ºÝºÝߣshows by User: visioncritical / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: visioncritical / Thu, 14 Dec 2017 17:21:32 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: visioncritical The right prognosis for CX with Aurora Health Care /slideshow/the-right-prognosis-for-cx-with-aurora-health-care/84094595 aurorahealthcare-therightprognosisforcx-171214172132
How identifying and alleviating critical pain points in the digital experience helps Aurora Health Care exceed consumer expectations.]]>

How identifying and alleviating critical pain points in the digital experience helps Aurora Health Care exceed consumer expectations.]]>
Thu, 14 Dec 2017 17:21:32 GMT /slideshow/the-right-prognosis-for-cx-with-aurora-health-care/84094595 visioncritical@slideshare.net(visioncritical) The right prognosis for CX with Aurora Health Care visioncritical How identifying and alleviating critical pain points in the digital experience helps Aurora Health Care exceed consumer expectations. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aurorahealthcare-therightprognosisforcx-171214172132-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How identifying and alleviating critical pain points in the digital experience helps Aurora Health Care exceed consumer expectations.
The right prognosis for CX with Aurora Health Care from Vision Critical
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Messaging that hits the mark (with PBS) /slideshow/messaging-that-hits-the-mark-with-pbs/83944118 messaging-that-hits-the-mark-171212170522
Susan Frazier, director of custom research at PBS, shares how their organization creates customer-led marketing campaigns that continually elevate their content, ratings and brand: http://bit.ly/2Aw3xkL ]]>

Susan Frazier, director of custom research at PBS, shares how their organization creates customer-led marketing campaigns that continually elevate their content, ratings and brand: http://bit.ly/2Aw3xkL ]]>
Tue, 12 Dec 2017 17:05:21 GMT /slideshow/messaging-that-hits-the-mark-with-pbs/83944118 visioncritical@slideshare.net(visioncritical) Messaging that hits the mark (with PBS) visioncritical Susan Frazier, director of custom research at PBS, shares how their organization creates customer-led marketing campaigns that continually elevate their content, ratings and brand: http://bit.ly/2Aw3xkL <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/messaging-that-hits-the-mark-171212170522-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Susan Frazier, director of custom research at PBS, shares how their organization creates customer-led marketing campaigns that continually elevate their content, ratings and brand: http://bit.ly/2Aw3xkL
Messaging that hits the mark (with PBS) from Vision Critical
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Brewing innovation in a saturated market /slideshow/brewing-innovation-in-a-saturated-market/83442373 brewinginnovationinasaturatedmarket-171206011336
Keurig Canada consumer insights analyst Eileen Chen shares how the company maintains its lead in the single-serve coffee market by leveraging customer relationships and giving customers products they truly desire.]]>

Keurig Canada consumer insights analyst Eileen Chen shares how the company maintains its lead in the single-serve coffee market by leveraging customer relationships and giving customers products they truly desire.]]>
Wed, 06 Dec 2017 01:13:36 GMT /slideshow/brewing-innovation-in-a-saturated-market/83442373 visioncritical@slideshare.net(visioncritical) Brewing innovation in a saturated market visioncritical Keurig Canada consumer insights analyst Eileen Chen shares how the company maintains its lead in the single-serve coffee market by leveraging customer relationships and giving customers products they truly desire. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brewinginnovationinasaturatedmarket-171206011336-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Keurig Canada consumer insights analyst Eileen Chen shares how the company maintains its lead in the single-serve coffee market by leveraging customer relationships and giving customers products they truly desire.
Brewing innovation in a saturated market from Vision Critical
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Insight that drives sales: How Sun Life Financial leverages insight to create targeted marketing material and drive sales /slideshow/insight-that-drives-sales-how-sun-life-financial-leverages-insight-to-create-targeted-marketing-material-and-drive-sales/82546377 sunlifefinancialnov2017-171122233947
Learn how Sun Life Financial used customer intelligence to create targeted marketing messages and saved nearly $1 million in market research costs in the process.]]>

