Personal Information
Organization / Workplace
Gurgaon, India India
Occupation
Sr. Market Research Analyst at Honeywell
Industry
Advertising / Marketing / PR
About
Possess over five years of well-rounded business research and consulting experience across industries
My job involves/ed
1. Market research & finding insights: Industry assessment, competitive intelligence, SWOT analysis across various industry verticals such as FMCG/CPG, technology, healthcare, telecom, etc.
2. Consumer Generated Media/Social Media: Ascertain brand perception, sentiment, target audiences and key influencers, best practices etc. in various languages using digital media
3. Research & Development: Genpact RMS’s internal initiative that revolves around new and innovative solutions and research methodologies
4. Tools and Technology: Keep an eye on developments happening a...
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