�ݺ�ߣshows by User: vdimauro

�ݺ�ߣshows by User: vdimauro / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: vdimauro / Sun, 27 Nov 2016 05:07:43 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: vdimauro Social Media In Higher Education /slideshow/social-media-in-higher-education-69559796/69559796 higheredbostondimaurovanessa-161127050743
This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston). In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns ]]>
This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston). In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns ]]> Sun, 27 Nov 2016 05:07:43 GMT /slideshow/social-media-in-higher-education-69559796/69559796 vdimauro@slideshare.net(vdimauro) Social Media In Higher Education vdimauro This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston). In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/higheredbostondimaurovanessa-161127050743-thumbnail.jpg?width=120&height=120&fit=bounds" /> This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston). In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns

Social Media In Higher Education from Leader Networks

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1 Keys to Community Readiness and Growth Report /slideshow/keys-to-community-readiness-and-growth-report/58380460 keys-to-community-readiness-and-growth-report-160217155131
In order to help branded online communities understand the critical success factors, Leader Networks and CMX collaborated on this study. The research examines the organizational people, processes, and technology scenarios that fuel existing or future community initiatives. The result is a data-driven portrait of characteristics that can be used to predict the potential business impact of an online community. Based on the trends of communities deemed “very successful,” this portrait offers an inside look at what separates these communities from the pack and provides a strategic and operational model to emulate. ]]>
In order to help branded online communities understand the critical success factors, Leader Networks and CMX collaborated on this study. The research examines the organizational people, processes, and technology scenarios that fuel existing or future community initiatives. The result is a data-driven portrait of characteristics that can be used to predict the potential business impact of an online community. Based on the trends of communities deemed “very successful,” this portrait offers an inside look at what separates these communities from the pack and provides a strategic and operational model to emulate. ]]> Wed, 17 Feb 2016 15:51:31 GMT /slideshow/keys-to-community-readiness-and-growth-report/58380460 vdimauro@slideshare.net(vdimauro) Keys to Community Readiness and Growth Report vdimauro In order to help branded online communities understand the critical success factors, Leader Networks and CMX collaborated on this study. The research examines the organizational people, processes, and technology scenarios that fuel existing or future community initiatives. The result is a data-driven portrait of characteristics that can be used to predict the potential business impact of an online community. Based on the trends of communities deemed “very successful,” this portrait offers an inside look at what separates these communities from the pack and provides a strategic and operational model to emulate. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/keys-to-community-readiness-and-growth-report-160217155131-thumbnail.jpg?width=120&height=120&fit=bounds" /> In order to help branded online communities understand the critical success factors, Leader Networks and CMX collaborated on this study. The research examines the organizational people, processes, and technology scenarios that fuel existing or future community initiatives. The result is a data-driven portrait of characteristics that can be used to predict the potential business impact of an online community. Based on the trends of communities deemed “very successful,” this portrait offers an inside look at what separates these communities from the pack and provides a strategic and operational model to emulate.