Learn how Sun Life Financial used customer intelligence to create targeted marketing messages and saved nearly $1 million in market research costs in the process.]]>
Wed, 22 Nov 2017 23:39:47 GMT /slideshow/insight-that-drives-sales-how-sun-life-financial-leverages-insight-to-create-targeted-marketing-material-and-drive-sales/82546377 visioncritical@slideshare.net(visioncritical) Insight that drives sales: How Sun Life Financial leverages insight to create targeted marketing material and drive sales visioncritical Learn how Sun Life Financial used customer intelligence to create targeted marketing messages and saved nearly $1 million in market research costs in the process. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sunlifefinancialnov2017-171122233947-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Learn how Sun Life Financial used customer intelligence to create targeted marketing messages and saved nearly $1 million in market research costs in the process.
Insight that drives sales: How Sun Life Financial leverages insight to create targeted marketing material and drive sales from Vision Critical
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Everything Marketers Need to Know About Generation Z /slideshow/everything-marketers-need-to-know-about-generation-z/67590373 everything-marketers-need-to-know-about-generation-z-161024161601
New data on Gen Z attitudes on media consumption, travel, financial services, health care, retail and more. This exclusive report also reveals important differences between Millennials and Generation Z. ]]>

New data on Gen Z attitudes on media consumption, travel, financial services, health care, retail and more. This exclusive report also reveals important differences between Millennials and Generation Z. ]]>
Mon, 24 Oct 2016 16:16:01 GMT /slideshow/everything-marketers-need-to-know-about-generation-z/67590373 visioncritical@slideshare.net(visioncritical) Everything Marketers Need to Know About Generation Z visioncritical New data on Gen Z attitudes on media consumption, travel, financial services, health care, retail and more. This exclusive report also reveals important differences between Millennials and Generation Z. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/everything-marketers-need-to-know-about-generation-z-161024161601-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> New data on Gen Z attitudes on media consumption, travel, financial services, health care, retail and more. This exclusive report also reveals important differences between Millennials and Generation Z.
Everything Marketers Need to Know About Generation Z from Vision Critical
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The Human Side of Product Innovation /slideshow/the-human-side-of-product-innovation/61870774 the-human-side-of-innovation-160510164433
Discover how authentic, ongoing customer insight helps DEWALT and Chico’s create and sell better products. Watch the on-demand webinar: http://ow.ly/ebmw30055J9]]>

Discover how authentic, ongoing customer insight helps DEWALT and Chico’s create and sell better products. Watch the on-demand webinar: http://ow.ly/ebmw30055J9]]>
Tue, 10 May 2016 16:44:33 GMT /slideshow/the-human-side-of-product-innovation/61870774 visioncritical@slideshare.net(visioncritical) The Human Side of Product Innovation visioncritical Discover how authentic, ongoing customer insight helps DEWALT and Chico’s create and sell better products. Watch the on-demand webinar: http://ow.ly/ebmw30055J9 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the-human-side-of-innovation-160510164433-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Discover how authentic, ongoing customer insight helps DEWALT and Chico’s create and sell better products. Watch the on-demand webinar: http://ow.ly/ebmw30055J9
The Human Side of Product Innovation from Vision Critical
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The Customer Experience Revolution /slideshow/the-customer-experience-revolution/61391386 customerexperiencerevolution-160426212417
Listen to the webinar here: http://ow.ly/4n83yg Brian Solis, renowned speaker and digital marketing guru, and Nick Stein, senior vice president of marketing at Vision Critical, shares how to improve your company's end-to-end customer experience.]]>

Listen to the webinar here: http://ow.ly/4n83yg Brian Solis, renowned speaker and digital marketing guru, and Nick Stein, senior vice president of marketing at Vision Critical, shares how to improve your company's end-to-end customer experience.]]>
Tue, 26 Apr 2016 21:24:17 GMT /slideshow/the-customer-experience-revolution/61391386 visioncritical@slideshare.net(visioncritical) The Customer Experience Revolution visioncritical Listen to the webinar here: http://ow.ly/4n83yg Brian Solis, renowned speaker and digital marketing guru, and Nick Stein, senior vice president of marketing at Vision Critical, shares how to improve your company's end-to-end customer experience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/customerexperiencerevolution-160426212417-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Listen to the webinar here: http://ow.ly/4n83yg Brian Solis, renowned speaker and digital marketing guru, and Nick Stein, senior vice president of marketing at Vision Critical, shares how to improve your company&#39;s end-to-end customer experience.
The Customer Experience Revolution from Vision Critical
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Socializing Your Insight Community /slideshow/socializing-your-insight-community/55310366 socializing-your-insight-community-151119195929-lva1-app6891
Discover tips and strategies on how to spread the impact of your research throughour your organization and how to use your insight community as a tool for collaboration. This deck was first presented at the 2015 Vision Critical Summit. ]]>

