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EuTestei media kit 2018
"WE TEACH OUR
FOLLOWERS TO LIKE
TECHNOLOGY IN ORDER 
TO CONSUME IT
CONSCIOUSLY"
 Product testing
  Unboxings
  Comparatives
  Market analysis
  Reviews
  Answering questions
  Tutorials
Who presents?
Stella Dauer is a content producer, nine
years working with technology, and since
2010 is ahead of EuTestei (I Tested, in
English) channel, the LARGEST YouTube
channel of YouTube personal technology 
in Brazil.
It is the ONLY woman talking about
technology with relevant audience in Brazil.
Bacharel in Digital Interfaces Design, she's
YouTube and digital content researcher and
teacher at Senac.
why work with eutestei
A woman producing and presenting in
the area of technology is a differential.
Videos will be reposted on Instagram,
Facebook, G+ and other networks.
The brand will have mentions in the
video, and you can send a video ad and
a hashtag to be used in posts.
It's YouTube, but its also professional
journalism.
EuTestei is a review and test channel,
but it is also have technology market
analysis and opinion videos.
Opportunity to establish the brand
with intangibles values in complicated
economic times at Brazil.
our numbers
More than 800 videos, several playlists, more
than 84 million total views, 1 million a month.
High level of engagement.
615 000subscribers
We help with questions and advertise ads and
partners, and replicate Instagram posts. Organic
average reach of 17,000 per week
241 000 likes
Release of launch events with videos and photos;
adverts; Photos of products in test; Stories with
event coverages and lifestyle.
41 000 followers
This is the number that adds our networks, because
we are also on Google+, Twitter, Snapchat and
others. Click on: niche.co/users/stelladauer
940 000 social reach
It's our average publication rate. According to
our reach strategy, this number may vary.
3 videos by week
It's our average video rate for the last quarter.
The average length of a video is 7 minutes.
15 000 views
Wireless Repeater 300Mbps Review WL0189
894k of minutes watched - 285 thousand views
Smartphone Samsung Galaxy S7 unboxing
2.1 millions of minutes watched - 500 thousand views
Samsung SmartTV 3D UN46ES8000 review
2.3 millions of minutes watched - 596 thousand views
All Moto G4 Compared! Which one do you choose? - Comparison
4.3 millions of minutes watched - 833 thousand views
video exAmples
*Click on the images to be redirected
our audience
Age group and gender
It is an eager public, always waiting
for the tests, but also ready to know
and learn more about technology.
70% of people discover the
EuTestei by searches, it's a public
that are always being renewed.
Most (76%) consists of the classes B
and C (popular)
0
10
20
30
40
13-17
18-24
25-34
35-44
45-54
55+
80% 20%
CHANNELS LIKE EUTESTEI ALREADY HAS
MORE AUDIENCE THAN ANY
CABLE TELEVISION CHANNEL IN BRAZIL.
Samsung Campaign - Gear 360尊 e Gear VR
335k minutes watched - 51k views
Senac University Campaign
404k minutes watched - 44k views
Kabum website Campaign - SmartWeek Campaign
123k views
Motorola Campaign - Moto G5 Q&A
171k minutes watched - 41k views
cases
*Clique nas imagens para ser redirecionado
We re in google preferred
EuTestei is part of Google Preferred, a
Google solution that reserves 5% of
YouTube's most viewed, watched and
shared channels for advertisers. These
channels are continuously reevaluated
based on watchtime, likes, shares, and
frequency. This selection has on
average 104 times more subscribers,
65 times more views, 126 times more
comments, 254 times more likes and
93 times more watchtime.* Click on the image to be redirected to google's website
SOME of the Clients attended
ON AIR SINCE 2010
VIDEOS ARE MORE EFFECTIVE THAN
POSTS FOR BRAND RETENTION AND
PURCHASE DECISION.
39% of Brazilians with a smartphone watch
videos while commuting.(Ericsson)
64% of all Internet traf鍖c in 2014 was for video.
In 2019 will be 80%. (Cisco)
26% of consumers look for gift ideas in videos. (Google/Ipsos)
32% of consumers said they would use more
videos this Christmas. (Google/Ipsos)
In 2015 were seen more than 60 million
hours of product reviews. (YouTube)
57% of electronics consumers see an analysis of the
product on YouTube before buying. (Google/Millward Brown, 2015)
more about videos
SEND TEST PRODUCTS
MAKE PARTNERSHIPS
ADVERTISE ON OUR CHANNELS
TEST YOU, TOO!
STELLA@EUTESTEI.INFO