Keys to Community Readiness and Growth Report from Leader Networks

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1 A Roadmap to Building Online Community /slideshow/roadmap-to-building-online-community-48514385/48514385 roadmaptobuildingonlinecommunity-150523131525-lva1-app6892
Online communities have moved to the top of the strategic marketing and customer care agenda at many organizations. A study conducted by Demand Metric “Online Communities: Driving Customer Engagement & Influencing Revenue” (September 2014) revealed that building an online community is a top priority. Two-thirds of companies surveyed have online communities and among those that don’t there is a trend to consider building one in the future. Additionally, among those who have online communities, the reported benefits include a better understanding of customer/ prospect needs, a more loyal customer base, better customer perception of the brand, and improved customer support quality. All of these strategic initiatives are powered by digital engagement using online communities. But despite the strategic focus, turning these “top priority” initiatives into functional and successful business activities is unfamiliar territory for many organizations. One major stumbling block? Turning the sometimes fuzzy and hard-to-grasp-and-explain benefits of an online community into a business case; a proposal which clearly demonstrates the value of the community to the organization’s bottom line. Marketing and customer care leaders are often the first to recognize the need for an online community, and may take the lead on creating one. But if the project begins by acquiring a software platform prior to developing a business case, the success of the online community is already in jeopardy. The time, effort and cost required to retrofit or replace a software platform which did not fulfill the organization’s real business needs -- or deliver the necessary bottom-line results -- has killed many an online community initiative. Building a business case for your online community is essential to its long-term success. This short but detailed report covers the crucial steps to building a persuasive business case -- the roadmap for building a successful online community. This report draws on Leader Network’s many years of online community strategy, best practice and implementation experience, and in-depth interviews with eight successful online community leaders with real-world examples to back up their suggestions and advice.]]>
Online communities have moved to the top of the strategic marketing and customer care agenda at many organizations. A study conducted by Demand Metric “Online Communities: Driving Customer Engagement & Influencing Revenue” (September 2014) revealed that building an online community is a top priority. Two-thirds of companies surveyed have online communities and among those that don’t there is a trend to consider building one in the future. Additionally, among those who have online communities, the reported benefits include a better understanding of customer/ prospect needs, a more loyal customer base, better customer perception of the brand, and improved customer support quality. All of these strategic initiatives are powered by digital engagement using online communities. But despite the strategic focus, turning these “top priority” initiatives into functional and successful business activities is unfamiliar territory for many organizations. One major stumbling block? Turning the sometimes fuzzy and hard-to-grasp-and-explain benefits of an online community into a business case; a proposal which clearly demonstrates the value of the community to the organization’s bottom line. Marketing and customer care leaders are often the first to recognize the need for an online community, and may take the lead on creating one. But if the project begins by acquiring a software platform prior to developing a business case, the success of the online community is already in jeopardy. The time, effort and cost required to retrofit or replace a software platform which did not fulfill the organization’s real business needs -- or deliver the necessary bottom-line results -- has killed many an online community initiative. Building a business case for your online community is essential to its long-term success. This short but detailed report covers the crucial steps to building a persuasive business case -- the roadmap for building a successful online community. This report draws on Leader Network’s many years of online community strategy, best practice and implementation experience, and in-depth interviews with eight successful online community leaders with real-world examples to back up their suggestions and advice.]]> Sat, 23 May 2015 13:15:24 GMT /slideshow/roadmap-to-building-online-community-48514385/48514385 vdimauro@slideshare.net(vdimauro) A Roadmap to Building Online Community vdimauro Online communities have moved to the top of the strategic marketing and customer care agenda at many organizations. A study conducted by Demand Metric “Online Communities: Driving Customer Engagement & Influencing Revenue” (September 2014) revealed that building an online community is a top priority. Two-thirds of companies surveyed have online communities and among those that don’t there is a trend to consider building one in the future. Additionally, among those who have online communities, the reported benefits include a better understanding of customer/ prospect needs, a more loyal customer base, better customer perception of the brand, and improved customer support quality. All of these strategic initiatives are powered by digital engagement using online communities. But despite the strategic focus, turning these “top priority” initiatives into functional and successful business activities is unfamiliar territory for many organizations. One major stumbling block? Turning the sometimes fuzzy and hard-to-grasp-and-explain benefits of an online community into a business case; a proposal which clearly demonstrates the value of the community to the organization’s bottom line. Marketing and customer care leaders are often the first to recognize the need for an online community, and may take the lead on creating one. But if the project begins by acquiring a software platform prior to developing a business case, the success of the online community is already in jeopardy. The time, effort and cost required to retrofit or replace a software platform which did not fulfill the organization’s real business needs -- or deliver the necessary bottom-line results -- has killed many an online community initiative. Building a business case for your online community is essential to its long-term success. This short but detailed report covers the crucial steps to building a persuasive business case -- the roadmap for building a successful online community. This report draws on Leader Network’s many years of online community strategy, best practice and implementation experience, and in-depth interviews with eight successful online community leaders with real-world examples to back up their suggestions and advice. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/roadmaptobuildingonlinecommunity-150523131525-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds" /> Online communities have moved to the top of the strategic marketing and customer care agenda at many organizations. A study conducted by Demand Metric “Online Communities: Driving Customer Engagement & Influencing Revenue” (September 2014) revealed that building an online community is a top priority. Two-thirds of companies surveyed have online communities and among those that don’t there is a trend to consider building one in the future. Additionally, among those who have online communities, the reported benefits include a better understanding of customer/ prospect needs, a more loyal customer base, better customer perception of the brand, and improved customer support quality. All of these strategic initiatives are powered by digital engagement using online communities. But despite the strategic focus, turning these “top priority” initiatives into functional and successful business activities is unfamiliar territory for many organizations. One major stumbling block? Turning the sometimes fuzzy and hard-to-grasp-and-explain benefits of an online community into a business case; a proposal which clearly demonstrates the value of the community to the organization’s bottom line. Marketing and customer care leaders are often the first to recognize the need for an online community, and may take the lead on creating one. But if the project begins by acquiring a software platform prior to developing a business case, the success of the online community is already in jeopardy. The time, effort and cost required to retrofit or replace a software platform which did not fulfill the organization’s real business needs -- or deliver the necessary bottom-line results -- has killed many an online community initiative. Building a business case for your online community is essential to its long-term success. This short but detailed report covers the crucial steps to building a persuasive business case -- the roadmap for building a successful online community. This report draws on Leader Network’s many years of online community strategy, best practice and implementation experience, and in-depth interviews with eight successful online community leaders with real-world examples to back up their suggestions and advice.

