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United Arab Emirates United Arab Emirates

Analytics & Insights Manager, Strategy at Jacobsons Direct Marketing Services LLC.

Advertising / Marketing / PR

I am no data geek/coder, but I love solving problems/riddles using numbers. I would like to call myself a "Data Enthusiast". Project briefings & kick off sessions are important EVENTS for me & I look forward for such discussions. I like immersing myself in data analysis, understanding trends, identifying key areas to focus on, factors impacting the target variables, applying statistical & Machine learning algorithms to generate specific business insights using data. The cherry on the cake- Linking all of it with the end business goal/ objective to make it all relevant for the listeners. Customer experience is the key in today's world. I help my clients refine sales and channel ...