presented at the eTourism Summit, the presentation highlights the right and wrong way to contact a blogger, tips, resources and best practices for building the right relationship.]]>
Are you building relationships with bloggers, writers and content creators, or just blasting media alert emails to anyone with an email address? In this session, Sheila Scarborough of Tourism Currents and Troy Thompson of Travel 2.0 Consulting Group help destinations find, build and cultivate the right relationship with key content creators. Presented at the eTourism Summit, the presentation highlights the right and wrong way to contact a blogger, tips, resources and best practices for building the right relationship.]]> Mon, 03 Oct 2011 11:55:21 GMT /slideshow/digital-relationships-how-to-build-sustain-and-retain-key-contacts/9526642 tthompson@slideshare.net(tthompson) Digital Relationships: How to build, sustain and retain key contacts. tthompson Are you building relationships with bloggers, writers and content creators, or just blasting media alert emails to anyone with an email address? In this session, Sheila Scarborough of Tourism Currents and Troy Thompson of Travel 2.0 Consulting Group help destinations find, build and cultivate the right relationship with key content creators. Presented at the eTourism Summit, the presentation highlights the right and wrong way to contact a blogger, tips, resources and best practices for building the right relationship. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalcommunication-111003115522-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Are you building relationships with bloggers, writers and content creators, or just blasting media alert emails to anyone with an email address? In this session, Sheila Scarborough of Tourism Currents and Troy Thompson of Travel 2.0 Consulting Group help destinations find, build and cultivate the right relationship with key content creators. Presented at the eTourism Summit, the presentation highlights the right and wrong way to contact a blogger, tips, resources and best practices for building the right relationship.
Digital Relationships: How to build, sustain and retain key contacts. from Troy Thompson
]]> 632 1 https://cdn.slidesharecdn.com/ss_thumbnails/digitalcommunication-111003115522-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Tourism Metrics That Matter / DMO Benchmarking Project /slideshow/tourism-metrics-that-matter-dmo-benchmarking-project/9526576 metricsthatmatter-111003114938-phpapp01
A summary report based upon the DMO Benchmarking Project from Travel 2.0 Consulting Group. Travel 2.0 Consulting Group established a destination marketing organization benchmarking project to gauge and evaluate the success of small, large and state DMO websites. A by-product of this benchmarking research was a trend analysis including mobile, BRIC and visitation patterns. Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group reviews the findings of the report and advocates for the establishment of industry-wide benchmarking project.]]>
A summary report based upon the DMO Benchmarking Project from Travel 2.0 Consulting Group. Travel 2.0 Consulting Group established a destination marketing organization benchmarking project to gauge and evaluate the success of small, large and state DMO websites. A by-product of this benchmarking research was a trend analysis including mobile, BRIC and visitation patterns. Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group reviews the findings of the report and advocates for the establishment of industry-wide benchmarking project.]]> Mon, 03 Oct 2011 11:49:35 GMT /slideshow/tourism-metrics-that-matter-dmo-benchmarking-project/9526576 tthompson@slideshare.net(tthompson) Tourism Metrics That Matter / DMO Benchmarking Project tthompson A summary report based upon the DMO Benchmarking Project from Travel 2.0 Consulting Group. Travel 2.0 Consulting Group established a destination marketing organization benchmarking project to gauge and evaluate the success of small, large and state DMO websites. A by-product of this benchmarking research was a trend analysis including mobile, BRIC and visitation patterns. Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group reviews the findings of the report and advocates for the establishment of industry-wide benchmarking project. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/metricsthatmatter-111003114938-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A summary report based upon the DMO Benchmarking Project from Travel 2.0 Consulting Group. Travel 2.0 Consulting Group established a destination marketing organization benchmarking project to gauge and evaluate the success of small, large and state DMO websites. A by-product of this benchmarking research was a trend analysis including mobile, BRIC and visitation patterns. Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group reviews the findings of the report and advocates for the establishment of industry-wide benchmarking project.
