As a process oriented digital experience designer my work include combinations of these: facilitating UX exercises with all stakeholders, user profiling, designing the brand and visual identity, communication (brand voice & tone) design, identifying requirements, user stories & scenario mapping, designing low fidelity wireframes, designing high fidelity prototypes of the product/service and delivering necessary guidelines and digital assets/files to developers. Also, organizing user research and feedback sessions whenever and wherever needed. User experience is crucial for success of any product or service, thus it evolves with every feedback captured from all possible touch points. And ...