A Roadmap to Building Online Community from Leader Networks

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1 Building World-Class Online Communities 2014 Liferay Conference /slideshow/building-worldclass-online-communities-2014-liferay-conference/42899452 buildingworldclassonlinecommunities2014liferayconference-141220125017-conversion-gate01
n order to thrive in today's competitive market, companies are using online communities to nurture their relationships both internally and with customers. Recently, a fast-growing number of companies are using a new mechanism for nurturing customer relationships: online communities. These firms are finding that their gated communities are beginning to have sizable impacts. As these stories become better known, companies are increasingly getting excited about the potential of online customer communities. This session will explore the strategies and benefits that online communities have brought to organizations. Learn how companies experience sizable impacts from their communities by helping customers get more value from their products and services, enabling their companies to develop better products and services, providing improved after-sale service and developing more effective market channels. Video Link here http://youtu.be/eWYAgAcZlfs]]>
n order to thrive in today's competitive market, companies are using online communities to nurture their relationships both internally and with customers. Recently, a fast-growing number of companies are using a new mechanism for nurturing customer relationships: online communities. These firms are finding that their gated communities are beginning to have sizable impacts. As these stories become better known, companies are increasingly getting excited about the potential of online customer communities. This session will explore the strategies and benefits that online communities have brought to organizations. Learn how companies experience sizable impacts from their communities by helping customers get more value from their products and services, enabling their companies to develop better products and services, providing improved after-sale service and developing more effective market channels. Video Link here http://youtu.be/eWYAgAcZlfs]]> Sat, 20 Dec 2014 12:50:17 GMT /slideshow/building-worldclass-online-communities-2014-liferay-conference/42899452 vdimauro@slideshare.net(vdimauro) Building World-Class Online Communities 2014 Liferay Conference vdimauro n order to thrive in today's competitive market, companies are using online communities to nurture their relationships both internally and with customers. Recently, a fast-growing number of companies are using a new mechanism for nurturing customer relationships: online communities. These firms are finding that their gated communities are beginning to have sizable impacts. As these stories become better known, companies are increasingly getting excited about the potential of online customer communities. This session will explore the strategies and benefits that online communities have brought to organizations. Learn how companies experience sizable impacts from their communities by helping customers get more value from their products and services, enabling their companies to develop better products and services, providing improved after-sale service and developing more effective market channels. Video Link here http://youtu.be/eWYAgAcZlfs <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buildingworldclassonlinecommunities2014liferayconference-141220125017-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> n order to thrive in today's competitive market, companies are using online communities to nurture their relationships both internally and with customers. Recently, a fast-growing number of companies are using a new mechanism for nurturing customer relationships: online communities. These firms are finding that their gated communities are beginning to have sizable impacts. As these stories become better known, companies are increasingly getting excited about the potential of online customer communities. This session will explore the strategies and benefits that online communities have brought to organizations. Learn how companies experience sizable impacts from their communities by helping customers get more value from their products and services, enabling their companies to develop better products and services, providing improved after-sale service and developing more effective market channels. Video Link here http://youtu.be/eWYAgAcZlfs

Building World-Class Online Communities 2014 Liferay Conference from Leader Networks

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1 Why Community is at the CENTER of the Customer Journey /slideshow/why-community-s-at-the-center-of-the-customer-journey/41822342 whycommunityisatthecenterofthecustomerjourney-141120140537-conversion-gate01
This presentation explores the important role online communities play in the customer journey.]]>
This presentation explores the important role online communities play in the customer journey.]]> Thu, 20 Nov 2014 14:05:37 GMT /slideshow/why-community-s-at-the-center-of-the-customer-journey/41822342 vdimauro@slideshare.net(vdimauro) Why Community is at the CENTER of the Customer Journey vdimauro This presentation explores the important role online communities play in the customer journey. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whycommunityisatthecenterofthecustomerjourney-141120140537-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation explores the important role online communities play in the customer journey.

Why Community is at the CENTER of the Customer Journey from Leader Networks

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1 Building Professional Peer Communities /vdimauro/building-professional-peer-communities-39845819 buildingprofessionalpeercommunities-141003104444-phpapp02
This Interview with Vanessa DiMauro, CEO Leader Networks and the Patricia Seybold Group explores the best practices for building professional peer communities. This joint collaboration was written in 2007 and stands as a classic reference for online community-building today.]]>
This Interview with Vanessa DiMauro, CEO Leader Networks and the Patricia Seybold Group explores the best practices for building professional peer communities. This joint collaboration was written in 2007 and stands as a classic reference for online community-building today.]]> Fri, 03 Oct 2014 10:44:44 GMT /vdimauro/building-professional-peer-communities-39845819 vdimauro@slideshare.net(vdimauro) Building Professional Peer Communities vdimauro This Interview with Vanessa DiMauro, CEO Leader Networks and the Patricia Seybold Group explores the best practices for building professional peer communities. This joint collaboration was written in 2007 and stands as a classic reference for online community-building today. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buildingprofessionalpeercommunities-141003104444-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> This Interview with Vanessa DiMauro, CEO Leader Networks and the Patricia Seybold Group explores the best practices for building professional peer communities. This joint collaboration was written in 2007 and stands as a classic reference for online community-building today.

