Build Your Own Tools Using APIs - Pubcon Vegas 2014
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This document discusses how APIs can be used to build your own tools, even without coding experience. It outlines over 300 apps that are supported by APIs, including tools for brand monitoring, social media, email lists, customer support, and more. The document provides tips for working with APIs, including planning your goals, reviewing documentation, using tools to help development, and providing good support to API users.
Build Your Own Tools Using APIs - Pubcon Vegas 2014
- 1. Build Your Own Tools Using APIs Brian LaFrance Marketing Director C AuthorityLabs brian.lafrance@authoritylabs.co m Twitter - @blafrance
- 2. What is an API?
- 3. You¨re Using APIs Every Day ? Smart phones ? Web apps ? In-car apps ? Gaming consoles ? Smart TVs ? SEO software ? PPC management ? Maps ? Social apps ? Analytics tools
- 5. What if I don¨t write code?
- 6. Over 300 Supported Apps
- 12. ? Brand monitoring ? Automate social media ? Email list building ? Customer support ? Lead management ? Project management ? Call tracking ? Metrics dashboards ? Team communication ? Performance monitoring
- 13. Don¨t be afraid to get your hands dirty.
- 14. ProgrammableWeb ? Over 12,000 APIs listed in the directory ? Search and filter by categories & formats ? Some info is outdated C Read official docs ? Claim and maintain your API if you have one ? Looks at their lists of mashups for ideas
- 15. Planning is EXTREMELY Important ? Figure out the end goal ? What data is needed for functionality? ? Determine available resources ? Programming language & framework(s) ? Data storage
- 16. Read & Understand the Docs ? Authentication ? Data format ? Rate limits ? Available data ? Expectations
- 17. Tools To Help Development ? RequestBin ? Runscope ? New Relic ? Datadog ? Chrome Developer tools
- 18. APIs For Almost Everything Signup Kiss Metrics Signup API Activation Intercom Campaign Monitor WordPres s Billing Flowdock
- 20. Data Mashups & Dashboards
- 24. Provide Fast & Reliable Data
- 26. Serving Your Users ? Write thorough documentation ? Provide sample code ? Don¨t break legacy code ? Keep response times low & uptime high ? Set request limits when necessary ? Free usage/test platforms are important
- 27. Build Your Own Tools Using APIs Brian LaFrance Marketing Director C AuthorityLabs brian.lafrance@authoritylabs.co m Twitter - @blafrance
Editor's Notes
- #3: How many people remember the old days of having to scrape everything to get even basic data from sites? Use weather example. Allows 2 systems to communicate without having to know the inner workings of both systems Data is typically structured and easily readable by a computer. Can be read-only or read-write depending on the purpose. A structured way of exposing functionality Make it easy to automate data sharing
- #8: Add numerous integrations Can choose from various triggers depending on values out of one API Can choose an action to happen depending on what fields are available in another API
- #9: Add numerous integrations Can choose from various triggers depending on values out of one API Can choose an action to happen depending on what fields are available in another API
- #10: Add numerous integrations Can choose from various triggers depending on values out of one API Can choose an action to happen depending on what fields are available in another API
- #11: Add numerous integrations Can choose from various triggers depending on values out of one API Can choose an action to happen depending on what fields are available in another API
- #12: Add numerous integrations Can choose from various triggers depending on values out of one API Can choose an action to happen depending on what fields are available in another API
- #17: Expectations C If free, don¨t have many If paid, look for an SLA. Check with provider on uptime. Rate limits C These are typically for everyone¨s benefit. Ask and many times you can get these changed/raised.