Discover tips and strategies on how to spread the impact of your research throughour your organization and how to use your insight community as a tool for collaboration. This deck was first presented at the 2015 Vision Critical Summit. ]]>
Thu, 19 Nov 2015 19:59:29 GMT /slideshow/socializing-your-insight-community/55310366 visioncritical@slideshare.net(visioncritical) Socializing Your Insight Community visioncritical Discover tips and strategies on how to spread the impact of your research throughour your organization and how to use your insight community as a tool for collaboration. This deck was first presented at the 2015 Vision Critical Summit. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/socializing-your-insight-community-151119195929-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Discover tips and strategies on how to spread the impact of your research throughour your organization and how to use your insight community as a tool for collaboration. This deck was first presented at the 2015 Vision Critical Summit.
Socializing Your Insight Community from Vision Critical
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How Hospitals Can Keep Doctors Happy /slideshow/how-hospitals-can-keep-doctors-happy/50900260 howtokeepdoctorshappy-150724193602-lva1-app6892
Keeping top-performing physicians happy is the key to a hospital's success. They enhance the reputation of your hospital and attract more patients. With physician engagement at an all-time low, hospitals need to find a solution—and fast. Discover how an insight community can help you build better relationships with your physicians and drive better business decisions: https://www.visioncritical.com/solutions/health-and-pharmaceuticals/]]>

Keeping top-performing physicians happy is the key to a hospital's success. They enhance the reputation of your hospital and attract more patients. With physician engagement at an all-time low, hospitals need to find a solution—and fast. Discover how an insight community can help you build better relationships with your physicians and drive better business decisions: https://www.visioncritical.com/solutions/health-and-pharmaceuticals/]]>
Fri, 24 Jul 2015 19:36:02 GMT /slideshow/how-hospitals-can-keep-doctors-happy/50900260 visioncritical@slideshare.net(visioncritical) How hospitals can keep doctors happy visioncritical Keeping top-performing physicians happy is the key to a hospital's success. They enhance the reputation of your hospital and attract more patients. With physician engagement at an all-time low, hospitals need to find a solution—and fast. Discover how an insight community can help you build better relationships with your physicians and drive better business decisions: https://www.visioncritical.com/solutions/health-and-pharmaceuticals/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howtokeepdoctorshappy-150724193602-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Keeping top-performing physicians happy is the key to a hospital&#39;s success. They enhance the reputation of your hospital and attract more patients. With physician engagement at an all-time low, hospitals need to find a solution—and fast. Discover how an insight community can help you build better relationships with your physicians and drive better business decisions: https://www.visioncritical.com/solutions/health-and-pharmaceuticals/
How hospitals can keep doctors happy from Vision Critical
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4 Ways to Lose a Channel Partner /slideshow/4-ways-to-lose-a-channel-partner/50264967 4-ways-to-lose-a-channel-partner-150707163122-lva1-app6892
Ninety six percent (96%) of tech manufacturers sell their products through the help of a channel partner, dealer or value-added reseller. Much is riding on keeping partners happy and loyal. Discover four reasons why vendor-partner relationships fall apart and what you can do about it in this infographic from Vision Critical. To find out more about how you can engage with channel partners and keep your relationships strong, watch a demo for the Vision Critical Partner Intelligence Suite: http://ow.ly/Piiiv ]]>

Ninety six percent (96%) of tech manufacturers sell their products through the help of a channel partner, dealer or value-added reseller. Much is riding on keeping partners happy and loyal. Discover four reasons why vendor-partner relationships fall apart and what you can do about it in this infographic from Vision Critical. To find out more about how you can engage with channel partners and keep your relationships strong, watch a demo for the Vision Critical Partner Intelligence Suite: http://ow.ly/Piiiv ]]>
Tue, 07 Jul 2015 16:31:22 GMT /slideshow/4-ways-to-lose-a-channel-partner/50264967 visioncritical@slideshare.net(visioncritical) 4 Ways to Lose a Channel Partner visioncritical Ninety six percent (96%) of tech manufacturers sell their products through the help of a channel partner, dealer or value-added reseller. Much is riding on keeping partners happy and loyal. Discover four reasons why vendor-partner relationships fall apart and what you can do about it in this infographic from Vision Critical. To find out more about how you can engage with channel partners and keep your relationships strong, watch a demo for the Vision Critical Partner Intelligence Suite: http://ow.ly/Piiiv <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/4-ways-to-lose-a-channel-partner-150707163122-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Ninety six percent (96%) of tech manufacturers sell their products through the help of a channel partner, dealer or value-added reseller. Much is riding on keeping partners happy and loyal. Discover four reasons why vendor-partner relationships fall apart and what you can do about it in this infographic from Vision Critical. To find out more about how you can engage with channel partners and keep your relationships strong, watch a demo for the Vision Critical Partner Intelligence Suite: http://ow.ly/Piiiv
4 Ways to Lose a Channel Partner from Vision Critical
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How to Find and Keep Loyal Sports Fans /slideshow/find-loyalsportsfans/46555955 find-loyal-sports-fans-150401164937-conversion-gate01
Fans aren't as loyal as they used to be. They're busying fewer tickets, increasingly distracted by entertainment options and following teams in a way that wasn't possible without technology. In exchange for their loyalty, they demand a new level of intimacy with teams, from social media exchanges with players to behind-the-scene tours. Leagues that don't find new ways to engage with fans risk losing more than games. Give your fans more than a winning streak. Discover how world class sports organizations are harnessing the collective wisdom of their fans: http://ow.ly/L6miq]]>