Building Professional Peer Communities from Leader Networks

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1 Get A Little Closer: How Organizations Can Use Communities to Improve Relationships /slideshow/how-to-use-online-community/39731498 dimauro-ottawadigitalstrategy100114b-140930220819-phpapp01
These slides were presented at the Digital Strategy Conference Ottawa, at Carleton University September 30, 2014.]]>
These slides were presented at the Digital Strategy Conference Ottawa, at Carleton University September 30, 2014.]]> Tue, 30 Sep 2014 22:08:19 GMT /slideshow/how-to-use-online-community/39731498 vdimauro@slideshare.net(vdimauro) Get A Little Closer: How Organizations Can Use Communities to Improve Relationships vdimauro These slides were presented at the Digital Strategy Conference Ottawa, at Carleton University September 30, 2014. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dimauro-ottawadigitalstrategy100114b-140930220819-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> These slides were presented at the Digital Strategy Conference Ottawa, at Carleton University September 30, 2014.

Get A Little Closer: How Organizations Can Use Communities to Improve Relationships from Leader Networks

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1 Socially Driven Collaboration Research Study 2014 /vdimauro/socially-driven-collaboration-2014 sociallydrivencollaboration2014updated-140923152547-phpapp01
What happens when Marketing and IT unite to tackle the escalating challenges that today’s rapidly moving digital, social and mobile world bring? Collaboration brings both Marketing and IT the potential to influence management decisions while, in tandem, add business value. When Marketing collaborates with IT, the possibility exists for Marketing to make an impact beyond raising awareness to improving speed to market for new products and services while reducing project costs. In turn, IT’s collaboration with Marketing can give rise to greater awareness of thought leadership and increase share of budget. When collaboration happens, Marketing often leads the charge to break down the functional silos with IT. And even though Marketing is making progress, it faces strong headwinds as it attempts to advance collaboration within the company. To get a better understanding of the state of collaboration between Marketing and IT, Oracle commissioned Social Media Today and Leader Networks to field a study to investigate the changing relationship between these functional teams. Responses were gathered from 662 Marketing and 263 IT leaders from more than 500 organizations around the world.]]>
What happens when Marketing and IT unite to tackle the escalating challenges that today’s rapidly moving digital, social and mobile world bring? Collaboration brings both Marketing and IT the potential to influence management decisions while, in tandem, add business value. When Marketing collaborates with IT, the possibility exists for Marketing to make an impact beyond raising awareness to improving speed to market for new products and services while reducing project costs. In turn, IT’s collaboration with Marketing can give rise to greater awareness of thought leadership and increase share of budget. When collaboration happens, Marketing often leads the charge to break down the functional silos with IT. And even though Marketing is making progress, it faces strong headwinds as it attempts to advance collaboration within the company. To get a better understanding of the state of collaboration between Marketing and IT, Oracle commissioned Social Media Today and Leader Networks to field a study to investigate the changing relationship between these functional teams. Responses were gathered from 662 Marketing and 263 IT leaders from more than 500 organizations around the world.]]> Tue, 23 Sep 2014 15:25:47 GMT /vdimauro/socially-driven-collaboration-2014 vdimauro@slideshare.net(vdimauro) Socially Driven Collaboration Research Study 2014 vdimauro What happens when Marketing and IT unite to tackle the escalating challenges that today’s rapidly moving digital, social and mobile world bring? Collaboration brings both Marketing and IT the potential to influence management decisions while, in tandem, add business value. When Marketing collaborates with IT, the possibility exists for Marketing to make an impact beyond raising awareness to improving speed to market for new products and services while reducing project costs. In turn, IT’s collaboration with Marketing can give rise to greater awareness of thought leadership and increase share of budget. When collaboration happens, Marketing often leads the charge to break down the functional silos with IT. And even though Marketing is making progress, it faces strong headwinds as it attempts to advance collaboration within the company. To get a better understanding of the state of collaboration between Marketing and IT, Oracle commissioned Social Media Today and Leader Networks to field a study to investigate the changing relationship between these functional teams. Responses were gathered from 662 Marketing and 263 IT leaders from more than 500 organizations around the world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sociallydrivencollaboration2014updated-140923152547-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> What happens when Marketing and IT unite to tackle the escalating challenges that today’s rapidly moving digital, social and mobile world bring? Collaboration brings both Marketing and IT the potential to influence management decisions while, in tandem, add business value. When Marketing collaborates with IT, the possibility exists for Marketing to make an impact beyond raising awareness to improving speed to market for new products and services while reducing project costs. In turn, IT’s collaboration with Marketing can give rise to greater awareness of thought leadership and increase share of budget. When collaboration happens, Marketing often leads the charge to break down the functional silos with IT. And even though Marketing is making progress, it faces strong headwinds as it attempts to advance collaboration within the company. To get a better understanding of the state of collaboration between Marketing and IT, Oracle commissioned Social Media Today and Leader Networks to field a study to investigate the changing relationship between these functional teams. Responses were gathered from 662 Marketing and 263 IT leaders from more than 500 organizations around the world.

