This document provides online resources for four project areas related to nonprofit management - finance, strategy, marketing, and governance. For finance, links are given to articles on fiduciary responsibilities, nonprofit funding models, reducing audit costs, and nonprofit budgets. For strategy, resources cover strategy development, alternatives to strategic planning, and business planning. Marketing links include a brand checklist, why nonprofits should invest in branding, and social media strategy. Finally, governance resources provide information on becoming a more effective board and a governance support model for nonprofit boards.
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Berkeley Board Fellows: Board Governance Resources by Topic Area
1. Berkeley Board Fellows
Online Resources for the Four Project Areas
Center for Nonprofit & Public Leadership
Haas School of Business, UC Berkeley
http://nonprofit.haas.berkeley.edu
Finance
Fiduciary Responsibilities of Board Members
http://www.bridgespan.org/getattachment/a7adecb0-0b09-46ef-83bc-1d08ed32dd67/Fiduciary-
Responsibilities-Board-Members.aspx
Ten Nonprofit Funding Models
http://www.bridgespan.org/getattachment/e65dc005-89d6-4dec-9461-5207813fb8d7/Ten-Nonprofit-
Funding-Models.aspx
Seven Ways to Reduce Your Audit Costs
http://www.blueavocado.org/content/seven-ways-reduce-your-audit-costs
Nonprofit Budgets Have to Balance - False!
http://www.blueavocado.org/content/nonprofit-budgets-have-balance-false
The Secret to a High Impact Annual Report
http://www.blueavocado.org/content/secret-high-impact-annual-report
Strategy
Strategy Development
http://www.bridgespan.org/Publications-and-Tools/Strategy-Development.aspx#.UpPXZMbTmgR
Alternatives to Strategic Planning
http://www.blueavocado.org/content/alternatives-strategic-planning
Business Planning for Nonprofits: What it is and why it matters
http://www.bridgespan.org/Publications-and-Tools/Strategy-Development/Business-Planning-for-
Nonprofits-What-It-Is-and-Wh.aspx#.UpPc88bTmgQ
Marketing
Brand Checklist
http://marketingfornonprofits.ca/brand-checklist/
Why Should Nonprofits Invest in Brand?
http://www.brandchannel.com/images/papers/448_Nonprofits.pdf
Nonprofit Social Media Strategy
http://tendenci.com/social-strategy/
How Nonprofits Can Leverage Social Media Marketing
http://socialmediatoday.com/mac-ocampo/1917436/how-non-profits-can-leverage-social-media-marketing
Governance
Becoming a More Effective Nonprofit Board
http://www.bridgespan.org/getattachment/85673b20-8602-4199-ab3f-08cab2af945f/More-Effective-
Boards-Detailed-Guide.aspx
The Governance Support Model for Nonprofit Boards
http://www.blueavocado.org/content/governancesupport-model-nonprofit-boards