According to Branding @ The Digital Age by Herbert Myers and Richard Gerstman, Rudy is a recognized expert in online marketing research, consumer panel behavioral information, database marketing, the use of retail scanner information to support the marketing services industry, and the application of computer technology in these fields. During his 30-year career, Rudy Nadilo has served as CEO, marketing director, technologist, motivator and turnaround expert, as well as the sales force behind the sales teams where he has been engaged. As CEO of Greenfield Online, Inc. Rudy brought technology to bear on marketing research through pioneering use of the Internet. As Sr. VP of marketi