Socially Driven Collaboration Research Study 2014 from Leader Networks

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1 The New Symbiosis Of Professional Networks Research Study /slideshow/the-new-symbiosis-of-professional-networks-39064860/39064860 thenewsymbiosisofprofessionalnetworks-140914080623-phpapp02
The article focuses on the impact of social media and social networks to Social Media Peer Groups (SMPG) and professional decision-makers. It mentions that customers and prospects have an instant platform of discussions for their ideas, experiences and knowledge through the use of social media, wherein their important role is utilizing the tools and mediums before engaging to decision-making processes. It states that social media increase the impressive strength of decision-making and change the dynamics of customer relationship management, marketing, and communications. It also recommends being part in a peer network or online community for sharing ideas that were often formed in office settings.]]>
The article focuses on the impact of social media and social networks to Social Media Peer Groups (SMPG) and professional decision-makers. It mentions that customers and prospects have an instant platform of discussions for their ideas, experiences and knowledge through the use of social media, wherein their important role is utilizing the tools and mediums before engaging to decision-making processes. It states that social media increase the impressive strength of decision-making and change the dynamics of customer relationship management, marketing, and communications. It also recommends being part in a peer network or online community for sharing ideas that were often formed in office settings.]]> Sun, 14 Sep 2014 08:06:23 GMT /slideshow/the-new-symbiosis-of-professional-networks-39064860/39064860 vdimauro@slideshare.net(vdimauro) The New Symbiosis Of Professional Networks Research Study vdimauro The article focuses on the impact of social media and social networks to Social Media Peer Groups (SMPG) and professional decision-makers. It mentions that customers and prospects have an instant platform of discussions for their ideas, experiences and knowledge through the use of social media, wherein their important role is utilizing the tools and mediums before engaging to decision-making processes. It states that social media increase the impressive strength of decision-making and change the dynamics of customer relationship management, marketing, and communications. It also recommends being part in a peer network or online community for sharing ideas that were often formed in office settings. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thenewsymbiosisofprofessionalnetworks-140914080623-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> The article focuses on the impact of social media and social networks to Social Media Peer Groups (SMPG) and professional decision-makers. It mentions that customers and prospects have an instant platform of discussions for their ideas, experiences and knowledge through the use of social media, wherein their important role is utilizing the tools and mediums before engaging to decision-making processes. It states that social media increase the impressive strength of decision-making and change the dynamics of customer relationship management, marketing, and communications. It also recommends being part in a peer network or online community for sharing ideas that were often formed in office settings.

The New Symbiosis Of Professional Networks Research Study from Leader Networks

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1 The Social Mind Research Study /slideshow/the-social-mind-research-study/39053923 thesocialmindresearchstudy-140913162952-phpapp02
The findings of this research study (purchase on Amazon.com) examines the impact social media has on consumers and decision-makers around the world and characterizes the impact of social influence models. The Social Mind research explores the best practices of using social business as a platform to strengthen sustainable methods for working and living in new, interactive and collaborative business world. It identifies key characteristics and insights into the engagement behaviors of influencers and individuals, and how organizations can maximize reach and influence to execute on what we call the new Principals of Engagement in the Millennium.]]>
The findings of this research study (purchase on Amazon.com) examines the impact social media has on consumers and decision-makers around the world and characterizes the impact of social influence models. The Social Mind research explores the best practices of using social business as a platform to strengthen sustainable methods for working and living in new, interactive and collaborative business world. It identifies key characteristics and insights into the engagement behaviors of influencers and individuals, and how organizations can maximize reach and influence to execute on what we call the new Principals of Engagement in the Millennium.]]> Sat, 13 Sep 2014 16:29:51 GMT /slideshow/the-social-mind-research-study/39053923 vdimauro@slideshare.net(vdimauro) The Social Mind Research Study vdimauro The findings of this research study (purchase on Amazon.com) examines the impact social media has on consumers and decision-makers around the world and characterizes the impact of social influence models. The Social Mind research explores the best practices of using social business as a platform to strengthen sustainable methods for working and living in new, interactive and collaborative business world. It identifies key characteristics and insights into the engagement behaviors of influencers and individuals, and how organizations can maximize reach and influence to execute on what we call the new Principals of Engagement in the Millennium. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thesocialmindresearchstudy-140913162952-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> The findings of this research study (purchase on Amazon.com) examines the impact social media has on consumers and decision-makers around the world and characterizes the impact of social influence models. The Social Mind research explores the best practices of using social business as a platform to strengthen sustainable methods for working and living in new, interactive and collaborative business world. It identifies key characteristics and insights into the engagement behaviors of influencers and individuals, and how organizations can maximize reach and influence to execute on what we call the new Principals of Engagement in the Millennium.

