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Cerebro for creative teams
HOW WAS
CEREBRO
BROUGHT
TO LIFE?
Cerebro was created                                     Is it OK that dead-
because we couldnt                                     lines are broken and
stand it all anymore.                                   budgets wasted due
Why chaos should be                                     to trifle reasons - poor
                                                        communication and
the word to describe our
                                                        coordination?!
collaboration?

                           Designers always ignore
                           emails... Accounts have
                           no idea how to open a
                           media file... Talks with a
                           client often look like a
                           Chinese whispers
                           game...
We got it! Advertising and media produc-
tion workflow  is, mostly, a communica-
tion process between creators and admin-
istrators.

Same goals - different approaches, different
tools and different languages.

We got an idea to make an integrated
toolkit to make creators and administra-
tors always be on the same page, using
common tools, handy and easy!
We created Cerebro, mostly, for ourselves.
  But today it works for the most part
     of media production in Russia.
WHAT
IS
CEREBRO?
Cerebro is a powerful project management system
 with a rich toolkit for collaboration in production
                  of visual content.
Cerebro unites!

Administrative part:           Creative part:
≒ Scheduling                  ≒ Visual reviewing
≒ Reporting                   ≒ Handy file viewing, stor-
≒ Budgeting                    age and transfer
≒ 弌onnection with clients
Cerebro  is an anti-Babylon opportunity for
 the whole team to speak the same language.
Cerebro means Order and Logic
in collaborative workflow.

  Better coordination
 ≒

  Less iterations
 ≒

  Faster turnovers
 ≒
Cerebro is a faster and easier tool,
no special training required.

     Intuitive and user-friendly.
    ≒

     Integrated tools.
    ≒

     Special features for advertising and media
    ≒
     production.
TOOLKIT
OVERVIEW
Ordinary email comments:




Tasks and comments in    Cerebro visual comments:
Cerebro are presented
in a clear visual way!
Use Mirada to get rid of Chinese whispers and give out tasks, reviews
and comments fast and clear!


     Mirada is a built-in media editor, specially designed for audio-
     visual reviewing.

     Mirada looks very much the same as an ordinary media play-
     er but has specific tools to take notes, draw sketches, record
     your mouse and voice - right over a source picture or a video!
By means of Mirada you can explain what you want from your
peers as if you had a face-to-face meeting with them.

Speak up and pin down the issues right over the media
source!

Your review will be saved and posted to Cerebro.
Cerebro offers a new technology to store and ex-
change project files!
 Ordinary methods
 of file download and exchange   Cerebro method
  ≒ via emails
  ≒ via FTP server
  ≒ via file exchange service
  ≒ via physical media -
                                 Cargador
   DVD, portable HDD, etc.
Use Cargador to save time you spend on file transfer.




     Cargador is a built-in module for smart file transfer,
    ≒
     indexing and storage.
    ≒ works automatically and faster than FTP - no need to
     It
     waste time waiting.
≒ checks data integrity - no file will arrive corrupted.
 It
≒ It archives folders on-the-fly - no need to pack them up manually.

≒ It works in the background - and saves your time for something really
 useful.
≒ It indexes transferred files - no unnecessary duplications will
 occur on your file storage. It speeds up transfer and saves your
 diskspace.
Usual way of task scheduling




Cerebro
sheduling tools
are visual too!   Project planning in Cerebro
Use Gantt charts to plan and track your projects




    ≒ Actually Gantt charts do your traffic managers job.

    ≒ A Gantt chart turns a chaotic pile of single tasks into a clear,
     logical interconnected sequence.

    ≒ is easily editable - just drag a task along the timeline and all intercon-
     It
     nected tasks will be shifted and recalculated as well.
Gantt charts offer the following advantages:



      ≒To have a birds eye overview of all your projects.

      ≒To edit the project plan in a native visual way.

      ≒To interconnect the tasks.

      ≒To track work in progress.
Cerebro means a stable performance without web
browsers limitations!
Dont bind yourself with browser applications, as they often are annoyingly slow
and poor in features.