Fans aren't as loyal as they used to be. They're busying fewer tickets, increasingly distracted by entertainment options and following teams in a way that wasn't possible without technology. In exchange for their loyalty, they demand a new level of intimacy with teams, from social media exchanges with players to behind-the-scene tours. Leagues that don't find new ways to engage with fans risk losing more than games. Give your fans more than a winning streak. Discover how world class sports organizations are harnessing the collective wisdom of their fans: http://ow.ly/L6miq]]>
Wed, 01 Apr 2015 16:49:37 GMT /slideshow/find-loyalsportsfans/46555955 visioncritical@slideshare.net(visioncritical) How to Find and Keep Loyal Sports Fans visioncritical Fans aren't as loyal as they used to be. They're busying fewer tickets, increasingly distracted by entertainment options and following teams in a way that wasn't possible without technology. In exchange for their loyalty, they demand a new level of intimacy with teams, from social media exchanges with players to behind-the-scene tours. Leagues that don't find new ways to engage with fans risk losing more than games. Give your fans more than a winning streak. Discover how world class sports organizations are harnessing the collective wisdom of their fans: http://ow.ly/L6miq <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/find-loyal-sports-fans-150401164937-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Fans aren&#39;t as loyal as they used to be. They&#39;re busying fewer tickets, increasingly distracted by entertainment options and following teams in a way that wasn&#39;t possible without technology. In exchange for their loyalty, they demand a new level of intimacy with teams, from social media exchanges with players to behind-the-scene tours. Leagues that don&#39;t find new ways to engage with fans risk losing more than games. Give your fans more than a winning streak. Discover how world class sports organizations are harnessing the collective wisdom of their fans: http://ow.ly/L6miq
How to Find and Keep Loyal Sports Fans from Vision Critical
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Why Social Media Can’t Tell You Who Your Customers Are /slideshow/why-social-media-cant-tell-you-who-your-customers-are/43299216 what-social-cant-tell-you-150107165504-conversion-gate02
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Wed, 07 Jan 2015 16:55:04 GMT /slideshow/why-social-media-cant-tell-you-who-your-customers-are/43299216 visioncritical@slideshare.net(visioncritical) Why Social Media Can’t Tell You Who Your Customers Are visioncritical <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/what-social-cant-tell-you-150107165504-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Why Social Media Can’t Tell You Who Your Customers Are from Vision Critical
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So You Think Your Company is Customer-Centric, But are You Really? /slideshow/customer-centricinfographic/37325351 customer-centric-infographic-140724103939-phpapp01
In the era of the customer, many companies claim to put their customers at the core of their business. But do they really? Is your company truly customer-centric? Discover how outperforming companies put customers at the center of their strategies. For more: http://bit.ly/ccentric-info]]>

In the era of the customer, many companies claim to put their customers at the core of their business. But do they really? Is your company truly customer-centric? Discover how outperforming companies put customers at the center of their strategies. For more: http://bit.ly/ccentric-info]]>
Thu, 24 Jul 2014 10:39:39 GMT /slideshow/customer-centricinfographic/37325351 visioncritical@slideshare.net(visioncritical) So You Think Your Company is Customer-Centric, But are You Really? visioncritical In the era of the customer, many companies claim to put their customers at the core of their business. But do they really? Is your company truly customer-centric? Discover how outperforming companies put customers at the center of their strategies. For more: http://bit.ly/ccentric-info <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/customer-centric-infographic-140724103939-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In the era of the customer, many companies claim to put their customers at the core of their business. But do they really? Is your company truly customer-centric? Discover how outperforming companies put customers at the center of their strategies. For more: http://bit.ly/ccentric-info
So You Think Your Company is Customer-Centric, But are You Really? from Vision Critical
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The Customer Revolution: 3 Remarkable Stories to Live By /slideshow/the-customer-revolution/35707892 revolution-140610124416-phpapp02
There's a revolution going on. We are living in the age of the empowered customer. Fuelled by the widespread adoption of cloud, social, and mobile technologies, our customers now have access to more information, more choices, and more opportunities to broadcast their opinions than ever before. Equip yourself for today’s empowered customer. Read this ºÝºÝߣshare presentation to learn about 3 companies that are showing what it means to thrive in the customer revolution. To learn more, read the manifesto for companies in the age of the empowered customer: http://bit.ly/custrevs]]>

