際際滷shows by User: wattintl / http://www.slideshare.net/images/logo.gif 際際滷shows by User: wattintl / Fri, 30 Sep 2011 10:06:43 GMT 際際滷Share feed for 際際滷shows by User: wattintl DDI Forum 2011 - Watt International Workshop /slideshow/ddi-forum-2011-watt-international-workshop/9488985 ddiforum-wattworkshop-110930100647-phpapp02
Thanks for letting me share some ideas on with you about Creating Holistic Brand Experiences at the 2011 DDI Forum. I hope you found the workshop both inspiring and insightful. The following is a slightly condensed version of the presentation, along with the polling results from the session. Please feel free to drop Watt International a note if you want to discuss the presentation further. And good luck in your quest to develop Holistic Brand Experiences. Let us know if we can help in any way if you enjoyed the workshop, just imagine what it would be like to work with us!]]>
Thanks for letting me share some ideas on with you about Creating Holistic Brand Experiences at the 2011 DDI Forum. I hope you found the workshop both inspiring and insightful. The following is a slightly condensed version of the presentation, along with the polling results from the session. Please feel free to drop Watt International a note if you want to discuss the presentation further. And good luck in your quest to develop Holistic Brand Experiences. Let us know if we can help in any way if you enjoyed the workshop, just imagine what it would be like to work with us!]]> Fri, 30 Sep 2011 10:06:43 GMT /slideshow/ddi-forum-2011-watt-international-workshop/9488985 wattintl@slideshare.net(wattintl) DDI Forum 2011 - Watt International Workshop wattintl Thanks for letting me share some ideas on with you about Creating Holistic Brand Experiences at the 2011 DDI Forum. I hope you found the workshop both inspiring and insightful. The following is a slightly condensed version of the presentation, along with the polling results from the session. Please feel free to drop Watt International a note if you want to discuss the presentation further. And good luck in your quest to develop Holistic Brand Experiences. Let us know if we can help in any way if you enjoyed the workshop, just imagine what it would be like to work with us! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ddiforum-wattworkshop-110930100647-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Thanks for letting me share some ideas on with you about Creating Holistic Brand Experiences at the 2011 DDI Forum. I hope you found the workshop both inspiring and insightful. The following is a slightly condensed version of the presentation, along with the polling results from the session. Please feel free to drop Watt International a note if you want to discuss the presentation further. And good luck in your quest to develop Holistic Brand Experiences. Let us know if we can help in any way if you enjoyed the workshop, just imagine what it would be like to work with us!
DDI Forum 2011 - Watt International Workshop from Watt International
]]> 1292 4 https://cdn.slidesharecdn.com/ss_thumbnails/ddiforum-wattworkshop-110930100647-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Longo's - A Fully Integrated Retail Experience /slideshow/longos-a-fully-integrated-retail-experience/9112822 longos-afullyintegratedretailexperience-110902134515-phpapp02
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]]> Fri, 02 Sep 2011 13:45:12 GMT /slideshow/longos-a-fully-integrated-retail-experience/9112822 wattintl@slideshare.net(wattintl) Longo's - A Fully Integrated Retail Experience wattintl <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/longos-afullyintegratedretailexperience-110902134515-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Longo's - A Fully Integrated Retail Experience from Watt International
]]> 1712 6 https://cdn.slidesharecdn.com/ss_thumbnails/longos-afullyintegratedretailexperience-110902134515-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Is Everything All White - Private Label Buyer Cover Story /slideshow/is-everything-all-whiteprivate-label-buyer-cover-story/9100924 plbuyercoverstoryiseverythingallwhiteaugust2011prcomments-110901153633-phpapp01
August 2011 Issue of Private Label Buyer Patrick Rodmell weighs in on Private Label Buyer Article]]>
August 2011 Issue of Private Label Buyer Patrick Rodmell weighs in on Private Label Buyer Article]]> Thu, 01 Sep 2011 15:36:31 GMT /slideshow/is-everything-all-whiteprivate-label-buyer-cover-story/9100924 wattintl@slideshare.net(wattintl) Is Everything All White - Private Label Buyer Cover Story wattintl August 2011 Issue of Private Label Buyer Patrick Rodmell weighs in on Private Label Buyer Article <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/plbuyercoverstoryiseverythingallwhiteaugust2011prcomments-110901153633-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> August 2011 Issue of Private Label Buyer Patrick Rodmell weighs in on Private Label Buyer Article
Is Everything All White - Private Label Buyer Cover Story from Watt International
]]> 797 5 https://cdn.slidesharecdn.com/ss_thumbnails/plbuyercoverstoryiseverythingallwhiteaugust2011prcomments-110901153633-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Cover Story - Message From Canada by Private Label Buyer Magazine /slideshow/cover-story-message-from-canada-by-private-label-buyer-magazine/9061217 patrickrodmellmessagefromcanadajuly2011privatelabelbuyer-110829164054-phpapp02
Patrick Rodmell of Watt International weighs in on what U.S. Retailers can learn from the Canadian Private Label experience. ]]>
Patrick Rodmell of Watt International weighs in on what U.S. Retailers can learn from the Canadian Private Label experience. ]]> Mon, 29 Aug 2011 16:40:52 GMT /slideshow/cover-story-message-from-canada-by-private-label-buyer-magazine/9061217 wattintl@slideshare.net(wattintl) Cover Story - Message From Canada by Private Label Buyer Magazine wattintl Patrick Rodmell of Watt International weighs in on what U.S. Retailers can learn from the Canadian Private Label experience. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/patrickrodmellmessagefromcanadajuly2011privatelabelbuyer-110829164054-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Patrick Rodmell of Watt International weighs in on what U.S. Retailers can learn from the Canadian Private Label experience.
