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Better Made

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Sophie Loh

Better Made is a company proposing to sell desserts like cupcakes, cakes, cookies, and more. Marissa Leong is the CEO, Jia Min is the CFO, and Sophie Loh is the CMO. They estimate making $1,000 in sales per day through online orders and a retail shop, working out to around $6,658 in monthly profits with three bakers costing $3,500 per month each. Their marketing strategies include using social media and keeping up with dessert trends to promote the business and drive customers to their website.

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Better Made Marissa Leong - CEO Jia Min CFO Sophie Loh - CMO
Introduction These are our KEY points: Our Company and Products Elements of Proposal These are the ELEMENTS of our proposal Market Opportunity Market Strategy Organizational Development Management Team
Our Company Better Made is the name of our company. We sell desserts and will be baking cupcakes, cakes, cookies and all things sweet. They will be designed specially and will be simple and pastel in colour, since simplicity and pastel are now the trend.
Organisation Development Marissa Leong is the leader, CEO and is in charge of the group activities to make sure everyone does their job. Jia Min is the CFO and will be in charge finance of the business and calculates the revenue. Sophie is in charge and responsible for the marketing of business and works on the companys websites as the CMO.
Vision and Mission We vision that everyone would be delighted and happy when they eat the desserts.
What is so good about Better Made?
Business Model 1 person will probably spend $25. 30 customers (online sharing) per day 10 customers from retail shop per day 40 x $25 = $1000 per day $31000 per month = $1000 x 1 month (estimate 31 days)
Business Model Ingredients would cost about $150 per week. Estimate 3-4 weeks for a month. Estimate $525 spend on ingredients per month. $31000 - $525 = $30475
Business Model 40 customers per day 3 Talented bakers We pay our bakers around $3500 every month. 30475 (3 x 3500) = We get around $6658 per month.
Business Objective Associate with other bakeries Be one of the best bakeries in Singapore
Page Break Cupcakes: One box for $25 Cookies: One box for $20 Cakes: $30 Macorons: One box for $25 Waffles with ice cream: $6
The Keys to Success We will be using social media to connect with our customers. Desserts are very popular these days. We will also be keeping up the Dessert Trend.
Our Website
Our Website
Our Website
Our Website
Better Made
Video :D https://www.youtube.com/watch?v=6Equhwn 7khY&feature=youtu.be
Target Consumer Segment Our target consumers will be teenagers and people who like all things Sugar and Sweet related.
Marketing Strategies We will be promoting our business on Facebook. We also have a website where customers are able to make their purchases online.
The End Thank you for your attention ! :D

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Better Made

  • 1. Better Made Marissa Leong - CEO Jia Min CFO Sophie Loh - CMO
  • 2. Introduction These are our KEY points: Our Company and Products Elements of Proposal These are the ELEMENTS of our proposal Market Opportunity Market Strategy Organizational Development Management Team
  • 3. Our Company Better Made is the name of our company. We sell desserts and will be baking cupcakes, cakes, cookies and all things sweet. They will be designed specially and will be simple and pastel in colour, since simplicity and pastel are now the trend.
  • 4. Organisation Development Marissa Leong is the leader, CEO and is in charge of the group activities to make sure everyone does their job. Jia Min is the CFO and will be in charge finance of the business and calculates the revenue. Sophie is in charge and responsible for the marketing of business and works on the companys websites as the CMO.
  • 5. Vision and Mission We vision that everyone would be delighted and happy when they eat the desserts.
  • 6. What is so good about Better Made?
  • 7. Business Model 1 person will probably spend $25. 30 customers (online sharing) per day 10 customers from retail shop per day 40 x $25 = $1000 per day $31000 per month = $1000 x 1 month (estimate 31 days)
  • 8. Business Model Ingredients would cost about $150 per week. Estimate 3-4 weeks for a month. Estimate $525 spend on ingredients per month. $31000 - $525 = $30475
  • 9. Business Model 40 customers per day 3 Talented bakers We pay our bakers around $3500 every month. 30475 (3 x 3500) = We get around $6658 per month.
  • 10. Business Objective Associate with other bakeries Be one of the best bakeries in Singapore
  • 11. Page Break Cupcakes: One box for $25 Cookies: One box for $20 Cakes: $30 Macorons: One box for $25 Waffles with ice cream: $6
  • 12. The Keys to Success We will be using social media to connect with our customers. Desserts are very popular these days. We will also be keeping up the Dessert Trend.
  • 18. Video :D https://www.youtube.com/watch?v=6Equhwn 7khY&feature=youtu.be
  • 19. Target Consumer Segment Our target consumers will be teenagers and people who like all things Sugar and Sweet related.
  • 20. Marketing Strategies We will be promoting our business on Facebook. We also have a website where customers are able to make their purchases online.
  • 21. The End Thank you for your attention ! :D