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COMMUNIQUE June 2015

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Kristy "Tucc" Tucciarone, Ph.D.

Dr. Kristy Tucciarone was named Professor of the Year by the Lindenwood Student Government Association at the May faculty meeting. She was surprised to receive the award, as the description from LSGA initially sounded like another professor. Tucciarone has had a positive experience in her first year at Lindenwood, where she appreciates the focus on teaching students. Her advertising students have already achieved successes such as national competition placements and awards that have led to internships and jobs.

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COMMUNIQUE June 1, 2015 / Volume 8, Issue 19 Kristy Tucciarone Named LSGA Professor of the Year Dr. Kristy Tucciarone, Program Chair of Advertising and Public Relations: Corporate Communications, joined the faculty at Lindenwood University in the fall 2015 semester, and at the May faculty meeting, she was named Professor of the Year by the Lindenwood Student Government Association. Tucciarone recounts sitting in the faculty meeting when LSGA President Samuel Rudloff and Vice President Mary Boudreau took the stage and began describing the recipient of the award. Jason Lively was sitting next to me, she said. He nudged me and said, That sounds like you. I said, No, that sounds more like you. Then, they started talking about advertising, and I knew. Tucciarone said the experience was more special for her because she received the award from Boudreau, a former student of hers who has overcome a hearing impairment. Shes full steam ahead, Tucciarone said. She gave me a big hug, which made it even more wonderful. Prior to coming to Lindenwood University, Tucciarone worked for 15 years on the communications faculty at the University of MissouriSt. Louis, where she single-handedly built the advertising program. She said she was drawn to Lindenwood because it is a teaching institution. The focus is on the students, Tucciarone said. I like research, but my first priority is that Im educating tomorrows workforce. Prior to her academic career, she worked for DIMAC Direct, referred to by Ad Week as the worlds largest direct marketer, as a liaison between the clients and the creative and production teams. Before that, she worked at an advertising and public relations agency. Tucciarone earned at UMSL a PhD in education leadership and policy studies and a bachelors in communications. She has a masters in corporate communications from Lindenwoods LCIE program. She said her experience at Lindenwood has been very positive. I was overwhelmed to see the amount of respect the other program managers have for each other, the students, and the institution, Tucciarone said. We operate as a whole. Tucciarone hit the ground running in her first year, and she speaks proudly of the accomplishments of her students. In the programs first year of affiliation with the American Advertising Federation, two of her students were named Most Promising Multicultural Student, for which they were awarded a trip to New York in February for an industry immersion program. Nine of her students recently graduated in Alpha Delta Sigma, the only advertising honor society in the world, and one student won a St. Louis ADDY Award. One student competed in a competition through Advertising Women of New York and came in the top three for creative execution. Another group of students recently competed in the National Student Advertising Competition, and while they didnt win, the advertising plan book they generated has resulted in internships and jobs for some of the students, Tucciarone said.
COMMUNIQUE June 2015

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COMMUNIQUE June 2015

  • 1. COMMUNIQUE June 1, 2015 / Volume 8, Issue 19 Kristy Tucciarone Named LSGA Professor of the Year Dr. Kristy Tucciarone, Program Chair of Advertising and Public Relations: Corporate Communications, joined the faculty at Lindenwood University in the fall 2015 semester, and at the May faculty meeting, she was named Professor of the Year by the Lindenwood Student Government Association. Tucciarone recounts sitting in the faculty meeting when LSGA President Samuel Rudloff and Vice President Mary Boudreau took the stage and began describing the recipient of the award. Jason Lively was sitting next to me, she said. He nudged me and said, That sounds like you. I said, No, that sounds more like you. Then, they started talking about advertising, and I knew. Tucciarone said the experience was more special for her because she received the award from Boudreau, a former student of hers who has overcome a hearing impairment. Shes full steam ahead, Tucciarone said. She gave me a big hug, which made it even more wonderful. Prior to coming to Lindenwood University, Tucciarone worked for 15 years on the communications faculty at the University of MissouriSt. Louis, where she single-handedly built the advertising program. She said she was drawn to Lindenwood because it is a teaching institution. The focus is on the students, Tucciarone said. I like research, but my first priority is that Im educating tomorrows workforce. Prior to her academic career, she worked for DIMAC Direct, referred to by Ad Week as the worlds largest direct marketer, as a liaison between the clients and the creative and production teams. Before that, she worked at an advertising and public relations agency. Tucciarone earned at UMSL a PhD in education leadership and policy studies and a bachelors in communications. She has a masters in corporate communications from Lindenwoods LCIE program. She said her experience at Lindenwood has been very positive. I was overwhelmed to see the amount of respect the other program managers have for each other, the students, and the institution, Tucciarone said. We operate as a whole. Tucciarone hit the ground running in her first year, and she speaks proudly of the accomplishments of her students. In the programs first year of affiliation with the American Advertising Federation, two of her students were named Most Promising Multicultural Student, for which they were awarded a trip to New York in February for an industry immersion program. Nine of her students recently graduated in Alpha Delta Sigma, the only advertising honor society in the world, and one student won a St. Louis ADDY Award. One student competed in a competition through Advertising Women of New York and came in the top three for creative execution. Another group of students recently competed in the National Student Advertising Competition, and while they didnt win, the advertising plan book they generated has resulted in internships and jobs for some of the students, Tucciarone said.