際際滷shows by User: vigoroso / http://www.slideshare.net/images/logo.gif 際際滷shows by User: vigoroso / Thu, 22 Mar 2012 20:24:34 GMT 際際滷Share feed for 際際滷shows by User: vigoroso Operational Relevance: A Mandate for High-Tech Marketers /slideshow/operational-relevance-a-mandate-for-hightech-marketers/12123396 oprelevance-120322202437-phpapp02
Marketing needs to achieve operational relevance in order for the company to realize the strategic and financial benefits of being a market-driven firm.]]>
Marketing needs to achieve operational relevance in order for the company to realize the strategic and financial benefits of being a market-driven firm.]]> Thu, 22 Mar 2012 20:24:34 GMT /slideshow/operational-relevance-a-mandate-for-hightech-marketers/12123396 vigoroso@slideshare.net(vigoroso) Operational Relevance: A Mandate for High-Tech Marketers vigoroso Marketing needs to achieve operational relevance in order for the company to realize the strategic and financial benefits of being a market-driven firm. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/oprelevance-120322202437-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Marketing needs to achieve operational relevance in order for the company to realize the strategic and financial benefits of being a market-driven firm.
Operational Relevance: A Mandate for High-Tech Marketers from Mark Vigoroso, MBA
]]> 625 5 https://cdn.slidesharecdn.com/ss_thumbnails/oprelevance-120322202437-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-vigoroso-48x48.jpg?cb=1523281735 Award-winning B2B marketing, strategy, and program management leader with a Kellogg MBA (Finance, Strategy, Marketing) and 17+ years experience in enterprise technology innovation, product and portfolio management, go-to-market strategy and execution, line-of-business ownership, and sales growth. Leading domain expert in the evolution and adoption of service-based business models in discrete manufacturing industries. http://www.ncr.com