Susan Abbott brings clarity to complex situations using the tools of qualitative marketing research, insight and innovation to inspire action and bring new ideas to life.
Specialist in customer insight and innovation; expert qualitative research of all kinds, including online communities and innovation labs. Keynote speaker and facilitator with advanced training in both. Speaks fluent executive.
Specialties: Creative problem solving, facilitation, complex environments, business to business, business to consumer, qualitative research.
Significant depth of experience in service industries, financial services, B2B, and employee research.