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'The 20 women we selected are purpose-driven candidates, who through their leadership and values have proven to be masters of management. These inspiring women work across tech, PR, media, advertising and marketing, and stand out for their attitudes, as well as their achievements. Keep an eye out for these women and their pioneering work - we have no doubt that they'll be setting the stage for the next generation of female leaders'. 'Varidda Voraakom's consumer focus gives her an edge in digital marketing. While most experts rely on KPIs and numbers, she started her career in consumer trends and insights, where her passion for finding what makes people tick shone through in her strategy, creative and use of technology. She put her skills to work in a number of high-profile FMCG, retail, youth and lifestyle brands'. 'Early on, Voraakom's ambition to create work that drove community movement, not just for the sake of communication, become clear. In 2014, she helped MRM//McCann achieve strong digital business growth with inventive revenue-generation models through digital lab and social platforms. In 2012, her team was also awarded Campaign Asia-Pacific's Southeast Asia New Business Development Team of The Year award'. CREDIT: Campaign's AsiaRead less