The Star Tracker is a social network of over 32,000 Portuguese professionals in 250 cities across 136 countries, providing targeted advertising opportunities to reach its members who work in fields like consulting, finance, marketing and IT. Advertisers can choose from display ad sizes and placements to promote their brands and campaigns. The network aims to connect Portuguese global talent and supply tools to assess skills while promoting opportunities.
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1.
Advertising on TST is easy and on-target
If you are interested in a more complete profiling, and want to discover how you
can direct your advertising to a specific targeted audience, please contact us.
Unlike most sites with open access our adverts are only shown to registered and
authenticated members, so you can be sure that the right audience will see your
ad.
Ideal for
• Institutional (broadcast grants, scholarships and cultural agenda)
• Corporates (broadcast institutional campaigns)
• Entrepreneurs (gathering information campaigns)
• Recruitment Firms (target talent audience)
• Financial Institutions (promote product campaigns)
• Tourism Operators & Travel Agents (special offers)
• Universities (Offer MBAʼs & Schooling Agenda)
• Portuguese Companies Embracing Internationalization (promote events)
• Blue-chip Talent Recruiters (targeted institutional image)
• Executive Search and Recruitment Firms (targeted institutional image)
Key Advertisers
Milllennium BCP, CGD, BMW, Soltrópico, Barclays, IGMarkets, Opel, Galp, IKEA,
Vodafone, TAP, Optimus, Porto Bay Hotels, Microsoft, BBVA, Select, Hovione,
Cisco, COTEC, AICEP, etc.
Special Prelaunch Pack
Format Size Localization CPM Page Views
Mrec 300 x 250 ROS 80,00 € 100.000
Mrec 300 x 250 ROS 80,00 € 200.000
Leader Board / Skyscraper 728 x 90 / 120 x 600 ROS 65,00 € 100.000
Leader Board / Skyscraper 728 x 90 / 120 x 600 ROS 65,00 € 200.000
*VAT not included
w: wide, t: tall
Accepted Formats
Flash format, JPG or PNG Maximum Size: 75kb
2.
Contact us now for more information:
André Domingues
Gestor Online
adomingues@oje.pt
Tlm: +351 96 37 007 22
Dir: +351 21 792 20 73
Fax: +351 21 792 20 99
Special Campaigns
For specific campaigns of product testing initiatives, please contact:
Lourenço Barbosa
Partner
Exert – Solutions & Consulting, Lda.
Lourenco.barbosa@exert.pt
+351 93 281 58 62
+351 21 413 44 22
About The Star Tracker
The Star Tracker is a niche-social network of Portuguese global talents.
The network enjoys a highly regarded reputation and credibility as it harnesses the
support of the President of the Portuguese Republic. With over 30,000 members in
more than 250 cities of 136 countries around the world it is a unique tool to
communicate, learn and share at a global scale.
Vision – empowering Portuguese Global Talent.
Imbued with the positive spirit of a new generation this community is involved and
committed to cohesively promote Portugalʼs image through its talent and culture.
Mission – one-stop-shopping for global opportunities.
Our mission is to empower Portuguese talent around the globe by supplying talent
assessment tools, promote trusted access to key decision makers and house the
market of global opportunities
3. Comunidade e Star Tracker serão a base para
eThe TST Community
desenvolvimento do Talento nacional
The average age of TST members is 33 years old. With just over 67% of male and
33% female members, 30% of these live or work abroad.
Estatísticas TST Car
Over 32,000 Portuguese talents, in 250 cities of over 136 Countries.
•! Rede social de n
# (número de utilizadores) m1 português em Po
* –! Reach de ma
32,0
25,5 –! Indivíduos de
especialidade
* mundo artístic
6,2 –! Adesão limita
*
indivíduos de
2008 2009 2010
com uma forte
# (número de utilizadores por país)
•! Vencedor de um
* sociais (Mashabl
Talent Tags of the TST Community 4,2 32,0
Open Governanc
* 0,6 –! Utilizada por S
Intelligent Communicator Responsible
* 22,9
1,8
1,4
1,0
para o prémio
Critical Thinking Action-Oriented •! No futuro, para a
financeiramente
*
PT UK ES US AG Outros Total terá um papel cru
classificação e a
Power Tags of the TST Community
Achiever Abertura do número de convitesMotivator no fu
Energizer Organizer por utilizador
potenciar o crescimento da comunidade TST
Analyzer
1. A Fevereiro
Fonte: TST
ApresentacaoaFuturosMecenas
Role Types
1. Consultancy - 14%
2. Financial Roles - 11%
3. Marketing - 10%
4. Global Management - 10 %
5. IT / Telecom - 8 %
Gender distribution
M 67%
F 33%
4.
Age distribution
• < 30 - 30%
• 30-40 - 52%
• 40-50 - 14%
• 50-60 - 3%
• > 60 - 1%
Sector Distribution
1. Information Technology & Services - 8%
2. Banking / Financial Services - 8 %
3. Health. Wellness, Fitness, Pharma - 6%
4. Telecommunications - 5%
5. Marketing & Advertising - 5%
6. Management Consulting - 5%
7. Media - 4%
8. Construction - 4%
9. Education Management - 4%
10. Government - 4%
Geographic distribution
30 % people live abroad
70 % currently live in Portugal
Top Foreign Cities
1. London
2. Madrid
3. Luanda
4. Barcelona
5. Brussels
6. Paris
7. New York
8. São Paulo
9. Amsterdam
10. Maputo
5.
Top Countries
1. UK
2. Spain
3. USA
4. Angola
5. Netherlands
6. Switzerland
7. France
8. Brazil
9. Belgium
10. Germany