The Social Mind Research Study from Leader Networks

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1 The Socially Enabled Enterprise /slideshow/20131004-oracle-socially-enabled-enterprise-pt1/35549051 20131004oraclesociallyenabledenterprisept1-140605210710-phpapp02
In part one of this two part study, The Socially Enabled Enterprise, we explored the opportunities and challenges global organizations are facing in the transition to becoming socially enabled enterprises. Oracle, Leader Networks, and Social Media Today recently conducted an online survey of over 900 marketing and technology executives to understand how companies are leveraging social technologies and practices throughout their organizations.]]>
In part one of this two part study, The Socially Enabled Enterprise, we explored the opportunities and challenges global organizations are facing in the transition to becoming socially enabled enterprises. Oracle, Leader Networks, and Social Media Today recently conducted an online survey of over 900 marketing and technology executives to understand how companies are leveraging social technologies and practices throughout their organizations.]]> Thu, 05 Jun 2014 21:07:10 GMT /slideshow/20131004-oracle-socially-enabled-enterprise-pt1/35549051 vdimauro@slideshare.net(vdimauro) The Socially Enabled Enterprise vdimauro In part one of this two part study, The Socially Enabled Enterprise, we explored the opportunities and challenges global organizations are facing in the transition to becoming socially enabled enterprises. Oracle, Leader Networks, and Social Media Today recently conducted an online survey of over 900 marketing and technology executives to understand how companies are leveraging social technologies and practices throughout their organizations. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/20131004oraclesociallyenabledenterprisept1-140605210710-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> In part one of this two part study, The Socially Enabled Enterprise, we explored the opportunities and challenges global organizations are facing in the transition to becoming socially enabled enterprises. Oracle, Leader Networks, and Social Media Today recently conducted an online survey of over 900 marketing and technology executives to understand how companies are leveraging social technologies and practices throughout their organizations.

The Socially Enabled Enterprise from Leader Networks

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1 Social Business Centers Of Excellence: Foundations /slideshow/social-organization-how-centers-of-excellence-collaborative-management-and-seamless-enterprise-structures-are-working/31630991 smtcoewebinar-140225120632-phpapp02
�ݺ�ߣs from a webinar hosted by Social Media Today Social Organization: How Centers of Excellence, Collaborative Management and Seamless Enterprise Structures are Working and a few bonus ones for good measure.]]>
�ݺ�ߣs from a webinar hosted by Social Media Today Social Organization: How Centers of Excellence, Collaborative Management and Seamless Enterprise Structures are Working and a few bonus ones for good measure.]]> Tue, 25 Feb 2014 12:06:32 GMT /slideshow/social-organization-how-centers-of-excellence-collaborative-management-and-seamless-enterprise-structures-are-working/31630991 vdimauro@slideshare.net(vdimauro) Social Business Centers Of Excellence: Foundations vdimauro �ݺ�ߣs from a webinar hosted by Social Media Today Social Organization: How Centers of Excellence, Collaborative Management and Seamless Enterprise Structures are Working and a few bonus ones for good measure. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smtcoewebinar-140225120632-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> �ݺ�ߣs from a webinar hosted by Social Media Today Social Organization: How Centers of Excellence, Collaborative Management and Seamless Enterprise Structures are Working and a few bonus ones for good measure.

Social Business Centers Of Excellence: Foundations from Leader Networks

]]> 3883 8 https://cdn.slidesharecdn.com/ss_thumbnails/smtcoewebinar-140225120632-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post

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1 Social Business Planning for Enterprise /slideshow/social-business-planning-for-b2b-organizations/31363570 socialbusinessplanningforb2borganizations-140218185952-phpapp01
Forward thinking organizations understand that social business is so much more than a marketing campaign, however many struggle with finding the starting line for ways to bring social business into their organization. This presentation take executives through a structured approach for developing social business initiative from concept to pilot, including ROI measures. Mini-case studies help bring concepts to life. ]]>
Forward thinking organizations understand that social business is so much more than a marketing campaign, however many struggle with finding the starting line for ways to bring social business into their organization. This presentation take executives through a structured approach for developing social business initiative from concept to pilot, including ROI measures. Mini-case studies help bring concepts to life. ]]> Tue, 18 Feb 2014 18:59:52 GMT /slideshow/social-business-planning-for-b2b-organizations/31363570 vdimauro@slideshare.net(vdimauro) Social Business Planning for Enterprise vdimauro Forward thinking organizations understand that social business is so much more than a marketing campaign, however many struggle with finding the starting line for ways to bring social business into their organization. This presentation take executives through a structured approach for developing social business initiative from concept to pilot, including ROI measures. Mini-case studies help bring concepts to life. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socialbusinessplanningforb2borganizations-140218185952-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Forward thinking organizations understand that social business is so much more than a marketing campaign, however many struggle with finding the starting line for ways to bring social business into their organization. This presentation take executives through a structured approach for developing social business initiative from concept to pilot, including ROI measures. Mini-case studies help bring concepts to life.

Social Business Planning for Enterprise from Leader Networks

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1 5 Secrets To Success With IT / Marketing Collaboration /slideshow/5-secrets-to-success/27604464 tipstosucceedwithtech-131026204108-phpapp01
This presentation shares research highlights about IT / Marketing collaboration including why IT / marketing collaboration is essential for social business.]]>
This presentation shares research highlights about IT / Marketing collaboration including why IT / marketing collaboration is essential for social business.]]> Sat, 26 Oct 2013 20:41:07 GMT /slideshow/5-secrets-to-success/27604464 vdimauro@slideshare.net(vdimauro) 5 Secrets To Success With IT / Marketing Collaboration vdimauro This presentation shares research highlights about IT / Marketing collaboration including why IT / marketing collaboration is essential for social business. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/tipstosucceedwithtech-131026204108-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation shares research highlights about IT / Marketing collaboration including why IT / marketing collaboration is essential for social business.

