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Indianapolis, Indiana Area United States

Content Marketing | Workflow Optimization

Advertising / Marketing / PR

I am a passionate multi-channel content marketer who believes in the power of creating differentiated messages to target audiences. Not everyone is going to be influenced by the same message the first time they hear it. I have practical experience in social media management, content marketing, public relations, and integrated communications. Plus, I have a journalism background and have dealt with media relations. My diverse background allows me to properly identify market segments as well as motivating factors in the decision making process for different demographic groups and then craft messages that result in action.