Cover Story - Message From Canada by Private Label Buyer Magazine from Watt International
]]> 1179 4 https://cdn.slidesharecdn.com/ss_thumbnails/patrickrodmellmessagefromcanadajuly2011privatelabelbuyer-110829164054-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Exito del Este Wins 1st Place in Progressive Grocer Awards /slideshow/exito-supermarket-wins-award/9060938 progressivegrocer-exitoaward-110829160116-phpapp01
Watt International's work with Exito del Este Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.]]>
Watt International's work with Exito del Este Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.]]> Mon, 29 Aug 2011 16:01:14 GMT /slideshow/exito-supermarket-wins-award/9060938 wattintl@slideshare.net(wattintl) Exito del Este Wins 1st Place in Progressive Grocer Awards wattintl Watt International's work with Exito del Este Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/progressivegrocer-exitoaward-110829160116-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Watt International&#39;s work with Exito del Este Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.
Exito del Este Wins 1st Place in Progressive Grocer Awards from Watt International
]]> 480 4 https://cdn.slidesharecdn.com/ss_thumbnails/progressivegrocer-exitoaward-110829160116-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Market by Longo's Wins 1st Place in Progressive Grocer Awards /slideshow/the-market-by-longos-wins-progressive-grocer-magazine-awards/9060155 progressivegrocer-themarketbylongos-110829145404-phpapp02
Watt International's work with Longo's Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.]]>
Watt International's work with Longo's Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.]]> Mon, 29 Aug 2011 14:54:01 GMT /slideshow/the-market-by-longos-wins-progressive-grocer-magazine-awards/9060155 wattintl@slideshare.net(wattintl) The Market by Longo's Wins 1st Place in Progressive Grocer Awards wattintl Watt International's work with Longo's Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/progressivegrocer-themarketbylongos-110829145404-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Watt International&#39;s work with Longo&#39;s Wins 1st Place in Progressive Grocer Awards The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.
The Market by Longo's Wins 1st Place in Progressive Grocer Awards from Watt International
]]> 526 4 https://cdn.slidesharecdn.com/ss_thumbnails/progressivegrocer-themarketbylongos-110829145404-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Destination + Impulse - How to Influence and Guide Hispanic Shopper Behavior /slideshow/destination-and-impulse-hispanic-360-cover-page/8810188 destinationandimpulse-hispanic360coverpage-110809104851-phpapp02
Patrick Rodmell's Destination + Impulse Presentation for Hispanic Retail 360 Conference. August 10-11th, 2011 http://www.hispanicretail360.com/]]>
Patrick Rodmell's Destination + Impulse Presentation for Hispanic Retail 360 Conference. August 10-11th, 2011 http://www.hispanicretail360.com/]]> Tue, 09 Aug 2011 10:48:48 GMT /slideshow/destination-and-impulse-hispanic-360-cover-page/8810188 wattintl@slideshare.net(wattintl) Destination + Impulse - How to Influence and Guide Hispanic Shopper Behavior wattintl Patrick Rodmell's Destination + Impulse Presentation for Hispanic Retail 360 Conference. August 10-11th, 2011 http://www.hispanicretail360.com/ <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/destinationandimpulse-hispanic360coverpage-110809104851-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Patrick Rodmell&#39;s Destination + Impulse Presentation for Hispanic Retail 360 Conference. August 10-11th, 2011 http://www.hispanicretail360.com/
Destination + Impulse - How to Influence and Guide Hispanic Shopper Behavior from Watt International
]]> 813 19 https://cdn.slidesharecdn.com/ss_thumbnails/destinationandimpulse-hispanic360coverpage-110809104851-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions /slideshow/vulnerability-parity-leadership-using-shopper-perceptions-to-drive-brand-decisions/8513726 vpl-iirshopperinsightsconference-110705103457-phpapp01
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions In the world of retail, what matters more perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of whats truly important to your (potential) customers, and where your brand stands relative to these factors. After that, its all a question of execution, measurement and refining. In this presentation, Patrick will present: a. A ground-breaking case study outlining how a retailer is using shopper perceptions and insights to identify what matters to customers, where its winning, and where its losing; b. A look at the path to purchase for a non-traditional retail environment, and what every CPG and retailer can learn from it; and c. What role social media plays in the path to purchase.]]>