There's a revolution going on. We are living in the age of the empowered customer. Fuelled by the widespread adoption of cloud, social, and mobile technologies, our customers now have access to more information, more choices, and more opportunities to broadcast their opinions than ever before. Equip yourself for today’s empowered customer. Read this ºÝºÝߣshare presentation to learn about 3 companies that are showing what it means to thrive in the customer revolution. To learn more, read the manifesto for companies in the age of the empowered customer: http://bit.ly/custrevs]]>
Tue, 10 Jun 2014 12:44:16 GMT /slideshow/the-customer-revolution/35707892 visioncritical@slideshare.net(visioncritical) The Customer Revolution: 3 Remarkable Stories to Live By visioncritical There's a revolution going on. We are living in the age of the empowered customer. Fuelled by the widespread adoption of cloud, social, and mobile technologies, our customers now have access to more information, more choices, and more opportunities to broadcast their opinions than ever before. Equip yourself for today’s empowered customer. Read this ºÝºÝߣshare presentation to learn about 3 companies that are showing what it means to thrive in the customer revolution. To learn more, read the manifesto for companies in the age of the empowered customer: http://bit.ly/custrevs <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/revolution-140610124416-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> There&#39;s a revolution going on. We are living in the age of the empowered customer. Fuelled by the widespread adoption of cloud, social, and mobile technologies, our customers now have access to more information, more choices, and more opportunities to broadcast their opinions than ever before. Equip yourself for today’s empowered customer. Read this ºÝºÝߣshare presentation to learn about 3 companies that are showing what it means to thrive in the customer revolution. To learn more, read the manifesto for companies in the age of the empowered customer: http://bit.ly/custrevs
The Customer Revolution: 3 Remarkable Stories to Live By from Vision Critical
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5 ways to make your data count /slideshow/rethink2014/32671015 rethink2014-140324112132-phpapp02
Market research and insight professionals are now at center stage for helping businesses make sense of consumer data and make it count. More than ever before, marketing team heads and C-suite executives are counting on these individuals and groups to get a handle on the people that matter most to the business—the customers. Industry pundits and analyst have come out and said that we’re living in the Age of the Customer and the only competitive advantage a business has is how it interacts with and wins over its customers. Marketing teams are trying harder than ever to get a handle on this group. So much so that Gartner has predicted that by 2017 the CMO will outspend the CIO on information technology tools used to help marketing understand the customer. This presentation is about the researcher of the future; it walks through the 5 steps researchers and marketers need to do to make data count in the enterprise. This PowerPoint deck was first presented by Andrew Reid, Founder, President and Chief Product Officer at Vision Critical, at the Advertising Research Foundation's Re:Think 2014 conference. For more information about Vision Critical, please visit: http://www.visioncritical.com]]>