      ≒Cerebro is one of the few online project management
        systems running on sterling desktop applications.
      ≒Cerebro is installed onto a computer as a standalone
        software.
≒Weve been developing Cerebro applications for the most
 popular operating systems.


≒Cerebro is designed to work in a multiplatform environ-
 ment.
≒Cerebro has light versions for iPhone and iPad with a sim-
 ple user-friendly interface and offline work mode.
≒Of course, if you still prefer browser applications -
 we have the one to offer you as well.
≒Cerebro web interface provides basic project
 tracking features and access to project files.
CEREBRO,
NO DOUBT!
Cerebro means Economy!

  ≒Cerebro saves working hours due to faster turnovers.

  ≒Cerebro users spend 30% less time on management, coordi-
   nation and communication.

  ≒Investments in Cerebro pay off after the 1st month after sys-
   tem adoption.
Cerebro means Free implementation!


    ≒You dont pay for system installation on your server.

    ≒You dont pay for training sessions and consultations.

    ≒You dont pay for a 30-days trial period.
Cerebro means Easy Adoption!

  ≒ It takes from 4 days to 2 weeks to switch to Cerebro completely. Its not a
   promise, its statistics.
  ≒ Even novice level computer users can learn to operate Cerebro within a
   month.
  ≒ After spending time on Cerebro learning, a user makes up for it fast and
   easy.
  ≒ Our TechSupport consultants are always here to help you out.
Cerebro means Addiction!

   Cerebro is comfort and for many - is a must, like email or mobile
  ≒
   phone.
   Cerebro hasnt lost a single client in its history. No company that
  ≒
   had adopted Cerebro, changed its mind and refused from using it
   later on.
   85% of our prospects become our clients after a trial period.
  ≒
Cerebro means Safety!

  ≒ You dont necessarily need to have your sensitive project files hosted by any third
   party, including ours, while using Cerebro. 2 of 3 possible configurations offer an op-
   tion to host your files locally - right where you keep them now:
  1.	 Private cloud - all server components are hosted in our data center.
  2.	 Hybrid cloud - only an application server is hosted in our data center, your files are
   hosted on your premises and never transferred through our cloud.
  3.	 Local installation - all server components are hosted on your server.
  ≒ Cerebro servers are being under supervision 24/7, all data is encrypted.
  ≒ Safety and Privacy of your data are the things our business is based on.

