際際滷

際際滷Share a Scribd company logo

Brocade - Pay on Results Telemarketing Case Study

Download as PPT, PDF
Qualifa - Sales Lead Generation
Qualifa - Sales Lead Generation

Brocade is a global company that provides comprehensive network solutions to help organizations transition to virtualized environments. While established in storage networking, Brocade wanted to increase awareness of its IP networking solutions. Qualifa worked with Brocade to develop an outbound sales pitch focused on Brocade's unified network strategy. This led to 25 meetings secured in the first four months and several proposals in process while also establishing communications with over 300 IT decision makers.

1 of 7
Download to read offline
Brocade Lead Generation Case study www.qualifa.co.uk
Brocade leads the industry in providing comprehensive network solutions that help the worlds leading organizations transition smoothly to a virtualized world where applications and information reside anywhere. It is a Global company with offices worldwide and corporate headquarters in California, Switzerland and Beijing.
The Challenge: Whilst well established in the Storage Area Networking (SAN) sector, Brocade wanted to drive awareness of its solutions in the core IP space. They needed to educate enterprise customers on the benefits of Brocade, as the only credible alternative to Cisco in the high performance LAN switching market.
The Solution: Qualifa worked closely with Brocade to construct a compelling outbound sales pitch centered around the Brocade One unified network architecture and strategy.
The Results: 25 meetings secured in the first four months activity. Several projects at proposal stage. Communications established with over 300 senior IT network decision makers.
Dont believe us? This is what Brocade said Qualifa solve a genuine problem for Brocade, the delivery of a sustainable flow of new business introduction meetings for our sales force.
Fed up of your sales pipeline being empty? Then give us a call on 0203 1950001 or email enquiries@qualifa.co.uk

More Related Content

Brocade - Pay on Results Telemarketing Case Study

  • 2. Brocade leads the industry in providing comprehensive network solutions that help the worlds leading organizations transition smoothly to a virtualized world where applications and information reside anywhere. It is a Global company with offices worldwide and corporate headquarters in California, Switzerland and Beijing.
  • 3. The Challenge: Whilst well established in the Storage Area Networking (SAN) sector, Brocade wanted to drive awareness of its solutions in the core IP space. They needed to educate enterprise customers on the benefits of Brocade, as the only credible alternative to Cisco in the high performance LAN switching market.
  • 4. The Solution: Qualifa worked closely with Brocade to construct a compelling outbound sales pitch centered around the Brocade One unified network architecture and strategy.
  • 5. The Results: 25 meetings secured in the first four months activity. Several projects at proposal stage. Communications established with over 300 senior IT network decision makers.
  • 6. Dont believe us? This is what Brocade said Qualifa solve a genuine problem for Brocade, the delivery of a sustainable flow of new business introduction meetings for our sales force.
  • 7. Fed up of your sales pipeline being empty? Then give us a call on 0203 1950001 or email enquiries@qualifa.co.uk