5 Secrets To Success With IT / Marketing Collaboration from Leader Networks

]]> 1458 6 https://cdn.slidesharecdn.com/ss_thumbnails/tipstosucceedwithtech-131026204108-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post

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1 The Socially Enabled Enterprise Research Findings Brief /slideshow/the-socially-enabled-enterprise-research-findings-brief-26213792/26213792 thesociallyenabledenterprise-researchfindingsbrief-130915155911-phpapp02
To demonstrate how organizations are leveraging social technologies and practices, Oracle, Leader Networks, and Social Media Today surveyed more than 900 marketing and technology executives from organizations around the world. The results showed that transitioning to a socially-enabled enterprise is a key priority for business executives, and also highlighted the challenges organizations need to overcome to realize the potential of social technologies. ]]>
To demonstrate how organizations are leveraging social technologies and practices, Oracle, Leader Networks, and Social Media Today surveyed more than 900 marketing and technology executives from organizations around the world. The results showed that transitioning to a socially-enabled enterprise is a key priority for business executives, and also highlighted the challenges organizations need to overcome to realize the potential of social technologies. ]]> Sun, 15 Sep 2013 15:59:11 GMT /slideshow/the-socially-enabled-enterprise-research-findings-brief-26213792/26213792 vdimauro@slideshare.net(vdimauro) The Socially Enabled Enterprise Research Findings Brief vdimauro To demonstrate how organizations are leveraging social technologies and practices, Oracle, Leader Networks, and Social Media Today surveyed more than 900 marketing and technology executives from organizations around the world. The results showed that transitioning to a socially-enabled enterprise is a key priority for business executives, and also highlighted the challenges organizations need to overcome to realize the potential of social technologies. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thesociallyenabledenterprise-researchfindingsbrief-130915155911-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> To demonstrate how organizations are leveraging social technologies and practices, Oracle, Leader Networks, and Social Media Today surveyed more than 900 marketing and technology executives from organizations around the world. The results showed that transitioning to a socially-enabled enterprise is a key priority for business executives, and also highlighted the challenges organizations need to overcome to realize the potential of social technologies.

The Socially Enabled Enterprise Research Findings Brief from Leader Networks

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1 How to Excite Your Executives About Online Community! /slideshow/how-to-excite-your-executives-about-online-community/26067467 howtoexciteyourexecutivesaboutonlinecommunity-130910112915-phpapp01
This session is designed to surface opportunities to excite leadership about the value your online community is delivering and offer insights into ways to spotlight the potential returns and benefits. Following this approach you will be able to answer the burning questions every executive asks and community leader faces: How does the community align with the organizational strategy? What is the business case? How do we know we are making the right decisions (do we have the priorities)? How are we measuring success? What speaks to executives at various stages of a community's lifecycle? ]]>
This session is designed to surface opportunities to excite leadership about the value your online community is delivering and offer insights into ways to spotlight the potential returns and benefits. Following this approach you will be able to answer the burning questions every executive asks and community leader faces: How does the community align with the organizational strategy? What is the business case? How do we know we are making the right decisions (do we have the priorities)? How are we measuring success? What speaks to executives at various stages of a community's lifecycle? ]]> Tue, 10 Sep 2013 11:29:15 GMT /slideshow/how-to-excite-your-executives-about-online-community/26067467 vdimauro@slideshare.net(vdimauro) How to Excite Your Executives About Online Community! vdimauro This session is designed to surface opportunities to excite leadership about the value your online community is delivering and offer insights into ways to spotlight the potential returns and benefits. Following this approach you will be able to answer the burning questions every executive asks and community leader faces: How does the community align with the organizational strategy? What is the business case? How do we know we are making the right decisions (do we have the priorities)? How are we measuring success? What speaks to executives at various stages of a community's lifecycle?�� <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtoexciteyourexecutivesaboutonlinecommunity-130910112915-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This session is designed to surface opportunities to excite leadership about the value your online community is delivering and offer insights into ways to spotlight the potential returns and benefits. Following this approach you will be able to answer the burning questions every executive asks and community leader faces: How does the community align with the organizational strategy? What is the business case? How do we know we are making the right decisions (do we have the priorities)? How are we measuring success? What speaks to executives at various stages of a community's lifecycle?��

How to Excite Your Executives About Online Community! from Leader Networks

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1 Introduction to Leader Networks /slideshow/introduction-to-leader-networks-llc-2013/25091610 introductiontoleadernetworks2013v1-130809083956-phpapp02
A brief overview of Leader Networks services and offerings. How we help organizations succeed in social business, social marketing and online community strategy and operations. ]]>
A brief overview of Leader Networks services and offerings. How we help organizations succeed in social business, social marketing and online community strategy and operations. ]]> Fri, 09 Aug 2013 08:39:56 GMT /slideshow/introduction-to-leader-networks-llc-2013/25091610 vdimauro@slideshare.net(vdimauro) Introduction to Leader Networks vdimauro A brief overview of Leader Networks services and offerings. How we help organizations succeed in social business, social marketing and online community strategy and operations. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/introductiontoleadernetworks2013v1-130809083956-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> A brief overview of Leader Networks services and offerings. How we help organizations succeed in social business, social marketing and online community strategy and operations.