More Related Content

Cerebro for creative teams

  • 3. Cerebro was created Is it OK that dead- because we couldnt lines are broken and stand it all anymore. budgets wasted due Why chaos should be to trifle reasons - poor communication and the word to describe our coordination?! collaboration? Designers always ignore emails... Accounts have no idea how to open a media file... Talks with a client often look like a Chinese whispers game...
  • 4. We got it! Advertising and media produc- tion workflow is, mostly, a communica- tion process between creators and admin- istrators. Same goals - different approaches, different tools and different languages. We got an idea to make an integrated toolkit to make creators and administra- tors always be on the same page, using common tools, handy and easy!
  • 5. We created Cerebro, mostly, for ourselves. But today it works for the most part of media production in Russia.
  • 7. Cerebro is a powerful project management system with a rich toolkit for collaboration in production of visual content.
  • 8. Cerebro unites! Administrative part: Creative part: ≒ Scheduling ≒ Visual reviewing ≒ Reporting ≒ Handy file viewing, stor- ≒ Budgeting age and transfer ≒ 弌onnection with clients
  • 9. Cerebro is an anti-Babylon opportunity for the whole team to speak the same language.
  • 10. Cerebro means Order and Logic in collaborative workflow. Better coordination ≒ Less iterations ≒ Faster turnovers ≒
  • 11. Cerebro is a faster and easier tool, no special training required. Intuitive and user-friendly. ≒ Integrated tools. ≒ Special features for advertising and media ≒ production.
  • 13. Ordinary email comments: Tasks and comments in Cerebro visual comments: Cerebro are presented in a clear visual way!
  • 14. Use Mirada to get rid of Chinese whispers and give out tasks, reviews and comments fast and clear! Mirada is a built-in media editor, specially designed for audio- visual reviewing. Mirada looks very much the same as an ordinary media play- er but has specific tools to take notes, draw sketches, record your mouse and voice - right over a source picture or a video!
  • 15. By means of Mirada you can explain what you want from your peers as if you had a face-to-face meeting with them. Speak up and pin down the issues right over the media source! Your review will be saved and posted to Cerebro.
  • 16. Cerebro offers a new technology to store and ex- change project files! Ordinary methods of file download and exchange Cerebro method ≒ via emails ≒ via FTP server ≒ via file exchange service ≒ via physical media - Cargador DVD, portable HDD, etc.
  • 17. Use Cargador to save time you spend on file transfer. Cargador is a built-in module for smart file transfer, ≒ indexing and storage. ≒ works automatically and faster than FTP - no need to It waste time waiting.
  • 18. ≒ checks data integrity - no file will arrive corrupted. It ≒ It archives folders on-the-fly - no need to pack them up manually. ≒ It works in the background - and saves your time for something really useful. ≒ It indexes transferred files - no unnecessary duplications will occur on your file storage. It speeds up transfer and saves your diskspace.
  • 19. Usual way of task scheduling Cerebro sheduling tools are visual too! Project planning in Cerebro
  • 20. Use Gantt charts to plan and track your projects ≒ Actually Gantt charts do your traffic managers job. ≒ A Gantt chart turns a chaotic pile of single tasks into a clear, logical interconnected sequence. ≒ is easily editable - just drag a task along the timeline and all intercon- It nected tasks will be shifted and recalculated as well.
  • 21. Gantt charts offer the following advantages: ≒To have a birds eye overview of all your projects. ≒To edit the project plan in a native visual way. ≒To interconnect the tasks. ≒To track work in progress.
  • 22. Cerebro means a stable performance without web browsers limitations! Dont bind yourself with browser applications, as they often are annoyingly slow and poor in features. ≒Cerebro is one of the few online project management systems running on sterling desktop applications. ≒Cerebro is installed onto a computer as a standalone software.
  • 23. ≒Weve been developing Cerebro applications for the most popular operating systems. ≒Cerebro is designed to work in a multiplatform environ- ment. ≒Cerebro has light versions for iPhone and iPad with a sim- ple user-friendly interface and offline work mode.
  • 24. ≒Of course, if you still prefer browser applications - we have the one to offer you as well. ≒Cerebro web interface provides basic project tracking features and access to project files.
  • 26. Cerebro means Economy! ≒Cerebro saves working hours due to faster turnovers. ≒Cerebro users spend 30% less time on management, coordi- nation and communication. ≒Investments in Cerebro pay off after the 1st month after sys- tem adoption.
  • 27. Cerebro means Free implementation! ≒You dont pay for system installation on your server. ≒You dont pay for training sessions and consultations. ≒You dont pay for a 30-days trial period.
  • 28. Cerebro means Easy Adoption! ≒ It takes from 4 days to 2 weeks to switch to Cerebro completely. Its not a promise, its statistics. ≒ Even novice level computer users can learn to operate Cerebro within a month. ≒ After spending time on Cerebro learning, a user makes up for it fast and easy. ≒ Our TechSupport consultants are always here to help you out.
  • 29. Cerebro means Addiction! Cerebro is comfort and for many - is a must, like email or mobile ≒ phone. Cerebro hasnt lost a single client in its history. No company that ≒ had adopted Cerebro, changed its mind and refused from using it later on. 85% of our prospects become our clients after a trial period. ≒
  • 30. Cerebro means Safety! ≒ You dont necessarily need to have your sensitive project files hosted by any third party, including ours, while using Cerebro. 2 of 3 possible configurations offer an op- tion to host your files locally - right where you keep them now: 1. Private cloud - all server components are hosted in our data center. 2. Hybrid cloud - only an application server is hosted in our data center, your files are hosted on your premises and never transferred through our cloud. 3. Local installation - all server components are hosted on your server. ≒ Cerebro servers are being under supervision 24/7, all data is encrypted. ≒ Safety and Privacy of your data are the things our business is based on.