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The document discusses health equity and how to incorporate it into public health programs and policies. It defines key terms like health disparities, health inequalities, and health equity. It emphasizes the importance of understanding social determinants of health and having a "syndemic orientation" to address the connections between health problems. The document also provides examples of how to map social determinants of health data to specific populations and geographic areas in order to develop more effective health interventions and policies to reduce health inequities.

Effective strategies to prevent and manage social media crisesAAA National

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The document is a presentation by Ann Andrews Morris of AndMore Communications about effective crisis communication strategies in the digital age. The presentation covers developing a social media crisis plan, lessons from case studies, using social media to manage brand reputation during a crisis, and measuring the impact of crisis communication efforts on social platforms. It emphasizes the importance of transparency, authenticity, and an existing online presence in effectively preventing and responding to digital crises.

Final AndMore summary presentation, 2.5AAA National

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This document summarizes tips for using social media to build a brand from a presentation given by Ann Andrews Morris. It discusses choosing the right social media platforms, creating a social media strategy, measuring results, and using analytics to improve social media efforts. Platforms like Facebook, Twitter, LinkedIn, and blogs are addressed as well as tools for monitoring and measuring engagement, influence, and other key metrics.

Local Evaluation OnlineCDC NPIN

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LEO is an integrated online evaluation tool developed by the California Department of Public Health to maximize prevention resources. It serves users at multiple levels by providing policymakers with data to guide decisions, program administrators tools to monitor programs, and service providers a streamlined way to report data. LEO was designed with a focus on provider needs to improve effectiveness, efficiency and data quality across levels. It automates labor-intensive processes and incorporates flexibility to accommodate local variability.

3 tue 0800 saag national hiv prevention mtg 2011 test and treat con saagCDC NPIN

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The document discusses guidelines for starting HIV treatment and expanding testing and treatment efforts. It makes three key points: 1) Current guidelines recommend treating HIV when CD4 counts are below 350 or if patients have symptoms, and there is debate around treating above 500 CD4 counts. 2) Expanding universal, opt-out testing could increase the number of diagnosed patients by 25-50%, but there are concerns about the healthcare system's capacity to care for more patients. 3) Ensuring access to both medications and qualified providers will be important to providing effective HIV care for all patients.

Travel Distribution India Report (Edition 1)EyeforTravel

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This document provides a summary of travel distribution trends in India. It finds that the Indian travel market is growing rapidly, with domestic travel growing at 9-10% annually and outbound travel growing at 15-18% annually. The domestic travel market is dominated by rail, while air travel is growing quickly. The hotel industry is large and growing, both online and offline. Online travel agents have grown significantly and now account for 25-30% of airline bookings and 10-15% of hotel bookings. The document provides detailed statistics and analysis of trends in each travel sector.

3 tue cohen tue cdc cvl august 16 finalCDC NPIN

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1) Community viral load measurement is a flawed metric for tracking HIV incidence and the impact of antiretroviral treatment (ART) programs. 2) It lacks accurate denominators of total HIV infections and numerators of longitudinal viral load data. 3) It obscures critical information like rates of undiagnosed acute HIV infection which is responsible for a large proportion of transmissions. 4) Reliable outcome measurements that account for undiagnosed infections, lost to follow up patients, geography and treatment failure/resistance are needed to properly measure HIV prevention efforts and effects of ART.

Mobile Technology In Travel Report Consumer InsightEyeforTravel

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This document provides a report on mobile consumer insights and trends related to travel. Some key findings include: - Mobile browser and application access for news, services and travel information is growing rapidly across many countries. Younger consumers are more likely to use applications while older consumers prefer browsers. - Men and women show similar levels of mobile access overall, though men demonstrate slightly higher usage of browsers and applications for travel services. - Higher income consumers drive more mobile access across all channels. Younger, more frequent travelers also use mobile internet more when traveling. - UK mobile consumers are generally open to promotional mobile messages but are selective in their responses. Younger consumers are more responsive to last minute travel deals on mobile.

2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal

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The document outlines key SEO and content marketing trends for 2024, emphasizing the impact of AI, the importance of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and a shift towards user-centric content strategies. It advises against focusing on outdated trends like voice search and stresses the need for creating value-driven, authoritative content. Additionally, it highlights the need to leverage AI as a supportive tool rather than relying solely on it for content creation.

Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta

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The document outlines a livestream presentation by Chiara Aliotta on integrating storytelling into web design to enhance user experiences. It covers the storytelling process for designers, emphasizing aspects such as understanding the audience, structuring narratives, and creating emotional connections. The presentation also includes case studies and practical examples to demonstrate effective storytelling in UX/UI design.

