Dijitalin Evrimleşmesi / Aykut Գٲş - Aramamotoru.com Etkinliği 2017
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This document discusses the evolution of digital technologies and user behaviors. It covers the evolution of the internet from Web 1.0 to Web 2.0, changes in how users search for information online, trends in search engine market shares, and how search engine results pages and user behaviors have changed over time. It also analyzes digital ecosystems and target audiences, and provides recommendations around content marketing, including optimizing content for search engines and monitoring keywords and user behaviors.
Dijitalin Evrimleşmesi / Aykut Գٲş - Aramamotoru.com Etkinliği 2017
- 3. INTERNETIN EVRIMLEŞMESI Web 1.0 Web 2.0 DoubleClick --> Google AdSense Ofoto --> Flickr Akamai --> BitTorrent mp3.com --> Napster Britannica Online --> Wikipedia personal websites --> blogging evite --> upcoming.org and EVDB domain name speculation --> search engine optimization page views --> cost per click screen scraping --> web services publishing --> participation content management systems --> wikis directories (taxonomy) --> tagging ("folksonomy") stickiness --> syndication
- 8. ARAMA MOTORLARI PAZAR PAYLARI http://www.rankingtr.com/en/rankings/search-engines.html
- 9. DÜNDEN BUGÜNE – SEARCH TIMELINE
- 11. INBOUND MARKETING – BONUS!
- 19. CONTENT MARKETING - CTR
- 20. CONTENT MARKETING - SERP Rich Snippet Micro Data
- 21. CONTENT MARKETING - MOBILE SERP
- 22. CONTENT MARKETING - SERP Site Links Featured Snippet Knowledge Graph Instant Answer Local Pack Carousel
- 23. CONTENT MARKETING – KULLANICI DAVRANIŞLARI Google Keyword Planner
- 24. CONTENT MARKETING – KULLANICI DAVRANIŞLARI
- 25. CONTENT MARKETING – KULLANICI DAVRANIŞLARI Ubersuggest.io
- 26. CONTENT MARKETING – KULLANICI DAVRANIŞLARI Keywordtool.io
- 27. CONTENT MARKETING – KULLANICI DAVRANIŞLARI Kwfinder.com
- 28. CONTENT MARKETING – KULLANICI DAVRANIŞLARI
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