Market research and insight professionals are now at center stage for helping businesses make sense of consumer data and make it count. More than ever before, marketing team heads and C-suite executives are counting on these individuals and groups to get a handle on the people that matter most to the business—the customers. Industry pundits and analyst have come out and said that we’re living in the Age of the Customer and the only competitive advantage a business has is how it interacts with and wins over its customers. Marketing teams are trying harder than ever to get a handle on this group. So much so that Gartner has predicted that by 2017 the CMO will outspend the CIO on information technology tools used to help marketing understand the customer. This presentation is about the researcher of the future; it walks through the 5 steps researchers and marketers need to do to make data count in the enterprise. This PowerPoint deck was first presented by Andrew Reid, Founder, President and Chief Product Officer at Vision Critical, at the Advertising Research Foundation's Re:Think 2014 conference. For more information about Vision Critical, please visit: http://www.visioncritical.com]]>
Mon, 24 Mar 2014 11:21:31 GMT /slideshow/rethink2014/32671015 visioncritical@slideshare.net(visioncritical) 5 ways to make your data count visioncritical Market research and insight professionals are now at center stage for helping businesses make sense of consumer data and make it count. More than ever before, marketing team heads and C-suite executives are counting on these individuals and groups to get a handle on the people that matter most to the business—the customers. Industry pundits and analyst have come out and said that we’re living in the Age of the Customer and the only competitive advantage a business has is how it interacts with and wins over its customers. Marketing teams are trying harder than ever to get a handle on this group. So much so that Gartner has predicted that by 2017 the CMO will outspend the CIO on information technology tools used to help marketing understand the customer. This presentation is about the researcher of the future; it walks through the 5 steps researchers and marketers need to do to make data count in the enterprise. This PowerPoint deck was first presented by Andrew Reid, Founder, President and Chief Product Officer at Vision Critical, at the Advertising Research Foundation's Re:Think 2014 conference. For more information about Vision Critical, please visit: http://www.visioncritical.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rethink2014-140324112132-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Market research and insight professionals are now at center stage for helping businesses make sense of consumer data and make it count. More than ever before, marketing team heads and C-suite executives are counting on these individuals and groups to get a handle on the people that matter most to the business—the customers. Industry pundits and analyst have come out and said that we’re living in the Age of the Customer and the only competitive advantage a business has is how it interacts with and wins over its customers. Marketing teams are trying harder than ever to get a handle on this group. So much so that Gartner has predicted that by 2017 the CMO will outspend the CIO on information technology tools used to help marketing understand the customer. This presentation is about the researcher of the future; it walks through the 5 steps researchers and marketers need to do to make data count in the enterprise. This PowerPoint deck was first presented by Andrew Reid, Founder, President and Chief Product Officer at Vision Critical, at the Advertising Research Foundation&#39;s Re:Think 2014 conference. For more information about Vision Critical, please visit: http://www.visioncritical.com
5 ways to make your data count from Vision Critical
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Privacy, Permissions and the Evolution of Big Data /slideshow/ask2share/32230840 ask2share-140312111509-phpapp02
In the a world with stronger privacy regulations, how can you get customer consent to access the data that drives your marketing and your business? Big Data has allowed business to tap the power of customer data, but increased public attention to privacy—and pressure for government regulation—means that organizations can't assume they’ll have unfettered access to consumer data. This SXSW Interactive workshop, presented by Andrew Grenville, chief research officer at Vision Critical, and Tyler Douglas, chief marketing officer at Vision Critical, helped participants prepare to balance privacy concerns with the need for data. This presentation: - Shares fresh data on consumer attitudes towards privacy - Explores successful models for obtaining consumer consent for data access - Identifies ways to provide value to customers who share data For more information about the session: http://bit.ly/sxswconsent To learn more about the study behind this presentation, please see: http://www.visioncritical.com/communities-consent-white-paper ]]>

In the a world with stronger privacy regulations, how can you get customer consent to access the data that drives your marketing and your business? Big Data has allowed business to tap the power of customer data, but increased public attention to privacy—and pressure for government regulation—means that organizations can't assume they’ll have unfettered access to consumer data. This SXSW Interactive workshop, presented by Andrew Grenville, chief research officer at Vision Critical, and Tyler Douglas, chief marketing officer at Vision Critical, helped participants prepare to balance privacy concerns with the need for data. This presentation: - Shares fresh data on consumer attitudes towards privacy - Explores successful models for obtaining consumer consent for data access - Identifies ways to provide value to customers who share data For more information about the session: http://bit.ly/sxswconsent To learn more about the study behind this presentation, please see: http://www.visioncritical.com/communities-consent-white-paper ]]>
Wed, 12 Mar 2014 11:15:09 GMT /slideshow/ask2share/32230840 visioncritical@slideshare.net(visioncritical) Privacy, Permissions and the Evolution of Big Data visioncritical In the a world with stronger privacy regulations, how can you get customer consent to access the data that drives your marketing and your business? Big Data has allowed business to tap the power of customer data, but increased public attention to privacy—and pressure for government regulation—means that organizations can't assume they’ll have unfettered access to consumer data. This SXSW Interactive workshop, presented by Andrew Grenville, chief research officer at Vision Critical, and Tyler Douglas, chief marketing officer at Vision Critical, helped participants prepare to balance privacy concerns with the need for data. This presentation: - Shares fresh data on consumer attitudes towards privacy - Explores successful models for obtaining consumer consent for data access - Identifies ways to provide value to customers who share data For more information about the session: http://bit.ly/sxswconsent To learn more about the study behind this presentation, please see: http://www.visioncritical.com/communities-consent-white-paper <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ask2share-140312111509-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In the a world with stronger privacy regulations, how can you get customer consent to access the data that drives your marketing and your business? Big Data has allowed business to tap the power of customer data, but increased public attention to privacy—and pressure for government regulation—means that organizations can&#39;t assume they’ll have unfettered access to consumer data. This SXSW Interactive workshop, presented by Andrew Grenville, chief research officer at Vision Critical, and Tyler Douglas, chief marketing officer at Vision Critical, helped participants prepare to balance privacy concerns with the need for data. This presentation: - Shares fresh data on consumer attitudes towards privacy - Explores successful models for obtaining consumer consent for data access - Identifies ways to provide value to customers who share data For more information about the session: http://bit.ly/sxswconsent To learn more about the study behind this presentation, please see: http://www.visioncritical.com/communities-consent-white-paper
Privacy, Permissions and the Evolution of Big Data from Vision Critical
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What Social Media Analytics Can't Tell You (SXSW Interactive 2014) /slideshow/smdata/32055762 smdata-140307183636-phpapp02
Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like? Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods. This panel was presented at SXSW Interactive on March 7, 2014. The panel included: - Alexandra Samuel, Vision Critical • @awsamuel - Jeremiah Owyang, Crowd Companies • @jowyang - Colby Flint, Discovery Communications • @discoverycomm - Beth Kanter • @kanter Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH ]]>

Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like? Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods. This panel was presented at SXSW Interactive on March 7, 2014. The panel included: - Alexandra Samuel, Vision Critical • @awsamuel - Jeremiah Owyang, Crowd Companies • @jowyang - Colby Flint, Discovery Communications • @discoverycomm - Beth Kanter • @kanter Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH ]]>
Fri, 07 Mar 2014 18:36:36 GMT /slideshow/smdata/32055762 visioncritical@slideshare.net(visioncritical) What Social Media Analytics Can't Tell You (SXSW Interactive 2014) visioncritical Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like? Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods. This panel was presented at SXSW Interactive on March 7, 2014. The panel included: - Alexandra Samuel, Vision Critical • @awsamuel - Jeremiah Owyang, Crowd Companies • @jowyang - Colby Flint, Discovery Communications • @discoverycomm - Beth Kanter • @kanter Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smdata-140307183636-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Social media analytics can help you understand the active members of your social media audience, but what about the people who aren&#39;t posting? How do you fill in the gaps in your analytics with insight into your customers&#39; purchases, your fans&#39; offline interests, or your users&#39; reasons for liking what they like? Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web&#39;s leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you&#39;re looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods. This panel was presented at SXSW Interactive on March 7, 2014. The panel included: - Alexandra Samuel, Vision Critical • @awsamuel - Jeremiah Owyang, Crowd Companies • @jowyang - Colby Flint, Discovery Communications • @discoverycomm - Beth Kanter • @kanter Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH
What Social Media Analytics Can't Tell You (SXSW Interactive 2014) from Vision Critical
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Infographic: Sharing is the New Buying (How to Win in the Collaborative Economy) /slideshow/infographic-sharing-is-the-new-buying-how-to-win-in-the-collaborative-economy/31844415 sharingisthenewbuying-140303080216-phpapp01
Who are the people sharing in the collaborative economy, and what can businesses do to win in this emergent market? These questions are the focus "Sharing is the New Buying: How to Win in the Collaborative Economy," a report released by Vision Critical in partnership with Jeremiah Owyang of Crowd Companies. This infographic summarizes the report's key findings. Read the 2015 updated report: http://ow.ly/T2vuw ]]>

Who are the people sharing in the collaborative economy, and what can businesses do to win in this emergent market? These questions are the focus "Sharing is the New Buying: How to Win in the Collaborative Economy," a report released by Vision Critical in partnership with Jeremiah Owyang of Crowd Companies. This infographic summarizes the report's key findings. Read the 2015 updated report: http://ow.ly/T2vuw ]]>
Mon, 03 Mar 2014 08:02:16 GMT /slideshow/infographic-sharing-is-the-new-buying-how-to-win-in-the-collaborative-economy/31844415 visioncritical@slideshare.net(visioncritical) Infographic: Sharing is the New Buying (How to Win in the Collaborative Economy) visioncritical Who are the people sharing in the collaborative economy, and what can businesses do to win in this emergent market? These questions are the focus "Sharing is the New Buying: How to Win in the Collaborative Economy," a report released by Vision Critical in partnership with Jeremiah Owyang of Crowd Companies. This infographic summarizes the report's key findings. Read the 2015 updated report: http://ow.ly/T2vuw <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sharingisthenewbuying-140303080216-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Who are the people sharing in the collaborative economy, and what can businesses do to win in this emergent market? These questions are the focus &quot;Sharing is the New Buying: How to Win in the Collaborative Economy,&quot; a report released by Vision Critical in partnership with Jeremiah Owyang of Crowd Companies. This infographic summarizes the report&#39;s key findings. Read the 2015 updated report: http://ow.ly/T2vuw
Infographic: Sharing is the New Buying (How to Win in the Collaborative Economy) from Vision Critical
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Sharing is the New Buying: How to Win in the Collaborative Economy [INFOGRAPHICS] /slideshow/sharingnewbuying-31844092/31844092 sharingnewbuying-140303075256-phpapp01
In the Collaborative Economy, people can get what they need from each other—rather than buying from established brands. Businesses need to understand this emergent market in order to embrace the opportunities it offers. In partnership with Jeremiah Owyang of Crowd Companies, Vision Critical asked 90,112 people in the US, Canada and the UK about their participation in the Collaborative Economy. These infographics show our report's key findings. To read the full report: http://bit.ly/SharingNewBuyingSH]]>