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions In the world of retail, what matters more perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of whats truly important to your (potential) customers, and where your brand stands relative to these factors. After that, its all a question of execution, measurement and refining. In this presentation, Patrick will present: a. A ground-breaking case study outlining how a retailer is using shopper perceptions and insights to identify what matters to customers, where its winning, and where its losing; b. A look at the path to purchase for a non-traditional retail environment, and what every CPG and retailer can learn from it; and c. What role social media plays in the path to purchase.]]> Tue, 05 Jul 2011 10:34:55 GMT /slideshow/vulnerability-parity-leadership-using-shopper-perceptions-to-drive-brand-decisions/8513726 wattintl@slideshare.net(wattintl) Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions wattintl Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions In the world of retail, what matters more perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of whats truly important to your (potential) customers, and where your brand stands relative to these factors. After that, its all a question of execution, measurement and refining. In this presentation, Patrick will present: a. A ground-breaking case study outlining how a retailer is using shopper perceptions and insights to identify what matters to customers, where its winning, and where its losing; b. A look at the path to purchase for a non-traditional retail environment, and what every CPG and retailer can learn from it; and c. What role social media plays in the path to purchase. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/vpl-iirshopperinsightsconference-110705103457-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions In the world of retail, what matters more perception or reality? For Watt International, the answer is clear: perception trumps reality. And when it comes to defining research parameters and marketing strategies, the most important insights you can get are found in an understanding of whats truly important to your (potential) customers, and where your brand stands relative to these factors. After that, its all a question of execution, measurement and refining. In this presentation, Patrick will present: a. A ground-breaking case study outlining how a retailer is using shopper perceptions and insights to identify what matters to customers, where its winning, and where its losing; b. A look at the path to purchase for a non-traditional retail environment, and what every CPG and retailer can learn from it; and c. What role social media plays in the path to purchase.
Vulnerability. Parity. Leadership. Using Shopper Perceptions to Drive Brand Decisions from Watt International
]]> 598 2 https://cdn.slidesharecdn.com/ss_thumbnails/vpl-iirshopperinsightsconference-110705103457-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Canada Factbook /wattintl/canada-fact-book cover-110324120110-phpapp02
The Canada Factbook - Interesting Facts and Factoids every US Retailer should know about Canada ]]>
The Canada Factbook - Interesting Facts and Factoids every US Retailer should know about Canada ]]> Thu, 24 Mar 2011 12:01:06 GMT /wattintl/canada-fact-book wattintl@slideshare.net(wattintl) The Canada Factbook wattintl The Canada Factbook - Interesting Facts and Factoids every US Retailer should know about Canada <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cover-110324120110-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The Canada Factbook - Interesting Facts and Factoids every US Retailer should know about Canada
The Canada Factbook from Watt International
]]> 461 2 https://cdn.slidesharecdn.com/ss_thumbnails/cover-110324120110-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The Future of Retail - The World Beyond Recession /slideshow/the-future-of-retail-the-world-beyond-recession/7374062 thefutureofretail-theworldbeyondrecession-110324090529-phpapp02
Patrick Rodmell's highly visual, interactive and provocative look at: 1) The prominent trends that will influence what tomorrow's customers will buy, how they will buy it and where they will shop; 2) The role insights and shopper marketing play in defining the path to purchase; 3) Innovations that have been developed in response to these trends that are currently being tested in the retail industry; and 4) A hindsight look at the predictions Rodmell made in 2007, and how many have come to fruition.]]>
