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ZARAGOZA S MALL,
SPAIN




    M捉 Cruz M. M.
Not allowed to take any picture



Just pictures outside the store


       Pictures allowed
 Socks, leggings and
  panties store.
 Energetic music.
 Costumers need to
  touch the product.
 We tend to walk
  on the left.
 Young women are
  the customers and
  workers.
   Underwear for women.
   Everything is accessible.
   Same image as
    Calzedonia (then I
    realize that they are
    from the same owner).
   I came in the store
    because of the TV
    advertisement but I
    didn卒t like the store, is
    not a nice atmosphere,
    the white color all over
    the store make you feel
    in a cold place.
 Cosmetics  and
  organic clothing.
 Nice smell and
  relaxing music.
 The store colors
  have the same
  color that the logo
  and uniform.
 The cash register
  is hide.
 Adventure store:
  clothing, backpack,
  tents
 No music.
 Dark floor that
  contrast with the
  products.
 Really good show
  fronts.
 Very good service.
 Accesories store.
 Customers are
  young women.
 The customers
  spend at least 5-10
  min at least.
 Most of the time
  browsing instead
  of buying.
 Very crowded.
Crash course on creativity
 Games store.
 All the workers are
  young men.
 Most of the
  customers are men.
 Very crowded.
 Most of the
  customers are men.
 Wood floor.
 Pop Spanish music.
 Very good service.

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Crash course on creativity

  • 1. ZARAGOZA S MALL, SPAIN M捉 Cruz M. M.
  • 2. Not allowed to take any picture Just pictures outside the store Pictures allowed
  • 3. Socks, leggings and panties store. Energetic music. Costumers need to touch the product. We tend to walk on the left. Young women are the customers and workers.
  • 4. Underwear for women. Everything is accessible. Same image as Calzedonia (then I realize that they are from the same owner). I came in the store because of the TV advertisement but I didn卒t like the store, is not a nice atmosphere, the white color all over the store make you feel in a cold place.
  • 5. Cosmetics and organic clothing. Nice smell and relaxing music. The store colors have the same color that the logo and uniform. The cash register is hide.
  • 6. Adventure store: clothing, backpack, tents No music. Dark floor that contrast with the products. Really good show fronts. Very good service.
  • 7. Accesories store. Customers are young women. The customers spend at least 5-10 min at least. Most of the time browsing instead of buying. Very crowded.
  • 9. Games store. All the workers are young men. Most of the customers are men. Very crowded. Most of the customers are men. Wood floor. Pop Spanish music. Very good service.