Introduction to Leader Networks from Leader Networks

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1 The 2013 Social Business Benchmark Preliminary Findings /slideshow/the-2013-social-business-benchmark/23951533 the2013socialbusinessbenchmark-130705130813-phpapp02
Explore the details from the 2013 Social Business Benchmark Study in this Preliminary Findings Report. Increasing, organizations are using social business to impact core operations and show business value. ]]>
Explore the details from the 2013 Social Business Benchmark Study in this Preliminary Findings Report. Increasing, organizations are using social business to impact core operations and show business value. ]]> Fri, 05 Jul 2013 13:08:13 GMT /slideshow/the-2013-social-business-benchmark/23951533 vdimauro@slideshare.net(vdimauro) The 2013 Social Business Benchmark Preliminary Findings vdimauro Explore the details from the 2013 Social Business Benchmark Study in this Preliminary Findings Report. Increasing, organizations are using social business to impact core operations and show business value. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the2013socialbusinessbenchmark-130705130813-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Explore the details from the 2013 Social Business Benchmark Study in this Preliminary Findings Report. Increasing, organizations are using social business to impact core operations and show business value.

The 2013 Social Business Benchmark Preliminary Findings from Leader Networks

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1 A Practical Guide To Using Social Media For Lawyers /slideshow/a-practical-guide-to-using-social-media-for-lawyers/17323790 apracticalguidetousingsocialmediaforlawyers2-130318120820-phpapp01
This presentation provides a detailed overview for how legal professionals can use social media to support the business and practice of law. ]]>
This presentation provides a detailed overview for how legal professionals can use social media to support the business and practice of law. ]]> Mon, 18 Mar 2013 12:08:20 GMT /slideshow/a-practical-guide-to-using-social-media-for-lawyers/17323790 vdimauro@slideshare.net(vdimauro) A Practical Guide To Using Social Media For Lawyers vdimauro This presentation provides a detailed overview for how legal professionals can use social media to support the business and practice of law. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/apracticalguidetousingsocialmediaforlawyers2-130318120820-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> This presentation provides a detailed overview for how legal professionals can use social media to support the business and practice of law.

A Practical Guide To Using Social Media For Lawyers from Leader Networks

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1 In Social We Trust /slideshow/in-social-we-trust/17237954 insocialwetrust-130315145917-phpapp01
From the AMA - a summary of the 2nd Annual New Symbiosis of Professional Networks research study that explores impact of social media on enterprise decision- making. . ]]>
From the AMA - a summary of the 2nd Annual New Symbiosis of Professional Networks research study that explores impact of social media on enterprise decision- making. . ]]> Fri, 15 Mar 2013 14:59:17 GMT /slideshow/in-social-we-trust/17237954 vdimauro@slideshare.net(vdimauro) In Social We Trust vdimauro From the AMA - a summary of the 2nd Annual New Symbiosis of Professional Networks research study that explores impact of social media on enterprise decision- making. . <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/insocialwetrust-130315145917-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> From the AMA - a summary of the 2nd Annual New Symbiosis of Professional Networks research study that explores impact of social media on enterprise decision- making. .

In Social We Trust from Leader Networks

]]> 744 2 https://cdn.slidesharecdn.com/ss_thumbnails/insocialwetrust-130315145917-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post

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1 https://cdn.slidesharecdn.com/profile-photo-vdimauro-48x48.jpg?cb=1588777906 I help firms drive top line growth through innovative digital strategy design and thoughtful, scalable execution. + create the best customer experiences + find better ways to meet customer needs, exceed customer expectations & accelerate business processes. + future proof their business. I founded and run Leader Networks -a research and consulting firm that helps companies use digital and social technologies to gain competitive advantage. We work alongside our clients to develop digital business strategies, launch new digital products and business models, create and grow online communities, and craft social selling campaigns and operations. Our efforts pay off – by enabling organizat... www.leadernetworks.com https://cdn.slidesharecdn.com/ss_thumbnails/higheredbostondimaurovanessa-161127050743-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/social-media-in-higher-education-69559796/69559796 Social Media In Higher... https://cdn.slidesharecdn.com/ss_thumbnails/keys-to-community-readiness-and-growth-report-160217155131-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/keys-to-community-readiness-and-growth-report/58380460 Keys to Community Read... https://cdn.slidesharecdn.com/ss_thumbnails/roadmaptobuildingonlinecommunity-150523131525-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/roadmap-to-building-online-community-48514385/48514385 A Roadmap to Building ...