Patrick Rodmell's highly visual, interactive and provocative look at: 1) The prominent trends that will influence what tomorrow's customers will buy, how they will buy it and where they will shop; 2) The role insights and shopper marketing play in defining the path to purchase; 3) Innovations that have been developed in response to these trends that are currently being tested in the retail industry; and 4) A hindsight look at the predictions Rodmell made in 2007, and how many have come to fruition.]]> Thu, 24 Mar 2011 09:05:26 GMT /slideshow/the-future-of-retail-the-world-beyond-recession/7374062 wattintl@slideshare.net(wattintl) The Future of Retail - The World Beyond Recession wattintl Patrick Rodmell's highly visual, interactive and provocative look at: 1) The prominent trends that will influence what tomorrow's customers will buy, how they will buy it and where they will shop; 2) The role insights and shopper marketing play in defining the path to purchase; 3) Innovations that have been developed in response to these trends that are currently being tested in the retail industry; and 4) A hindsight look at the predictions Rodmell made in 2007, and how many have come to fruition. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thefutureofretail-theworldbeyondrecession-110324090529-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Patrick Rodmell&#39;s highly visual, interactive and provocative look at: 1) The prominent trends that will influence what tomorrow&#39;s customers will buy, how they will buy it and where they will shop; 2) The role insights and shopper marketing play in defining the path to purchase; 3) Innovations that have been developed in response to these trends that are currently being tested in the retail industry; and 4) A hindsight look at the predictions Rodmell made in 2007, and how many have come to fruition.
The Future of Retail - The World Beyond Recession from Watt International
]]> 802 6 https://cdn.slidesharecdn.com/ss_thumbnails/thefutureofretail-theworldbeyondrecession-110324090529-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Watt International Report - Loyalty Program Marketing /slideshow/watt-international-report-loyalty-program-marketing/7307103 wattloyaltyprogrammarketing-110318093345-phpapp01
Watt International Loyalty Report - Our 15 best picks for innovative and effective marketing in loyalty programs.]]>
Watt International Loyalty Report - Our 15 best picks for innovative and effective marketing in loyalty programs.]]> Fri, 18 Mar 2011 09:33:43 GMT /slideshow/watt-international-report-loyalty-program-marketing/7307103 wattintl@slideshare.net(wattintl) Watt International Report - Loyalty Program Marketing wattintl Watt International Loyalty Report - Our 15 best picks for innovative and effective marketing in loyalty programs. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wattloyaltyprogrammarketing-110318093345-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Watt International Loyalty Report - Our 15 best picks for innovative and effective marketing in loyalty programs.
Watt International Report - Loyalty Program Marketing from Watt International
]]> 745 4 https://cdn.slidesharecdn.com/ss_thumbnails/wattloyaltyprogrammarketing-110318093345-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Digital Marketing 2011 /slideshow/watt-new-mediamarketing2k10v2/6923698 wattnewmediamarketing2k10v2-110214141239-phpapp01
20 Best-In-Class New Media Campaigns You Should Know About]]>
20 Best-In-Class New Media Campaigns You Should Know About]]> Mon, 14 Feb 2011 14:12:32 GMT /slideshow/watt-new-mediamarketing2k10v2/6923698 wattintl@slideshare.net(wattintl) Digital Marketing 2011 wattintl 20 Best-In-Class New Media Campaigns You Should Know About <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/wattnewmediamarketing2k10v2-110214141239-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 20 Best-In-Class New Media Campaigns You Should Know About
Digital Marketing 2011 from Watt International
]]> 707 2 https://cdn.slidesharecdn.com/ss_thumbnails/wattnewmediamarketing2k10v2-110214141239-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-wattintl-48x48.jpg?cb=1523007757 We are a truly integrated retail agency, with over forty years experience in over forty countries around the world. Working collaboratively with our clients, we help uncover the most meaningful insights, set the right strategies, and deliver results-oriented creative solutions across every brand touchpoint. www.wattisretail.com https://cdn.slidesharecdn.com/ss_thumbnails/ddiforum-wattworkshop-110930100647-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ddi-forum-2011-watt-international-workshop/9488985 DDI Forum 2011 - Watt ... https://cdn.slidesharecdn.com/ss_thumbnails/longos-afullyintegratedretailexperience-110902134515-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/longos-a-fully-integrated-retail-experience/9112822 Longo&#39;s - A Fully Inte... https://cdn.slidesharecdn.com/ss_thumbnails/plbuyercoverstoryiseverythingallwhiteaugust2011prcomments-110901153633-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/is-everything-all-whiteprivate-label-buyer-cover-story/9100924 Is Everything All Whit...