Artificial Intelligence, Data and Competition – SCHREPEL – June 2024 OECD dis...OECD Directorate for Financial and Enterprise Affairs

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This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp. This presentation was uploaded with the author’s consent.

How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp

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The document discusses leveraging AI to enhance employee wellness through data analytics, automating tasks, and personalized wellness apps, emphasizing the shared responsibility of employee well-being between leaders and organizations. It outlines best practices for using AI in wellness strategies, including ensuring data privacy and security, understanding employee needs, and promoting inclusivity. Lydia Di Francesco, a wellness specialist, shares insights to optimize workplace wellness strategy using AI-driven data analytics and encourages collaboration and transparency.

2024 State of Marketing Report – by HubspotMarius Sescu

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The State of Marketing 2024 report highlights the transformative impact of AI and automation, emphasizing the importance of personalization and engagement to drive growth in a competitive landscape. Marketers are focusing on optimizing budgets, leveraging social media for brand awareness, and utilizing AI tools to enhance efficiency across tasks. Key trends for 2024 include the rise of experiential marketing, content creation that meets user needs, and strengthened connections through personalized customer experiences.

Everything You Need To Know About ChatGPTExpeed Software

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ChatGPT is an AI chatbot developed by OpenAI, built on advanced language models to facilitate human-like conversational interactions. Launched in November 2022, it utilizes a transformer architecture to understand and generate text, with applications ranging from content creation to customer service. Despite its capabilities, there are concerns about potential misuse and biases in its responses, which OpenAI aims to mitigate through moderation and user feedback.

Product Design Trends in 2024 | Teenage EngineeringsPixeldarts

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How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow

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The November 2023 mental health report indicates that 70% of respondents rate their mental health as 'good' or 'excellent,' with higher diagnoses reported among African Americans and non-Hispanic whites compared to Hispanics and Asians. Younger generations, particularly Gen Z and millennials, are more likely to experience mental health challenges, seek information online, and report that their mental health impacts their work and relationships. Half of the respondents feel comfortable discussing their mental health with professionals, although Gen Z shows the least comfort in this area.

AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork

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Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.

Skeleton Culture CodeSkeleton Technologies

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Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.

PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley

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PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.

Content Methodology: A Best Practices Report (Webinar)contently

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This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.

How to Prepare For a Successful Job Search for 2024Albert Qian

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The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.

Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)

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The 2024 social media marketing trends report highlights significant shifts influenced by generative AI, including the emergence of personalized content, the rise of virtual influencers, and a stronger focus on user-generated content. Insights were gathered from 33 experts across 23 leading independent agencies, providing a perspective that emphasizes creativity and authenticity in marketing strategies. Key trends also include the blending of B2B and B2C approaches, reflecting changes in consumer behavior and the evolving landscape of social media engagement.

Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal

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The document discusses trends in paid search for 2024, highlighting changes in user behavior, the implications for financial services, and privacy challenges. It emphasizes the importance of adapting search strategies, utilizing AI-driven tools like performance max and smart bidding, and leveraging first-party data for better marketing efficacy. Key takeaways include holistic SEO and SEM approaches, monitoring shifting user intents, and the need for continuous performance evaluation.

5 Public speaking tips from TED - Visualized summarySpeakerHub

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The document outlines five public speaking tips from Chris Anderson, TED Talks curator, emphasizing the importance of eye contact, vulnerability, humor, humility, and storytelling. These skills are presented as essential for engaging audiences effectively and are increasingly valuable in today's economy. The article posits that mastering these techniques can enhance speakers' ability to communicate ideas powerfully.

ChatGPT and the Future of Work - Clark Boyd Clark Boyd

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The document provides an overview of generative AI, particularly focusing on ChatGPT and its implications for business and the job market. It discusses the rapid growth of generative AI, its applications in marketing, and the skills needed for the AI era while addressing potential job displacement and the need for adaptation. The agenda includes a Q&A session and emphasizes rethinking work in collaboration with AI technology.

Getting into the tech field. what next Tessa Mero

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The document provides career advice for getting into the tech field, including: - Doing projects and internships in college to build a portfolio. - Learning about different roles and technologies through industry research. - Contributing to open source projects to build experience and network. - Developing a personal brand through a website and social media presence. - Networking through events, communities, and finding a mentor. - Practicing interviews through mock interviews and whiteboarding coding questions.

Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray

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1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework. 2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections. 3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.

How to have difficult conversations Rajiv Jayarajah, MAppComm, ACC

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