Tourism Metrics That Matter / DMO Benchmarking Project from Troy Thompson
]]> 1077 4 https://cdn.slidesharecdn.com/ss_thumbnails/metricsthatmatter-111003114938-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Your Future Tourism Content Strategy /slideshow/your-future-tourism-content-strategy/9526486 websiteofthefuture-111003114438-phpapp02
What does the tourism website of the future look like? How do DMOs communicate effectively with visitors through a variety of channels? What content should they focus on? Do destinations need mobile applications? Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group (www.travel2dot0.com), takes a serious look at the digital issues facing DMOs, NTOs and CVBs and explains how destinations can move forward through a blend of focus, speed and relevancy.]]>
What does the tourism website of the future look like? How do DMOs communicate effectively with visitors through a variety of channels? What content should they focus on? Do destinations need mobile applications? Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group (www.travel2dot0.com), takes a serious look at the digital issues facing DMOs, NTOs and CVBs and explains how destinations can move forward through a blend of focus, speed and relevancy.]]> Mon, 03 Oct 2011 11:44:35 GMT /slideshow/your-future-tourism-content-strategy/9526486 tthompson@slideshare.net(tthompson) Your Future Tourism Content Strategy tthompson What does the tourism website of the future look like? How do DMOs communicate effectively with visitors through a variety of channels? What content should they focus on? Do destinations need mobile applications? Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group (www.travel2dot0.com), takes a serious look at the digital issues facing DMOs, NTOs and CVBs and explains how destinations can move forward through a blend of focus, speed and relevancy. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/websiteofthefuture-111003114438-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What does the tourism website of the future look like? How do DMOs communicate effectively with visitors through a variety of channels? What content should they focus on? Do destinations need mobile applications? Presented at the eTourism Summit, Troy Thompson of Travel 2.0 Consulting Group (www.travel2dot0.com), takes a serious look at the digital issues facing DMOs, NTOs and CVBs and explains how destinations can move forward through a blend of focus, speed and relevancy.
Your Future Tourism Content Strategy from Troy Thompson
]]> 916 1 https://cdn.slidesharecdn.com/ss_thumbnails/websiteofthefuture-111003114438-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 QR Code Reference Guide /slideshow/qr-code-reference-guide/9415943 qrcodereferenceguidetravel20consultin-110925142432-phpapp01
Certainly one of the most talked about technologies in 2011, QR codes or 2D barcodes, are popping up everywhere...from billboards to beer...but how do you use them effectively in your tourism marketing efforts? What is the difference between a QR Code and a Microsoft Tag? How do I track scans or clicks? Should I give away a reward? Presented by Senior Tourism Consultant Troy Thompson, this QR Reference Guide will cover the basics, show you what not to do and share best practices from tourism marketers who have implemented a QR code.]]>
Certainly one of the most talked about technologies in 2011, QR codes or 2D barcodes, are popping up everywhere...from billboards to beer...but how do you use them effectively in your tourism marketing efforts? What is the difference between a QR Code and a Microsoft Tag? How do I track scans or clicks? Should I give away a reward? Presented by Senior Tourism Consultant Troy Thompson, this QR Reference Guide will cover the basics, show you what not to do and share best practices from tourism marketers who have implemented a QR code.]]> Sun, 25 Sep 2011 14:24:29 GMT /slideshow/qr-code-reference-guide/9415943 tthompson@slideshare.net(tthompson) QR Code Reference Guide tthompson Certainly one of the most talked about technologies in 2011, QR codes or 2D barcodes, are popping up everywhere...from billboards to beer...but how do you use them effectively in your tourism marketing efforts? What is the difference between a QR Code and a Microsoft Tag? How do I track scans or clicks? Should I give away a reward? Presented by Senior Tourism Consultant Troy Thompson, this QR Reference Guide will cover the basics, show you what not to do and share best practices from tourism marketers who have implemented a QR code. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/qrcodereferenceguidetravel20consultin-110925142432-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Certainly one of the most talked about technologies in 2011, QR codes or 2D barcodes, are popping up everywhere...from billboards to beer...but how do you use them effectively in your tourism marketing efforts? What is the difference between a QR Code and a Microsoft Tag? How do I track scans or clicks? Should I give away a reward? Presented by Senior Tourism Consultant Troy Thompson, this QR Reference Guide will cover the basics, show you what not to do and share best practices from tourism marketers who have implemented a QR code.
QR Code Reference Guide from Troy Thompson
]]> 1766 5 https://cdn.slidesharecdn.com/ss_thumbnails/qrcodereferenceguidetravel20consultin-110925142432-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-tthompson-48x48.jpg?cb=1542315465 Hi, I’m Troy. I help people find human-centric ways to build teams, transform companies and do great work. Most people hire me to help them align teams, explain change, and define transformation. I speak frequently about empathy and communication at work. I also lead workshops and facilitate classes on digital transformation and design thinking. troydthompson.com https://cdn.slidesharecdn.com/ss_thumbnails/montanagovernorsconferenceontourism-socialstatus-130730160010-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/social-status-5-trends-in-tourism-what-to-do-about/24778096 Social Status: 5 Trend... https://cdn.slidesharecdn.com/ss_thumbnails/thefuturedmoatr-130430212642-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-future-dmo-atr/20292657 The Future DMO https://cdn.slidesharecdn.com/ss_thumbnails/hoosierhospitalityconferencethenewnormal-130312062949-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-new-normal-25-lessons-to-help-your-tourism-organization-thrive-in-the-age-of-the-digital-consumer/17129462 The New Normal - 25 Le...