際際滷shows by User: vonhammel / http://www.slideshare.net/images/logo.gif 際際滷shows by User: vonhammel / Wed, 04 Jun 2014 15:58:58 GMT 際際滷Share feed for 際際滷shows by User: vonhammel Wirecard - The challenges in the past and for the future.. /slideshow/wirecard-the-challenges-in-the-past-and-for-the-future/35497147 wdi-nfcp2014-140604-140604155858-phpapp02
The presentation looks at different mobile payment solutions delivered by Wiroecard and successful marketing approaches. It shows that mobile payment is a complex environment - payment and mobile ecosystem are merging creating not only technological complexity. Consumers are not aware of technology standards and they shouldn't. Mobile payment must be embedded and seen as part of a mobile purchase process at the POS, in the Internet - in the situation the user is in. Mobile payment must deliver in those situations clear defined use cases and focus on the UX - not on technology. NFC, HCE, BLE, QR can in combination deliver the experience demanded by consumers. ]]>
The presentation looks at different mobile payment solutions delivered by Wiroecard and successful marketing approaches. It shows that mobile payment is a complex environment - payment and mobile ecosystem are merging creating not only technological complexity. Consumers are not aware of technology standards and they shouldn't. Mobile payment must be embedded and seen as part of a mobile purchase process at the POS, in the Internet - in the situation the user is in. Mobile payment must deliver in those situations clear defined use cases and focus on the UX - not on technology. NFC, HCE, BLE, QR can in combination deliver the experience demanded by consumers. ]]> Wed, 04 Jun 2014 15:58:58 GMT /slideshow/wirecard-the-challenges-in-the-past-and-for-the-future/35497147 vonhammel@slideshare.net(vonhammel) Wirecard - The challenges in the past and for the future.. vonhammel The presentation looks at different mobile payment solutions delivered by Wiroecard and successful marketing approaches. It shows that mobile payment is a complex environment - payment and mobile ecosystem are merging creating not only technological complexity. Consumers are not aware of technology standards and they shouldn't. Mobile payment must be embedded and seen as part of a mobile purchase process at the POS, in the Internet - in the situation the user is in. Mobile payment must deliver in those situations clear defined use cases and focus on the UX - not on technology. NFC, HCE, BLE, QR can in combination deliver the experience demanded by consumers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wdi-nfcp2014-140604-140604155858-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The presentation looks at different mobile payment solutions delivered by Wiroecard and successful marketing approaches. It shows that mobile payment is a complex environment - payment and mobile ecosystem are merging creating not only technological complexity. Consumers are not aware of technology standards and they shouldn&#39;t. Mobile payment must be embedded and seen as part of a mobile purchase process at the POS, in the Internet - in the situation the user is in. Mobile payment must deliver in those situations clear defined use cases and focus on the UX - not on technology. NFC, HCE, BLE, QR can in combination deliver the experience demanded by consumers.
Wirecard - The challenges in the past and for the future.. from Christian Von Hammel-Bonten
]]> 2863 6 https://cdn.slidesharecdn.com/ss_thumbnails/wdi-nfcp2014-140604-140604155858-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-vonhammel-48x48.jpg?cb=1717426627 Experienced Vice President and leader with a proven ability to develop, build, and sell payment products with a broad and deep knowledge of technologies and processes around payment processing, risks and cards. Specialties: Experience includes: global multi-currency card acquiring, online payment systems, micro-payments, e-commerce payments, m-commerce, mobile payments, e-wallets, stored value, e-money, B2B payments, pre-paid cards, virtual cards, fraud protection, risk management, scoring. Transactional services, application software, bespoke software development, web services solutions, ERP, EAI, consulting & ASP hosting services in a variety of sectors. http://www.wirecard.com