Branding Process Case Study-The Eli Home
- 1. Case Study: The Eli Home Andrew Rea Design LLC
- 3. THE BRANDING SESSION RIP, TEAR, DISCUSS, EAT BAGELS, AGREE, DISAGREE, ARRIVE AT COMMON GROUND
- 4. DOCUMENTATION CHANGES, SLEEPING ON IT, FINDING CLARITY, ALL SIGN OFF
- 5. MOOD BOARDS INCORPORATING EVERYTHING FROM THE BRANDING SESSION-A VISUAL GUIDE FOR FUTURE MATERIALS
- 6. Logo Development Once the branding session, documentation and approval of the mood board are complete, logo development begins.
- 7. Logo Presentation Presented in various scenarios
- 8. LOGO REDESIGN BEFORE AFTER
- 9. STATIONERY SYSTEM THE ELI HOME
- 10. POSTER / INVITATIONS TO LOGO UNVEILING SCULPTED IN RUSTED STEAL-LOGO EVENT TARGETS CORPORATIONS
- 11. THE UNVEILING EVENT LAURA REA, EXECUTIVE DIRECTOR-LORRI GALLOWAY, SCULPTRESS FIROUZEH KARAMLOU, CREATIVE DIRECTOR ANDREW REA
- 12. ELI HOME IN THE PRESS ARTICLE IN OC REGISTER-THANK YOU AD IN OCBJ
- 13. WEBSITE THE WEB SITE RE-DESIGN HELPS VISITORS ACCESS INFORMATION EASILY
- 14. 8 PANEL BROCHURE CAPTURING THE JOY AND SUCCESS OF ELI HOME’S WORK