In the Collaborative Economy, people can get what they need from each other—rather than buying from established brands. Businesses need to understand this emergent market in order to embrace the opportunities it offers. In partnership with Jeremiah Owyang of Crowd Companies, Vision Critical asked 90,112 people in the US, Canada and the UK about their participation in the Collaborative Economy. These infographics show our report's key findings. To read the full report: http://bit.ly/SharingNewBuyingSH]]>
Mon, 03 Mar 2014 07:52:56 GMT /slideshow/sharingnewbuying-31844092/31844092 visioncritical@slideshare.net(visioncritical) Sharing is the New Buying: How to Win in the Collaborative Economy [INFOGRAPHICS] visioncritical In the Collaborative Economy, people can get what they need from each other—rather than buying from established brands. Businesses need to understand this emergent market in order to embrace the opportunities it offers. In partnership with Jeremiah Owyang of Crowd Companies, Vision Critical asked 90,112 people in the US, Canada and the UK about their participation in the Collaborative Economy. These infographics show our report's key findings. To read the full report: http://bit.ly/SharingNewBuyingSH <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sharingnewbuying-140303075256-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In the Collaborative Economy, people can get what they need from each other—rather than buying from established brands. Businesses need to understand this emergent market in order to embrace the opportunities it offers. In partnership with Jeremiah Owyang of Crowd Companies, Vision Critical asked 90,112 people in the US, Canada and the UK about their participation in the Collaborative Economy. These infographics show our report&#39;s key findings. To read the full report: http://bit.ly/SharingNewBuyingSH
Sharing is the New Buying: How to Win in the Collaborative Economy [INFOGRAPHICS] from Vision Critical
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INFOGRAPHIC: What Patients Value in the United States /slideshow/us-healthcareinfographic/29332996 us-healthcare-infographic-131218142918-phpapp02
As the US healthcare industry moves from a volume-based to a value-based care model, collaboration with patients is necessary in understanding their values and ensuring satisfaction.]]>

As the US healthcare industry moves from a volume-based to a value-based care model, collaboration with patients is necessary in understanding their values and ensuring satisfaction.]]>
Wed, 18 Dec 2013 14:29:18 GMT /slideshow/us-healthcareinfographic/29332996 visioncritical@slideshare.net(visioncritical) INFOGRAPHIC: What Patients Value in the United States visioncritical As the US healthcare industry moves from a volume-based to a value-based care model, collaboration with patients is necessary in understanding their values and ensuring satisfaction. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/us-healthcare-infographic-131218142918-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> As the US healthcare industry moves from a volume-based to a value-based care model, collaboration with patients is necessary in understanding their values and ensuring satisfaction.
INFOGRAPHIC: What Patients Value in the United States from Vision Critical
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https://cdn.slidesharecdn.com/profile-photo-visioncritical-48x48.jpg?cb=1522782327 Enterprise-grade customer intelligence software to help companies build better products, launch successful marketing campaigns and improve customer experience. www.visioncritical.com https://cdn.slidesharecdn.com/ss_thumbnails/aurorahealthcare-therightprognosisforcx-171214172132-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-right-prognosis-for-cx-with-aurora-health-care/84094595 The right prognosis fo... https://cdn.slidesharecdn.com/ss_thumbnails/messaging-that-hits-the-mark-171212170522-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/messaging-that-hits-the-mark-with-pbs/83944118 Messaging that hits th... https://cdn.slidesharecdn.com/ss_thumbnails/brewinginnovationinasaturatedmarket-171206011336-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/brewing-innovation-in-a-saturated-market/83442373 Brewing innovation in ...