More Related Content

EuTestei media kit 2018

  • 2. "WE TEACH OUR FOLLOWERS TO LIKE TECHNOLOGY IN ORDER TO CONSUME IT CONSCIOUSLY" Product testing Unboxings Comparatives Market analysis Reviews Answering questions Tutorials
  • 3. Who presents? Stella Dauer is a content producer, nine years working with technology, and since 2010 is ahead of EuTestei (I Tested, in English) channel, the LARGEST YouTube channel of YouTube personal technology in Brazil. It is the ONLY woman talking about technology with relevant audience in Brazil. Bacharel in Digital Interfaces Design, she's YouTube and digital content researcher and teacher at Senac.
  • 4. why work with eutestei A woman producing and presenting in the area of technology is a differential. Videos will be reposted on Instagram, Facebook, G+ and other networks. The brand will have mentions in the video, and you can send a video ad and a hashtag to be used in posts. It's YouTube, but its also professional journalism. EuTestei is a review and test channel, but it is also have technology market analysis and opinion videos. Opportunity to establish the brand with intangibles values in complicated economic times at Brazil.
  • 5. our numbers More than 800 videos, several playlists, more than 84 million total views, 1 million a month. High level of engagement. 615 000subscribers We help with questions and advertise ads and partners, and replicate Instagram posts. Organic average reach of 17,000 per week 241 000 likes Release of launch events with videos and photos; adverts; Photos of products in test; Stories with event coverages and lifestyle. 41 000 followers This is the number that adds our networks, because we are also on Google+, Twitter, Snapchat and others. Click on: niche.co/users/stelladauer 940 000 social reach It's our average publication rate. According to our reach strategy, this number may vary. 3 videos by week It's our average video rate for the last quarter. The average length of a video is 7 minutes. 15 000 views
  • 6. Wireless Repeater 300Mbps Review WL0189 894k of minutes watched - 285 thousand views Smartphone Samsung Galaxy S7 unboxing 2.1 millions of minutes watched - 500 thousand views Samsung SmartTV 3D UN46ES8000 review 2.3 millions of minutes watched - 596 thousand views All Moto G4 Compared! Which one do you choose? - Comparison 4.3 millions of minutes watched - 833 thousand views video exAmples *Click on the images to be redirected
  • 7. our audience Age group and gender It is an eager public, always waiting for the tests, but also ready to know and learn more about technology. 70% of people discover the EuTestei by searches, it's a public that are always being renewed. Most (76%) consists of the classes B and C (popular) 0 10 20 30 40 13-17 18-24 25-34 35-44 45-54 55+ 80% 20%
  • 8. CHANNELS LIKE EUTESTEI ALREADY HAS MORE AUDIENCE THAN ANY CABLE TELEVISION CHANNEL IN BRAZIL.
  • 9. Samsung Campaign - Gear 360尊 e Gear VR 335k minutes watched - 51k views Senac University Campaign 404k minutes watched - 44k views Kabum website Campaign - SmartWeek Campaign 123k views Motorola Campaign - Moto G5 Q&A 171k minutes watched - 41k views cases *Clique nas imagens para ser redirecionado
  • 10. We re in google preferred EuTestei is part of Google Preferred, a Google solution that reserves 5% of YouTube's most viewed, watched and shared channels for advertisers. These channels are continuously reevaluated based on watchtime, likes, shares, and frequency. This selection has on average 104 times more subscribers, 65 times more views, 126 times more comments, 254 times more likes and 93 times more watchtime.* Click on the image to be redirected to google's website
  • 11. SOME of the Clients attended ON AIR SINCE 2010
  • 12. VIDEOS ARE MORE EFFECTIVE THAN POSTS FOR BRAND RETENTION AND PURCHASE DECISION.
  • 13. 39% of Brazilians with a smartphone watch videos while commuting.(Ericsson) 64% of all Internet traf鍖c in 2014 was for video. In 2019 will be 80%. (Cisco) 26% of consumers look for gift ideas in videos. (Google/Ipsos) 32% of consumers said they would use more videos this Christmas. (Google/Ipsos) In 2015 were seen more than 60 million hours of product reviews. (YouTube) 57% of electronics consumers see an analysis of the product on YouTube before buying. (Google/Millward Brown, 2015) more about videos
  • 14. SEND TEST PRODUCTS MAKE PARTNERSHIPS ADVERTISE ON OUR CHANNELS TEST YOU, TOO! STELLA@EUTESTEI.INFO