Personal Information
Organization / Workplace
Singapore, Delhi Singapore
Occupation
Head of APJ Customer Storytelling, Global Marketing at SAP
Industry
Technology / Software / Internet
Website
About
Responsible to scout, strategize, create and distribute, inspirational stories of SAP customers across Asia Pacific and Japan.
Previously, as Brand & Digital Experience lead for SAP India, I was responsible to drive brand awareness and positive perception in the Indian Subcontinent across segments through Owned, Earned and Paid Media. Being the custodian of the brand, I focused on conceptualization & implementation of Glocal Brand Campaigns, Paid Media Initiatives, Brand Experience on Web & Mobile, Social Media Content & Conversations along with developing Marketable Customer Stories.
Over the years, I have worked with some of the leading global agencies on B2B technology marketing campa...
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